Vaundy

Vaundy

Superstar

Country: JP | Gender: male | Artist ID: 9c67d4e8-11f0-11ea-af30-e4434b16cb78

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Genres

popj-poppopasian popr&b, funk & souljapanese soulrockrock
Influential: 73.29% Fanbase: 70.83% Trending: 74.52%
As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Anna Sui • 19.35% • Very Strong
As of 2025-09-10

3,415,106

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 73.29% | Fanbase 70.83% | Trending 74.52% | CAREER STAGE: SUPERSTAR

Biography

Vaundy, a 24-year-old multi-artist, handles songwriting, composition, arrangement, design, visuals, and self-production. He began his career around spring 2019 by posting music on YouTube.

With memorable melodies like "Tokyo Flash" and "Fukakouryoku," Vaundy quickly gained social media attention for his diverse music genres. He has surpassed 1 billion streams with 10 songs, holding the record as the top solo male artist in Japan. His total YouTube and subscription streaming numbers have exceeded 4 billion as of summer 2022. Vaundy's chart-topping releases have been featured in various media, and he has collaborated with artists like Aimer, milet, and Ado, showcasing his skills in production and songwriting. He has also expanded his reach globally, participating in remix albums and receiving recognition on international platforms. Vaundy's live performances, including his sold-out Japan Budokan 2-day concert with 26,000 attendees, have been met with high demand, leading to a successful arena tour announcement for 2023. In December 2022, he made his debut on the 73rd NHK Kohaku Uta Gassen, performing hits like "Kaibutsu no Hanauta" and "Omokage," which topped various charts and garnered significant attention. With his captivating voice and versatile music sense, Vaundy has rapidly grown a fan base, particularly among teenagers, leading the music scene in the Reiwa era.
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Vaundy Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

Vaundy indexes high with fans in the 18-24 range in JAPAN, TAIWAN, UNITED STATES. The skew is heavily male (60%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 169,720 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Anna Sui, Isetan, Paul Smith, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Vaundy when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Vaundy score 1.83%Moderate bucket.
Brand: Anna SuiBrand: IsetanBrand: Paul Smith
Followers:3,415,106
Engagements:62,514
Rate:1.8%
Posts:484
Views:169,720
Avg Likes:62,478
Avg Comments:203
Avg Views:169,720

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 3,415,106 · Engagements 62,514 · Rate 1.8%
Posts 484 · Views 169,720 · Avg Likes 62,478 · Avg Comments 203 · Avg Views 169,720
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 57%
25-34: 27%
13-17: 9%
35-44: 5%
Largest: 18-24 (57%); next: 25-34 (27%)
Gender Split Female: 40%
Male: 60%
Non-binary/Other: 0%
Skews male (60%)
Top Countries JAPAN (41%)
TAIWAN (9%)
UNITED STATES (8%)
PHILIPPINES (5%)
INDONESIA (5%)
Top regions: JAPAN (41%), TAIWAN (9%), UNITED STATES (8%)
Platform Engagement Instagram: 58,404 avg likes/post · Youtube: 169,720 avg views/post Best reach: Youtube 169,720 avg views; best engagement: Instagram 58,404 avg likes

Top Brand Affinities

Anna Sui
Score: 19.35
Isetan
Score: 18.52
Paul Smith
Score: 14.59
Maison Margiela
Score: 12.33
L'Occitane
Score: 9.07
Vivienne Westwood
Score: 8.38
Stüssy
Score: 7.72
Dr. Martens
Score: 7.40
UNIQLO
Score: 7.31
Daniel Wellington
Score: 6.28
Snoopy And The Peanuts Gang
Score: 5.92
The North Face
Score: 5.59
Brand Category Score
Anna Sui 19.35
Isetan 18.52
Paul Smith 14.59
Maison Margiela 12.33
L'Occitane 9.07
Vivienne Westwood 8.38
Stüssy 7.72
Dr. Martens 7.40
UNIQLO 7.31
Daniel Wellington 6.28
Snoopy And The Peanuts Gang 5.92
The North Face 5.59
Shake Shack 5.42
Loewe 5.16
Olympus 4.77
New Balance 4.54
Innisfree 4.42
Lush 4.15
Summit Entertainment 4.03
Bandai Namco 4.00
Coach 3.99
Converse 3.94
GAP 3.53
Gundam 3.48
Leica 3.37
IKEA 3.36
Lindt 3.19
Panasonic 3.18
Yves Saint Laurent 3.13
Carhartt 3.12
Costco 3.09
Supreme 2.82
Hermès 2.79
Polo Ralph Lauren 2.76
Marc Jacobs 2.73
Vans 2.66
Tiffany 2.62
Pokemon 2.57
Kodak 2.30
Starbucks 2.21
Walt Disney 2.21
Christian Dior 2.15
ASICS 2.01
LEGOLAND 1.99
KFC 1.89
Burberry 1.80
Fujifilm 1.78
Nike 1.72
Pokemon Go 1.70
Chanel 1.68

Official Profiles

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Artist: Vaundy

Date Range: 2025-09-10 → 2025-09-10
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Vaundy today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-09-10)

Aired At Song Station Location Duration (s)
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Popularity (2025-09-09)

Platform%
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Artist Performace Report

Streams: 0 ? 0 (+0.00%)

Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist

Audience (latest followers)
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Artist Ranking, Popularity and Social Media Influence measured accurately with AI.