Tyler Shaw

Tyler Shaw — pop artist from CA.

Tyler Shaw is a multi-Platinum-selling artist, music producer, and actor. Tyler’s music has been nominated for multiple JUNO awards, including nods for…

Influence: 54.71% Fanbase: 32.57% Trending: 65.78% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Holt Renfrew • 155.53% • Very Strong

As of 2025-09-08

718,423

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:02:12 UTC

Genres

poppoppop quebecoismainstream pop

Biography

Tyler Shaw is a multi-Platinum-selling artist, music producer, and actor. Tyler’s music has been nominated for multiple JUNO awards, including nods for ‘Breakthrough Artist of the Year,’ ‘Pop Album of the Year, ‘Adult Contemporary Album of the Year,’ and ‘TikTok JUNO Fan Choice.’

Tyler has performed for Princes (Harry), Prime Ministers (Justin Trudeau), and Presidents (Joe Biden). He has opened for massive international artists, including Shawn Mendes and Alessia Cara, and toured with Selena Gomez.

In February 2022, Tyler released his viral rendition of GAYLE’s No. 1 hit “abcdefu.” “Love You Still” (abcdefu Romantic Version) has to date over 6 billion views of videos using the song on TikTok; over 27.5 million video streams and 10 million views of user generated content videos on YouTube; 140 million audio streams; and more than 550,000 videos created using the song. The single was certified Gold in India, Singapore, and Taiwan and Platinum in Canada.

As one of Canada’s most recognized pop music talents, with ten top-ten charting singles, and a slew of movie, TV, feature and production credits to his name, Tyler Shaw is one of this country’s most enduring talents.

Top Brand Affinities

Report Date: 2025-09-08

Tyler Shaw maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, CANADA, INDIA. The audience leans heavily female (65%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 2,455 avg views per post; Instagram functions as the community touchpoint. Affinity with Holt Renfrew, Hudson's Bay, Scotiabank makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tyler Shaw score 0.09% — Low bucket.

Brand: Holt RenfrewBrand: Hudson's BayBrand: Scotiabank

Followers:718,423

Engagements:668

Rate:0.1%

Posts:1,860

Avg Likes:629

Avg Comments:43

Avg Views:2,874

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 718,423 · Engagements 668 · Rate 0.1% Posts 1,860 · Views 2,874 · Avg Likes 629 · Avg Comments 43 · Avg Views 2,874	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 30% 13-17: 8% 35-44: 5%	Largest: 18-24 (55%); next: 25-34 (30%)
Gender Split	Female: 65% Male: 35% Non-binary/Other: 0%	Skews female (65%)
Top Countries	UNITED STATES (16%) CANADA (16%) INDIA (11%) PHILIPPINES (7%) INDONESIA (4%)	Top regions: UNITED STATES (16%), CANADA (16%), INDIA (11%)
Platform Engagement	Instagram: 438 avg likes/post · Tiktok: 2,455 avg views/post · Youtube: 419 avg views/post	Best reach: Tiktok 2,455 avg views; best engagement: Instagram 438 avg likes

Top Brand Affinities

Holt Renfrew

Score: 155.53

Hudson's Bay

Score: 63.90

Scotiabank

Score: 57.55

Live Nation

Score: 37.96

Air Canada

Score: 30.55

Tim Hortons

Score: 25.12

Warner Music

Score: 23.28

iHeartRadio Music Awards

Score: 13.29

Budweiser

Score: 11.71

All Saints

Score: 9.97

Amazon Music

Score: 9.96

NHL

Score: 9.30

Brand	Category	Score
Holt Renfrew		155.53
Hudson's Bay		63.90
Scotiabank		57.55
Live Nation		37.96
Air Canada		30.55
Tim Hortons		25.12
Warner Music		23.28
iHeartRadio Music Awards		13.29
Budweiser		11.71
All Saints		9.97
Amazon Music		9.96
NHL		9.30
Barbie		7.09
Lululemon Athletica		6.90
Influenster		6.65
American Eagle		6.09
OLD NAVY		5.96
Steve Madden		5.49
Bath & Body Works		5.13
Urban Outfitters		4.97
Ableton		4.78
Coach		4.71
CBS Television Studios		4.52
Abercrombie & Fitch		4.38
Kate Spade		4.38
CBS		4.19
NORDSTROM		4.19
MTV		4.03
Iberostar Hotels & Resorts		4.02
UberEATS		3.93
Sephora		3.90
ABC		3.60
H&M		3.57
Fenty beauty		3.50
Summit Entertainment		3.41
Forever 21		3.40
Spotify Music		3.31
NBC		3.29
Kodak		3.29
shein		3.24
Kylie Cosmetics		3.14
Lindt		3.11
Coachella		3.05
PetSmart		3.04
Paramount Pictures		2.84
Columbia Pictures		2.78
TOM FORD		2.76
Carhartt		2.75
Cartier		2.70
NARS Cosmetics		2.69