Virzha

Virzha — pop artist from ID.

Virzha — pop artist · from ID · MID_LEVEL. Explore profile, biography and music insights on Digital Music Database.

Influence: 54.21% Fanbase: 35.73% Trending: 63.46% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Oppo • 23.73% • Very Strong

As of 2025-09-09

533,709

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:04:42 UTC

Genres

poppopindonesian popmainstream poprockrockpop rock

Biography

Virzha — pop artist · from ID · MID_LEVEL. Explore profile, biography and music insights on Digital Music Database.

Top Brand Affinities

Report Date: 2025-09-09

Virzha has momentum with 18-24 & 25-34 audiences—particularly in INDONESIA, MALAYSIA, UNITED STATES. A heavily male (67%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 1,962 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Oppo, Garuda Indonesia, Daihatsu signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Virzha score 0.26% — Low bucket.

Brand: OppoBrand: Garuda IndonesiaBrand: Daihatsu

Followers:533,709

Engagements:1,371

Rate:0.3%

Posts:405

Avg Likes:1,369

Avg Comments:53

Avg Views:1,962

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 533,709 · Engagements 1,371 · Rate 0.3% Posts 405 · Views 1,962 · Avg Likes 1,369 · Avg Comments 53 · Avg Views 1,962	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 36% 13-17: 7% 35-44: 5%	Largest: 18-24 (51%); next: 25-34 (36%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	INDONESIA (97%) MALAYSIA (1%) UNITED STATES (1%) CHINA (0%) SINGAPORE (0%)	Top regions: INDONESIA (97%), MALAYSIA (1%), UNITED STATES (1%)
Platform Engagement	Instagram: 1,329 avg likes/post · Youtube: 1,962 avg views/post	Best reach: Youtube 1,962 avg views; best engagement: Instagram 1,329 avg likes

Top Brand Affinities

Oppo

Score: 23.73

Garuda Indonesia

Score: 13.73

Daihatsu

Score: 10.05

Yakult

Score: 8.60

Carrefour

Score: 4.47

Oriflame

Score: 4.46

Pampers

Score: 4.13

Pizza Hut

Score: 3.82

Petronas

Score: 3.27

Xiaomi

Score: 2.77

Tupperware Brands

Score: 2.73

Intel

Score: 2.49

Brand	Category	Score
Oppo		23.73
Garuda Indonesia		13.73
Daihatsu		10.05
Yakult		8.60
Carrefour		4.47
Oriflame		4.46
Pampers		4.13
Pizza Hut		3.82
Petronas		3.27
Xiaomi		2.77
Tupperware Brands		2.73
Intel		2.49
Yamaha		2.34
UNIQLO		2.20
Mitsubishi		2.03
Fujifilm		2.03
Nokia		1.93
Transformers		1.92
Mitsubishi Motors		1.90
Honda		1.84
Universal		1.74
Snapseed		1.58
Suzuki		1.55
Herbalife		1.47
Maybelline		1.34
Samsung Group		1.32
New Balance		1.29
musical.ly		1.29
Google		1.20
Volvo		1.19
Converse		1.07
Vans		1.07
National Geographic		1.05
Adobe		0.99
Toyota		0.97
Marvel		0.88
Levi's		0.80
Canon		0.78
Nikon		0.76
H&M		0.76
Sony		0.75
SoundCloud		0.74
Adidas		0.71
Spotify Music		0.71
Supreme		0.70
GoPro		0.66
Prada		0.66
Nissan		0.65
Lego		0.64
Starbucks		0.58