Turbotito

Turbotito

Country: US | Gender: male

Influence: 48.73% Fanbase: 19.31% Trending: 63.43% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Neuehouse • 257.69% • Very Strong

As of 2025-09-09

5,260

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:46:16 UTC

Genres

electronicelectronicdance

Biography

Turbotito, aka Filip Nikolic, is a Los Angeles-based DJ/producer and multi instrumentalist. Raised in Denmark and Serbia, he's known for his role in Ima Robot, Poolside and Djosos Krost, as well as his work collaborating with and producing artists such as Goodie Mob, GZA of Wu-Tang Clan, MNKYBSNSS, Pabllo Vittar, Azelia Banks, Bonde Do Role, Baby Alpaca and many more. Turbotito's debut solo album takes modern electronic/dance and fuses it with an organic touch – converging today's digital world with our analog past. It's due out in 2023.

Turbotito Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Turbotito resonates most with 25-34 & 35-44 audiences and shows durable presence in UNITED STATES, BRAZIL, MEXICO. With a heavily male (68%) skew, campaigns can carry a confident voice and visual identity. Instagram is the reach spine (171 avg likes per post); Instagram is where fans co-sign. Affinity adjacency to Neuehouse, MOOG, Mixcloud makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Turbotito score 3.25%Very Strong bucket.
Brand: NeuehouseBrand: MOOGBrand: Mixcloud
Followers:5,260
Engagements:171
Rate:3.3%
Posts:1,164
Views:0
Avg Likes:171
Avg Comments:9
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 5,260 · Engagements 171 · Rate 3.3%
Posts 1,164 · Views 0 · Avg Likes 171 · Avg Comments 9 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 41%
35-44: 28%
18-24: 20%
45-64: 9%
Largest: 25-34 (41%); next: 35-44 (28%)
Gender Split Female: 32%
Male: 68%
Non-binary/Other: 0%
Skews male (68%)
Top Countries UNITED STATES (49%)
BRAZIL (22%)
MEXICO (6%)
COLOMBIA (3%)
DENMARK (3%)
Top regions: UNITED STATES (49%), BRAZIL (22%), MEXICO (6%)
Platform Engagement Instagram: 171 avg likes/post best engagement: Instagram 171 avg likes

Top Brand Affinities

Neuehouse
Score: 257.69
MOOG
Score: 99.55
Mixcloud
Score: 59.12
Ableton
Score: 47.55
Akai
Score: 33.95
Pioneer
Score: 27.22
Live Nation
Score: 27.18
Coachella
Score: 23.79
Warner Music
Score: 22.21
Pro Tools
Score: 17.34
Akg
Score: 15.23
Amazon Music
Score: 14.33
Brand Category Score
Neuehouse 257.69
MOOG 99.55
Mixcloud 59.12
Ableton 47.55
Akai 33.95
Pioneer 27.22
Live Nation 27.18
Coachella 23.79
Warner Music 22.21
Pro Tools 17.34
Akg 15.23
Amazon Music 14.33
SoundCloud 12.75
Sennheiser 11.41
Lollapalooza 9.97
Spotify Music 9.24
Kickstarter 8.38
Maison Margiela 8.16
Atmos 7.77
Paramount Pictures 6.49
Vivienne Westwood 6.47
Beats Electronics 5.72
Leica 5.61
Movistar 4.83
iHeartRadio Music Awards 4.55
Campari 4.36
Polaroid 4.36
NBC 4.09
Budweiser 4.02
Hurley 3.97
Columbia Pictures 3.74
Oculus 3.73
Summit Entertainment 3.68
MTV 3.46
Warner Bros 3.19
Los Angeles Lakers 3.15
Dr. Martens 3.15
Tomorrowland 3.07
Urban Outfitters 2.86
Airbnb 2.84
Stüssy 2.84
Red Bull 2.82
Moschino 2.82
Tinder 2.69
Kodak 2.59
Carhartt 2.58
Emporium 2.56
Pepsi 2.53
The Olympic Games 2.52
Pixar 2.51

Official Profiles

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Artist: Turbotito

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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