Vinai

Vinai — pop artist from IT.

Italian brothers Alessandro & Andrea VINAI are two producers that started their career in 2011 conquering the worldwide scene with catchy edm songs, their…

Influence: 65.02% Fanbase: 56.07% Trending: 69.50% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Trancefamily • 44.86% • Very Strong

As of 2025-09-09

791,443

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:51:32 UTC

Genres

popdance popelectronictropical houseedmelectro housepop dancedanceslap houseelectronichouseaustralianmelbourne bounce international

Biography

Italian brothers Alessandro & Andrea VINAI are two producers that started their career in 2011 conquering the worldwide scene with catchy edm songs, their genre is known as 'Big Room Bounce'. From the beginning of their career they scored few times the Beatport number 1 chart with songs like 'Raveology' with DVBBS , 'Bounce Generation' with TJR and 'How We Party' with R3HAB . Following to these records they also released music and collaborated with artists like David Guetta , The Chainsmokers, Dmitri Vegas & Like Mike, Steve Aoki, Hardwell, Redfoo and many many others.

Top Brand Affinities

Report Date: 2025-09-09

Vinai has momentum with 18-24 & 25-34 audiences—particularly in MEXICO, ITALY, BRAZIL. A heavily male (84%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 11,793 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Trancefamily, Pioneer, Tomorrowland signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Vinai score 0.17% — Low bucket.

Brand: TrancefamilyBrand: PioneerBrand: Tomorrowland

Followers:791,443

Engagements:1,344

Rate:0.2%

Posts:4,090

Avg Likes:1,314

Avg Comments:61

Avg Views:12,551

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 791,443 · Engagements 1,344 · Rate 0.2% Posts 4,090 · Views 12,551 · Avg Likes 1,314 · Avg Comments 61 · Avg Views 12,551	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 63% 25-34: 27% 13-17: 6% 35-44: 3%	Largest: 18-24 (63%); next: 25-34 (27%)
Gender Split	Female: 16% Male: 84% Non-binary/Other: 0%	Skews male (84%)
Top Countries	MEXICO (11%) ITALY (9%) BRAZIL (8%) UNITED STATES (6%) INDIA (4%)	Top regions: MEXICO (11%), ITALY (9%), BRAZIL (8%)
Platform Engagement	Instagram: 932 avg likes/post · Tiktok: 758 avg views/post · Youtube: 11,793 avg views/post	Best reach: Youtube 11,793 avg views; best engagement: Instagram 932 avg likes

Top Brand Affinities

Trancefamily

Score: 44.86

Pioneer

Score: 38.90

Tomorrowland

Score: 36.50

Warner Music

Score: 29.66

Mixcloud

Score: 22.52

Ableton

Score: 14.84

Sennheiser

Score: 14.75

Amazon Music

Score: 13.36

Dom Pérignon

Score: 8.79

SoundCloud

Score: 7.62

Pro Tools

Score: 7.47

Beats Electronics

Score: 5.00

Brand	Category	Score
Trancefamily		44.86
Pioneer		38.90
Tomorrowland		36.50
Warner Music		29.66
Mixcloud		22.52
Ableton		14.84
Sennheiser		14.75
Amazon Music		13.36
Dom Pérignon		8.79
SoundCloud		7.62
Pro Tools		7.47
Beats Electronics		5.00
Movistar		4.40
Pull&Bear		3.44
Petronas		3.33
Lollapalooza		3.20
Daniel Wellington		3.20
Monster Beverage		3.15
Red Bull		2.75
Alfa Romeo		2.56
Spotify Music		2.55
Montblanc		2.41
Bellagio		2.34
Armani		2.24
MTV		2.22
The North Face		2.21
Ray-Ban		2.16
Dolce & Gabbana		2.15
Budweiser		2.14
Bugatti		2.08
Aperol		2.06
Bershka		2.05
Ferrari		1.96
Puma		1.94
GoPro		1.93
Heineken		1.90
musical.ly		1.88
Ducati		1.83
Supreme		1.79
Hollister Co		1.78
Lamborghini		1.78
Grand Theft Auto		1.76
Versace		1.75
KTM		1.74
Jack Daniels		1.71
FIFA		1.71
Sony		1.70
Maserati		1.64
Guess		1.64
Transformers		1.62