Ty Herndon
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-13
67,629
Social Media Followers
As of 2025-09-13
00:00:00
Hours Airplay
2025-12-07 10:06:34 UTC
Genres
Biography
Ty Herndon builds repeat engagement among 25-34 & 35-44 audiences throughout UNITED STATES, CANADA, GERMANY. With a female-leaning (51%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (10,591 avg views per post), while Youtube provides social proof in comments and saves. Affinities with Barry's Bootcamp, Live Nation, Warby Parker point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 67,629 · Engagements 544 · Rate 0.8% Posts 3,463 · Views 10,591 · Avg Likes 513 · Avg Comments 50 · Avg Views 10,591 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 31% 35-44: 29% 45-64: 23% 18-24: 16% |
Largest: 25-34 (31%); next: 35-44 (29%) |
| Gender Split |
Female: 51% Male: 49% Non-binary/Other: 0% |
Skews female (51%) |
| Top Countries |
UNITED STATES (79%) CANADA (3%) GERMANY (2%) BRAZIL (1%) UNITED KINGDOM (1%) |
Top regions: UNITED STATES (79%), CANADA (3%), GERMANY (2%) |
| Platform Engagement | Instagram: 176 avg likes/post · Youtube: 10,591 avg views/post | Best reach: Youtube 10,591 avg views; best engagement: Youtube 337 avg likes |
Top Brand Affinities
Barry's Bootcamp
Live Nation
Warby Parker
Southwest Airlines
Grindr
Dancing with the Stars
Delta
Ariat
Peloton
Amazon Music
NBC
iHeartRadio Music Awards
| Brand | Category | Score |
|---|---|---|
| Barry's Bootcamp | 42.50 | |
| Live Nation | 27.98 | |
| Warby Parker | 23.56 | |
| Southwest Airlines | 23.09 | |
| Grindr | 22.63 | |
| Dancing with the Stars | 19.20 | |
| Delta | 16.64 | |
| Ariat | 15.94 | |
| Peloton | 15.14 | |
| Amazon Music | 13.62 | |
| NBC | 13.13 | |
| iHeartRadio Music Awards | 11.94 | |
| Houston Livestock Show and Rodeo | 11.77 | |
| Publix | 11.43 | |
| FOX | 11.29 | |
| Margaritaville | 10.84 | |
| Kroger | 10.83 | |
| HBO Max | 10.13 | |
| Macy's | 9.43 | |
| United | 9.12 | |
| American Airlines | 8.88 | |
| J.Crew | 7.62 | |
| Wilton | 7.22 | |
| Barbie | 7.19 | |
| Coors | 7.03 | |
| Walgreens | 6.87 | |
| Verizon | 6.86 | |
| MATTEL | 6.43 | |
| CNN | 6.33 | |
| Bud Light | 6.03 | |
| Marriott | 5.70 | |
| NORDSTROM | 5.64 | |
| ABC | 5.56 | |
| The Home Depot | 5.35 | |
| Busch | 5.15 | |
| Free People | 5.05 | |
| HomeGoods | 4.82 | |
| Steve Madden | 4.76 | |
| Paramount Pictures | 4.71 | |
| Walmart | 4.67 | |
| Power Rangers | 4.63 | |
| Kickstarter | 4.61 | |
| Pfizer | 4.55 | |
| Oculus | 4.49 | |
| BarkBox | 4.48 | |
| Target | 4.42 | |
| ESPN | 4.31 | |
| Showtime | 4.30 | |
| Taco Bell | 4.30 | |
| Martini | 4.26 |
Official Profiles
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LoginArtist: Ty Herndon
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 03:00 UTC | Ty Herndon | Harken Hall | Madison, United States | |
| 2025-12-14 03:00 UTC | Ty Herndon | Wichita Union Stockyards | Wichita, United States |















