Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
2,664,634
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 11:37:55 UTC
Genres
Biography
IG: @tx2official
Tik Tok: @tx2official
Youtube: tx2official
TX2 is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, UNITED KINGDOM, CANADA. The audience is heavily female (57%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (130,308 avg views per post); Instagram builds the community layer. Affinity data highlights Arctic Fox hair Color, Hot Topic, Lime Crime, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,664,634 · Engagements 30,034 · Rate 1.1% Posts 5,507 · Views 223,708 · Avg Likes 28,066 · Avg Comments 999 · Avg Views 223,708 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 28% 13-17: 11% 35-44: 9% |
Largest: 18-24 (49%); next: 25-34 (28%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
UNITED STATES (62%) UNITED KINGDOM (8%) CANADA (4%) AUSTRALIA (4%) PHILIPPINES (3%) |
Top regions: UNITED STATES (62%), UNITED KINGDOM (8%), CANADA (4%) |
| Platform Engagement | Instagram: 12,620 avg likes/post · Tiktok: 93,400 avg views/post · Youtube: 130,308 avg views/post | Best reach: Youtube 130,308 avg views; best engagement: Instagram 12,620 avg likes |
Top Brand Affinities
Arctic Fox hair Color
Hot Topic
Lime Crime
GameStop
Coors
Power Rangers
Dr. Martens
Taco Bell
Columbia Pictures
Bethesda Softworks
American Eagle
Fallout
| Brand | Category | Score |
|---|---|---|
| Arctic Fox hair Color | 45.63 | |
| Hot Topic | 24.87 | |
| Lime Crime | 10.64 | |
| GameStop | 8.15 | |
| Coors | 7.62 | |
| Power Rangers | 6.03 | |
| Dr. Martens | 5.63 | |
| Taco Bell | 5.52 | |
| Columbia Pictures | 5.30 | |
| Bethesda Softworks | 5.09 | |
| American Eagle | 4.95 | |
| Fallout | 4.73 | |
| Bandai Namco | 4.65 | |
| Resident Evil | 4.64 | |
| Final Fantasy | 4.61 | |
| The Witcher | 4.50 | |
| NYX Cosmetics | 3.93 | |
| Prismacolor | 3.86 | |
| Monster Beverage | 3.84 | |
| Urban Decay Cosmetics | 3.69 | |
| Urban Outfitters | 3.65 | |
| Too Faced Cosmetics | 3.56 | |
| Showtime | 3.47 | |
| Lush | 3.45 | |
| Cartoon Network | 3.36 | |
| Comedy Central | 3.32 | |
| Nickelodeon | 3.06 | |
| Budweiser | 3.02 | |
| Sprite | 2.91 | |
| Pepsi | 2.86 | |
| Polaroid | 2.85 | |
| Anastasia Beverly Hills | 2.84 | |
| Vans | 2.79 | |
| Sephora | 2.74 | |
| Spotify Music | 2.62 | |
| Tarte Cosmetics | 2.59 | |
| Benefit Cosmetics | 2.59 | |
| Martini | 2.55 | |
| Lollapalooza | 2.55 | |
| Chrysler | 2.51 | |
| Walmart | 2.48 | |
| Forever 21 | 2.47 | |
| Ubisoft | 2.46 | |
| shein | 2.45 | |
| Busch | 2.43 | |
| Pokemon | 2.41 | |
| Target | 2.41 | |
| ASOS | 2.38 | |
| Warner Bros | 2.33 | |
| Paramount Pictures | 2.33 |
Official Profiles
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LoginArtist: TX2
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-09 03:00 UTC | TX2 | O2 Victoria Warehouse Manchester | Manchester, United Kingdom | |
| 2025-12-10 02:30 UTC | The Devil Wears Prada, Ice Nine Kills, TX2, Creeper | OVO Hydro | Glasgow, United Kingdom | |
| 2025-12-11 02:00 UTC | The Devil Wears Prada, Ice Nine Kills, TX2, Creeper | Motorpoint Arena Nottingham | Nottingham, United Kingdom | |
| 2025-12-13 02:00 UTC | The Devil Wears Prada, Ice Nine Kills, TX2, Creeper, OVO Arena Wembley - Premium Packages | OVO Arena Wembley | London, United Kingdom |















