UFO

UFO

Country: GB | Gender: male

Influence: 57.91% Fanbase: 41.50% Trending: 66.12% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 97.36% • Very Strong

As of 2025-09-09

92,486

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 08:02:43 UTC

Genres

rockalbum rockhard rockprogressive rockspace rockrockelectronicelectronicmetalglam metalmetalheavy metal

Biography

Vocalist Phil Mogg, guitarist Mick Bolton, bassist Pete Way, and drummer Andy Parker formed the British space metal outfit UFO in 1969. Originally known as Hocus Pocus, the group, which took the name UFO in honor of a London club, debuted in 1971 with UFO 1. Both the album and its follow-up, the same year's Flying, found great success in Japan, France, and Germany, but was barely noticed in the band's native country; as a result, their third effort, 1972's Live, was released only in Japan.

In 1974, Bolton left the group; after brief trial runs with ex-Pink Fairies guitarist Larry Wallis and future Whitesnake member Bernie Marsden, former Scorpion Michael Schenker stepped in as a permanent replacement in time to record 1974's Phenomenon, which sported a harder-edged guitar sound. After 1975's Force It and 1976's No Heavy Petting brought UFO increased visibility with American audiences, keyboardist Paul Raymond joined for 1977's Lights Out. However, after 1978's Obsession, Schenker left the group, first to rejoin the Scorpions and later to form his own band. Despite the addition of guitarist Paul Chapman, the next UFO LP, No Place to Run, failed to match the success of its predecessors.

In 1982, the band released Mechanix, notching a minor U.S. hit with "Back into My Life"; later that year, Way exited to form Waysted and was replaced by ex-Eddie & the Hot Rods bassist Paul Gray. After 1983's Making Contact, UFO dissolved, only to re-form two years later for Misdemeanor; however, the album was met with little response, and they again called it quits. In 1993, the group's most popular lineup -- Mogg, Schenker, Way, Raymond, and Parker -- reunited and recorded the 1995 album Walk on Water; after a tour, the members yet again went their separate ways. Mogg and Way continued to work as Mogg/Way and released the albums Edge of the World (1997) and Chocolate Box (1999).

Schenker rejoined in 2000 along with veteran drummer Aynsley Dunbar for the two-CD Covenant, which featured one disc of new studio recordings along with one disc of live recordings. Sharks came out in 2002; Schenker and Dunbar departed and were replaced by Vinnie Moore and Jason Bonham, respectively. This new band welcomed returning keyboardist Paul Raymond for 2004's You Are Here and 2005's live album Showtime. Bonham was the next to leave and was replaced by the band's original drummer, Andy Parker, for 2006's The Monkey Puzzle. The Visitor -- an album recorded without the participation of Pete Way due to the bassist's health problems -- followed in 2009. Seven Deadly arrived in 2012, and in early 2015 the group issued its 21st studio long-player, Conspiracy of Stars, which featured a lineup of core members Phil Mogg, Paul Raymond, and Andy Parker, along with Vinnie Moore and bassist Rob De Luca. Two years later, the band released the all-covers LP The Salentino Cuts. ~ Jason Ankeny, Rovi

UFO Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

UFO is a clear fit for 25-34 & 18-24 audiences with strength across ROMANIA, UNITED KINGDOM, FRANCE. The audience is heavily male (84%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (706 avg views per post); Instagram builds the community layer. Affinity data highlights Ampeg, Live Nation, Sennheiser, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist UFO score 0.26%Low bucket.
Brand: AmpegBrand: Live NationBrand: Sennheiser
Followers:92,486
Engagements:238
Rate:0.3%
Posts:5,077
Views:706
Avg Likes:237
Avg Comments:8
Avg Views:706

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 92,486 · Engagements 238 · Rate 0.3%
Posts 5,077 · Views 706 · Avg Likes 237 · Avg Comments 8 · Avg Views 706
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 45%
18-24: 41%
35-44: 9%
13-17: 3%
Largest: 25-34 (45%); next: 18-24 (41%)
Gender Split Female: 16%
Male: 84%
Non-binary/Other: 0%
Skews male (84%)
Top Countries ROMANIA (14%)
UNITED KINGDOM (8%)
FRANCE (7%)
UNITED STATES (7%)
ITALY (7%)
Top regions: ROMANIA (14%), UNITED KINGDOM (8%), FRANCE (7%)
Platform Engagement Instagram: 215 avg likes/post · Youtube: 706 avg views/post Best reach: Youtube 706 avg views; best engagement: Instagram 215 avg likes

Top Brand Affinities

Ampeg
Score: 97.36
Live Nation
Score: 71.35
Sennheiser
Score: 21.78
Crown Royal
Score: 20.21
T-Mobile
Score: 19.55
Verizon
Score: 13.40
Marshalls
Score: 10.57
Amazon Music
Score: 9.33
Pro Tools
Score: 9.19
Margaritaville
Score: 9.15
Movistar
Score: 8.65
eBay
Score: 8.49
Brand Category Score
Ampeg 97.36
Live Nation 71.35
Sennheiser 21.78
Crown Royal 20.21
T-Mobile 19.55
Verizon 13.40
Marshalls 10.57
Amazon Music 9.33
Pro Tools 9.19
Margaritaville 9.15
Movistar 8.65
eBay 8.49
Tesla Motors 8.19
Bud Light 8.12
FOX 7.94
DeLorean Motor Company 7.90
Pontiac 7.61
MTV 7.58
iHeartRadio Music Awards 7.52
CNN 7.06
Jack Daniels 6.53
Sega 6.42
Spotify Music 6.05
Lollapalooza 5.84
Kickstarter 5.77
Harley-Davidson 5.75
Coors 5.58
The Home Depot 5.57
Guinness 5.53
Pilsner Urquell 5.43
ESPN 5.26
Nixon 5.11
Chrysler 4.76
NBC 4.62
Comedy Central 4.39
NFL 4.03
Cadillac 3.99
Budweiser 3.73
Paramount Pictures 3.70
Los Angeles Lakers 3.66
AMC 3.66
WWE 3.64
Pepsi 3.46
Heineken 3.44
Warner Bros 3.38
Columbia Pictures 3.35
Activision Blizzard 3.23
Busch 3.22
Showtime 3.21
Microsoft 3.06

Official Profiles

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Artist: UFO

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired UFO today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-12)

Total: 187,104

PLATFORM TOTAL %
Yandex Yandex 185,057 98.91%
Audiomack Audiomack 2,047 1.09%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Spotify Spotify 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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