Ultravox
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
89,549
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 19:51:46 UTC
Genres
Biography
After scoring a minor U.K. hit with the single "My Sex," Ultravox returned later that year with Ha! Ha! Ha!; sales were minimal, however, and Shears soon exited, replaced by guitarist Robin Simon. A third LP, 1978's Systems of Romance, was recorded in Germany with renowned producer Conrad Plank, but it too failed commercially. Island soon dropped the band, at which time both Foxx and Simon quit, the former mounting a solo career and the latter joining Magazine. At that point the remaining members of Ultravox tapped singer/guitarist Midge Ure, an alumnus of Slik as well as Glen Matlock's Rich Kids; upon signing to Chrysalis, the new lineup recorded Vienna, scoring a surprise smash hit with the single "Sleepwalk," which reached the number two spot on the U.K. pop charts in 1981 and pushed the LP into the Top Five. The album's title track also fared well, peaking at number two on the charts and remaining there for several weeks.
After 1981's Rage in Eden, Ultravox teamed with legendary producer George Martin for 1983's Quartet; their most successful LP in the otherwise impenetrable American market, it launched the minor hit "Reap the Wild Wind." Upon completing 1984's Lament, Warren Cann left Ultravox to forge a solo career. The remaining members, after adding Big Country's Mark Brzezicki, resurfaced with U-Vox in 1986 before going their separate ways. Currie and Simon re-formed the band in 1993, adding vocalist Marcus O'Higgins; three years later, they released the lackluster Ingenuity with Sam Blue on lead vocals. The album marked the group's final studio release. Bassist Chris Cross died on March 25, 2024, at the age of 71. ~ Jason Ankeny, Rovi
Ultravox converts attention from 35-44 & 45-64 audiences across UNITED KINGDOM, UNITED STATES, GERMANY. Audience shape is heavily male (76%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 10,757 avg views per post, with supportive conversation on Instagram. Shared audience with MOOG, Warner Music, Mixcloud underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 89,549 · Engagements 1,290 · Rate 1.4% Posts 181 · Views 10,757 · Avg Likes 1,270 · Avg Comments 52 · Avg Views 10,757 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
35-44: 30% 45-64: 26% 25-34: 26% 18-24: 16% |
Largest: 35-44 (30%); next: 45-64 (26%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED KINGDOM (17%) UNITED STATES (15%) GERMANY (6%) ITALY (5%) SPAIN (5%) |
Top regions: UNITED KINGDOM (17%), UNITED STATES (15%), GERMANY (6%) |
| Platform Engagement | Instagram: 835 avg likes/post · Youtube: 10,757 avg views/post | Best reach: Youtube 10,757 avg views; best engagement: Instagram 835 avg likes |
Top Brand Affinities
MOOG
Warner Music
Mixcloud
Live Nation
Akai
Amazon Music
Ableton
Vivienne Westwood
Warner Bros
DeLorean Motor Company
Atmos
MTV
| Brand | Category | Score |
|---|---|---|
| MOOG | 76.03 | |
| Warner Music | 29.89 | |
| Mixcloud | 26.40 | |
| Live Nation | 21.37 | |
| Akai | 13.33 | |
| Amazon Music | 12.90 | |
| Ableton | 11.57 | |
| Vivienne Westwood | 10.03 | |
| Warner Bros | 8.58 | |
| DeLorean Motor Company | 8.32 | |
| Atmos | 7.95 | |
| MTV | 7.80 | |
| Tate Modern | 7.36 | |
| Pioneer | 7.20 | |
| Columbia Pictures | 6.61 | |
| NBC | 6.49 | |
| Paramount Pictures | 5.98 | |
| Spotify Music | 5.28 | |
| BBC | 5.11 | |
| Heinz | 4.82 | |
| Dr. Martens | 4.78 | |
| Arezzo | 4.62 | |
| Sega | 4.46 | |
| Leica | 4.28 | |
| Aston Martin | 4.15 | |
| Citroen | 4.05 | |
| Tesco | 4.00 | |
| Kickstarter | 3.65 | |
| Olympus | 3.59 | |
| Lollapalooza | 3.42 | |
| Jaguar | 3.32 | |
| Philips | 3.28 | |
| Alfa Romeo | 3.26 | |
| Martini | 3.24 | |
| SoundCloud | 3.21 | |
| Guinness | 3.20 | |
| Panasonic | 3.11 | |
| Fiat | 3.11 | |
| Star Wars | 3.08 | |
| Snoopy And The Peanuts Gang | 3.08 | |
| Kodak | 3.05 | |
| Emporium | 2.84 | |
| Cadbury | 2.82 | |
| Matrix | 2.76 | |
| Polaroid | 2.51 | |
| Cadillac | 2.42 | |
| Boeing | 2.39 | |
| Renault | 2.33 | |
| Coachella | 2.31 | |
| Lego | 2.28 |
Official Profiles
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LoginArtist: Ultravox
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















