Tyler Hubbard

Tyler Hubbard

Country: US | Gender: male

Influence: 59.40% Fanbase: 38.32% Trending: 69.94% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Arctic Cat • 59.53% • Very Strong

As of 2025-09-08

1,413,474

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:35:27 UTC

Genres

countrycountrycontemporary country

Biography

With 22 No.1 singles on country radio, countless awards, and sold-out tours, Tyler Hubbard has already had a remarkable career as a songwriter and as one half of multi-platinum duo Florida Georgia Line. Now as a solo artist, he has amassed more than 1.8 billion streams to date. Hubbard’s Gold-certified debut solo album, aptly titled 'Tyler Hubbard,' was released in January 2023. It features Hubbard’s hit debut single “5 Foot 9,” which hit No. 1 at Country Radio, was certified 2x Platinum by the RIAA and has 677M global streams. It also features Hubbard’s second No. 1 single, “Dancin’ In The Country,” which has amassed more than 557M global streams and has been certified 2x Platinum by the RIAA. Hubbard has made several television appearances as a solo artist, most recently at Good Morning America, The Kelly Clarkson Show and Fox & Friends, and also on the CMT Music Awards, ACM Honors, NBC’s TODAY Show and The Tonight Show Starring Jimmy Fallon. “Back Then Right Now,” the first radio single of his sophomore album ‘Strong,’ reached the top spot at country radio, making Hubbard the only artist to start two separate careers with at least three consecutive No. 1 songs. His latest single “Park” is currently at country radio. Hubbard will be out on the road in 2025.

Tyler Hubbard Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Tyler Hubbard maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, CANADA, NIGERIA. The audience leans male-leaning (54%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 30,050 avg views per post; Instagram functions as the community touchpoint. Affinity with Arctic Cat, Live Nation, RAM Trucks makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Tyler Hubbard score 0.33%Low bucket.
Brand: Arctic CatBrand: Live NationBrand: RAM Trucks
Followers:1,413,474
Engagements:4,675
Rate:0.3%
Posts:2,047
Views:37,283
Avg Likes:4,567
Avg Comments:117
Avg Views:37,283

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,413,474 · Engagements 4,675 · Rate 0.3%
Posts 2,047 · Views 37,283 · Avg Likes 4,567 · Avg Comments 117 · Avg Views 37,283
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 38%
25-34: 33%
35-44: 14%
45-64: 8%
Largest: 18-24 (38%); next: 25-34 (33%)
Gender Split Female: 46%
Male: 54%
Non-binary/Other: 0%
Skews male (54%)
Top Countries UNITED STATES (72%)
CANADA (8%)
NIGERIA (6%)
AUSTRALIA (3%)
UNITED KINGDOM (3%)
Top regions: UNITED STATES (72%), CANADA (8%), NIGERIA (6%)
Platform Engagement Instagram: 3,564 avg likes/post · Tiktok: 30,050 avg views/post · Youtube: 7,233 avg views/post Best reach: Tiktok 30,050 avg views; best engagement: Instagram 3,564 avg likes

Top Brand Affinities

Arctic Cat
Score: 59.53
Live Nation
Score: 28.87
RAM Trucks
Score: 25.75
Ariat
Score: 22.16
FabFitFun
Score: 17.25
Miller Lite
Score: 16.36
Dancing with the Stars
Score: 15.18
Barstool Sports
Score: 12.22
Busch
Score: 10.55
Margaritaville
Score: 10.21
Bud Light
Score: 9.32
Verizon
Score: 9.14
Brand Category Score
Arctic Cat 59.53
Live Nation 28.87
RAM Trucks 25.75
Ariat 22.16
FabFitFun 17.25
Miller Lite 16.36
Dancing with the Stars 15.18
Barstool Sports 12.22
Busch 10.55
Margaritaville 10.21
Bud Light 9.32
Verizon 9.14
Delta 8.98
Arbonne 8.83
Coors 8.31
Gillette 7.86
MamaBear 7.67
Influenster 7.54
Gerber 7.20
Younique 6.64
Macy's 6.63
Steve Madden 6.47
Chick-fil-A 6.45
Carhartt 6.34
Kroger 6.29
Bath & Body Works 6.08
Target 5.95
Publix 5.85
Alpinestars 5.68
GMC 5.29
Jeep 5.01
iHeartRadio Music Awards 4.90
Free People 4.79
OLD NAVY 4.76
Walmart 4.60
Budweiser 4.56
Bentley 4.53
NHL 4.49
Iberostar Hotels & Resorts 4.39
Anthropologie 4.39
FedEx 4.36
Heinz 4.35
Billabong 4.28
Gatorade 4.22
Lululemon Athletica 4.18
Taco Bell 4.16
Urban Outfitters 4.05
NBC 4.01
Amway 3.97
PetSmart 3.80

Official Profiles

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Artist: Tyler Hubbard

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-03-22 01:00 UTC Lee Brice, Tyler Hubbard Valspar Live! Dunedin, United States
2026-04-11 02:00 UTC Tortuga Music Festival 2026 Fort Lauderdale Beach Park Fort Lauderdale, United States

Trending Artist