Vanessa Hudgens Brand Affinity ranks highest Steve Madden at 6.75% . Very Strong. Score DMDB 66.81% | Fanbase 56.85%

Vanessa Hudgens — pop artist from UY.

Vanessa Anne Hudgens, best known for her role as Gabriella Montez in the Disney Channel movie High School Musical, was born in Salinas, California and raised…

Vanessa Hudgens

Recognizable

Country: UY | Gender: female | Artist ID: 11e81bbe-71c7-6ea8-bc40-a0369fe50396

Find Artist

Genres

popdance poppoppost-teen popviral popmainstream pop

Influential: 66.81% Fanbase: 56.85% Trending: 71.79%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Steve Madden • 6.75% • Very Strong

As of 2025-09-10

54,761,009

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 66.81% | Fanbase 56.85% | Trending 71.79% | CAREER STAGE: MAINSTREAM

Biography

Vanessa Anne Hudgens, best known for her role as Gabriella Montez in the Disney Channel movie High School Musical, was born in Salinas, California and raised in San Diego. She began performing at a young age and moved to Los Angeles after winning a commercial audition. Hudgens studied drama and music in England before returning to L.A. and landing roles in various TV shows and films, including Thirteen and Thunderbirds.

Following the success of High School Musical in 2006, Hudgens signed a recording deal and released her debut album, V. She also toured with the Cheetah Girls and won the Choice Breakout Singer Female award at the Teen Choice Awards in 2007. Subsequent projects included the release of her second album, Identified, in 2008, and her appearance in High School Musical 3: Senior Year later that year.

Report Date: 2025-09-10

Vanessa Hudgens cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, PHILIPPINES, BRAZIL. A heavily female (73%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 2,350,000 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Steve Madden, Calzedonia, JACQUEMUS, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Vanessa Hudgens score 0.56% — Low bucket.

Brand: Steve MaddenBrand: CalzedoniaBrand: JACQUEMUS

Followers:54,761,009

Engagements:306,268

Rate:0.6%

Posts:4,668

Avg Likes:303,215

Avg Comments:1,622

Avg Views:2,784,322

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 54,761,009 · Engagements 306,268 · Rate 0.6% Posts 4,668 · Views 2,784,322 · Avg Likes 303,215 · Avg Comments 1,622 · Avg Views 2,784,322	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 28% 13-17: 9% 35-44: 4%	Largest: 18-24 (59%); next: 25-34 (28%)
Gender Split	Female: 73% Male: 27% Non-binary/Other: 0%	Skews female (73%)
Top Countries	UNITED STATES (32%) PHILIPPINES (15%) BRAZIL (7%) UNITED KINGDOM (4%) CANADA (3%)	Top regions: UNITED STATES (32%), PHILIPPINES (15%), BRAZIL (7%)
Platform Engagement	Instagram: 252,931 avg likes/post · Tiktok: 2,350,000 avg views/post · Youtube: 434,322 avg views/post	Best reach: Tiktok 2,350,000 avg views; best engagement: Instagram 252,931 avg likes

Top Brand Affinities

Steve Madden

Score: 6.75

Calzedonia

Score: 6.37

JACQUEMUS

Score: 6.32

Free People

Score: 6.00

Coach

Score: 5.44

boohoo

Score: 5.30

NARS Cosmetics

Score: 4.81

Lollapalooza

Score: 3.93

OLD NAVY

Score: 3.58

NORDSTROM

Score: 3.52

Urban Outfitters

Score: 3.52

Kate Spade

Score: 3.48

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Top Brand Affinities

Brand	Category	Score
Steve Madden		6.75
Calzedonia		6.37
JACQUEMUS		6.32
Free People		6.00
Coach		5.44
boohoo		5.30
NARS Cosmetics		4.81
Lollapalooza		3.93
OLD NAVY		3.58
NORDSTROM		3.52
Urban Outfitters		3.52
Kate Spade		3.48
Marc Jacobs		3.40
Pull&Bear		3.19
Kylie Cosmetics		3.18
Garnier		3.10
Benefit Cosmetics		2.99
Forever 21		2.95
Bershka		2.88
Dr. Martens		2.77
Lancôme		2.77
Stradivarius		2.76
shein		2.59
Nickelodeon		2.59
Los Angeles Lakers		2.56
Anastasia Beverly Hills		2.50
Fenty beauty		2.45
MTV		2.41
Tarte Cosmetics		2.40
Coachella		2.35
Target		2.32
H&M		2.17
Make Up For Ever		2.13
SheInside		2.10
ASOS		2.09
Fendi		2.08
Yves Saint Laurent		2.04
Cafecito		2.04
Dolce & Gabbana		2.03
Sunnies Studios		2.02
Transformers		1.98
FashionNova		1.97
Victoria's Secret		1.92
Too Faced Cosmetics		1.88
CBS Television Studios		1.87
Hollister Co		1.79
Michael Kors		1.74
Pixar		1.73
NYX Cosmetics		1.73
Showtime		1.67