Ty Herndon

Ty Herndon

Country: US | Gender: male

Influence: 53.30% Fanbase: 30.16% Trending: 64.87% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Barry's Bootcamp • 42.50% • Very Strong

As of 2025-09-13

67,629

Social Media Followers

As of 2025-09-13

00:00:00

Hours Airplay

2025-12-07 10:06:34 UTC

Genres

countrycountrycountry roadcountry rockcontemporary country

Biography

Grammy-nominated and Dove Award-winning, Herndon burst onto the scene in 1995 with "What Mattered Most," which became his first No. 1 song. His debut album of the same name had the biggest first-week shipment in the history of Epic Records Nashville. Between 1995 and 2002, Herndon charted 17 singles, including his three No.1s and numerous top 10 hits, such as "I Want My Goodbye Back," "Loved Too Much," "A Man Holding On," and "Hands of a Working Man." He topped the charts in 1996 with the single "Living in a Moment" and again in 1998 with "It Must Be Love." In 2014, Herndon became the first major male country artist to publicly come out as gay and made history again when he hosted a first-of-its-kind country music event, The Concert for Love and Acceptance, now an annual event that provides a stage for LGBTQ and allied artists. In 2020, he created the Foundation For Love & Acceptance to further his work on behalf of LGBTQ youth. Herndon found himself back at No. 1 in 2020 — this time on iTunes with his remake of "Orphans of God," a collaboration with Kristin Chenoweth and Paul Cardall featured on his holiday release, Regifted. JACOB, his most revealing and personal album to date, is his first of all-new music since 2016's House On Fire.

Ty Herndon Marketing Affinity & Brand Fit Data

Report Date: 2025-09-13

Ty Herndon builds repeat engagement among 25-34 & 35-44 audiences throughout UNITED STATES, CANADA, GERMANY. With a female-leaning (51%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (10,591 avg views per post), while Youtube provides social proof in comments and saves. Affinities with Barry's Bootcamp, Live Nation, Warby Parker point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Ty Herndon score 0.80%Low bucket.
Brand: Barry's BootcampBrand: Live NationBrand: Warby Parker
Followers:67,629
Engagements:544
Rate:0.8%
Posts:3,463
Views:10,591
Avg Likes:513
Avg Comments:50
Avg Views:10,591

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 67,629 · Engagements 544 · Rate 0.8%
Posts 3,463 · Views 10,591 · Avg Likes 513 · Avg Comments 50 · Avg Views 10,591
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 31%
35-44: 29%
45-64: 23%
18-24: 16%
Largest: 25-34 (31%); next: 35-44 (29%)
Gender Split Female: 51%
Male: 49%
Non-binary/Other: 0%
Skews female (51%)
Top Countries UNITED STATES (79%)
CANADA (3%)
GERMANY (2%)
BRAZIL (1%)
UNITED KINGDOM (1%)
Top regions: UNITED STATES (79%), CANADA (3%), GERMANY (2%)
Platform Engagement Instagram: 176 avg likes/post · Youtube: 10,591 avg views/post Best reach: Youtube 10,591 avg views; best engagement: Youtube 337 avg likes

Top Brand Affinities

Barry's Bootcamp
Score: 42.50
Live Nation
Score: 27.98
Warby Parker
Score: 23.56
Southwest Airlines
Score: 23.09
Grindr
Score: 22.63
Dancing with the Stars
Score: 19.20
Delta
Score: 16.64
Ariat
Score: 15.94
Peloton
Score: 15.14
Amazon Music
Score: 13.62
NBC
Score: 13.13
iHeartRadio Music Awards
Score: 11.94
Brand Category Score
Barry's Bootcamp 42.50
Live Nation 27.98
Warby Parker 23.56
Southwest Airlines 23.09
Grindr 22.63
Dancing with the Stars 19.20
Delta 16.64
Ariat 15.94
Peloton 15.14
Amazon Music 13.62
NBC 13.13
iHeartRadio Music Awards 11.94
Houston Livestock Show and Rodeo 11.77
Publix 11.43
FOX 11.29
Margaritaville 10.84
Kroger 10.83
HBO Max 10.13
Macy's 9.43
United 9.12
American Airlines 8.88
J.Crew 7.62
Wilton 7.22
Barbie 7.19
Coors 7.03
Walgreens 6.87
Verizon 6.86
MATTEL 6.43
CNN 6.33
Bud Light 6.03
Marriott 5.70
NORDSTROM 5.64
ABC 5.56
The Home Depot 5.35
Busch 5.15
Free People 5.05
HomeGoods 4.82
Steve Madden 4.76
Paramount Pictures 4.71
Walmart 4.67
Power Rangers 4.63
Kickstarter 4.61
Pfizer 4.55
Oculus 4.49
BarkBox 4.48
Target 4.42
ESPN 4.31
Showtime 4.30
Taco Bell 4.30
Martini 4.26

Official Profiles

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Artist: Ty Herndon

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-12 03:00 UTC Ty Herndon Harken Hall Madison, United States
2025-12-14 03:00 UTC Ty Herndon Wichita Union Stockyards Wichita, United States

Trending Artist