TV on the Radio

TV on the Radio — pop artist from US.

If you think about how hard it is to maintain any creative musical pursuit over time, to evolve a sound across several albums and many years, to stay fresh and…

Influence: 64.87% Fanbase: 56.42% Trending: 69.10% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 31.42% • Very Strong

As of 2025-09-19

185,831

Social Media Followers

As of 2025-09-19

00:00:00

Hours Airplay

2025-12-08 05:37:06 UTC

Genres

popindie popindietronicabrooklyn indierockmodern rockrockalternativealternative rockindie rocknew ravemodern alternative rockalternativeelectronicalternative dancebluesstomp and holler

Biography

If you think about how hard it is to maintain any creative musical pursuit over time, to evolve a sound across several albums and many years, to stay fresh and engaged along the way, to aim for something beyond yourself and still have plenty to say…well, then, TV On The Radio’s 23-year run is nothing short of a miracle. Experimentation, curiosity and intention are the chromosomes that comprise the band’s DNA and, along with a little alchemy, it’s resulted in a more-than-two-decade run as one of America’s most original bands. Which is all to say that to have TV On The Radio present in the year of our lord 2024 - 20 years after their debut album, a decade since their last - is an absolute blessing.

Since its inception, TV On The Radio has always been hard to categorize. But that has been by design. To be beyond contextualization, a band of contradiction: their music sounds both boundless and intimate, wandering and purposeful, songs illustrating courage and fear at once. That tension is at the heart of who they are, even as they continued to morph and evolve their sound through five albums.

Top Brand Affinities

Report Date: 2025-09-19

TV on the Radio is already in the conversation with 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, CANADA. The audience is heavily male (70%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (13,347 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to MOOG, Live Nation, Mixcloud points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist TV on the Radio score 1.14% — Moderate bucket.

Brand: MOOGBrand: Live NationBrand: Mixcloud

Followers:185,831

Engagements:2,123

Rate:1.1%

Posts:103

Avg Likes:2,062

Avg Comments:96

Avg Views:13,347

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 185,831 · Engagements 2,123 · Rate 1.1% Posts 103 · Views 13,347 · Avg Likes 2,062 · Avg Comments 96 · Avg Views 13,347	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 18-24: 36% 35-44: 15% 45-64: 6%	Largest: 25-34 (40%); next: 18-24 (36%)
Gender Split	Female: 30% Male: 70% Non-binary/Other: 0%	Skews male (70%)
Top Countries	UNITED STATES (43%) BRAZIL (8%) CANADA (4%) UNITED KINGDOM (4%) MEXICO (4%)	Top regions: UNITED STATES (43%), BRAZIL (8%), CANADA (4%)
Platform Engagement	Instagram: 1,501 avg likes/post · Youtube: 13,347 avg views/post	Best reach: Youtube 13,347 avg views; best engagement: Instagram 1,501 avg likes

Top Brand Affinities

MOOG

Score: 31.42

Live Nation

Score: 27.53

Mixcloud

Score: 18.83

Akai

Score: 11.76

Ableton

Score: 11.65

Amazon Music

Score: 10.66

Pro Tools

Score: 9.01

Lollapalooza

Score: 7.70

Paramount Pictures

Score: 7.19

Coors

Score: 6.68

Coachella

Score: 6.67

Tate Modern

Score: 6.52

Brand	Category	Score
MOOG		31.42
Live Nation		27.53
Mixcloud		18.83
Akai		11.76
Ableton		11.65
Amazon Music		10.66
Pro Tools		9.01
Lollapalooza		7.70
Paramount Pictures		7.19
Coors		6.68
Coachella		6.67
Tate Modern		6.52
Kickstarter		6.28
Vodafone		5.48
Verizon		5.35
Pacific Northwest Wonderland		5.21
Spotify Music		5.16
Columbia Pictures		5.10
Jameson		5.08
Pilsner Urquell		4.87
Oculus		4.60
Leica		4.54
SoundCloud		4.30
iHeartRadio Music Awards		4.23
Kodak		4.10
Showtime		3.94
Summit Entertainment		3.73
CNN		3.71
Hurley		3.66
Warner Bros		3.54
Polaroid		3.52
MTV		3.45
NBC		3.27
Airbnb		3.18
HBO		3.11
Guinness		3.04
NHL		3.03
Comedy Central		2.97
Cadillac		2.95
Beats Electronics		2.87
Pantone Inc		2.81
Busch		2.80
Star Wars		2.72
Pixar		2.66
Fujifilm		2.64
Emporium		2.63
Nickelodeon		2.63
Dr. Martens		2.59
Budweiser		2.55
Carhartt		2.50