Trueblood
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
8,222,741
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-29 14:57:27 UTC
Genres
Biography
drums), Dylan (16, lead guitar), Mason (14, vocals/guitar), and Ethan (12, bass) –
delivering high-energy original music and electrifying performances. Cameron and
Dylan, both alumni of the School of Rock Broadway tour, inspired their younger brothers
to join the band, creating a tight-knit musical force.
Since launching their TikTok channel in November of 2024, TRUEBLOOD has exploded
online, racking up over half a billion views and more than 76 million likes across TikTok
and Instagram. Their viral covers and original songs have drawn shoutouts from icons
like Weird Al, Weezer, OK Go, and Foo Fighters. All four brothers contribute creatively,
both in the studio and across their social channels.
Beyond music, TRUEBLOOD is committed to giving back, supporting causes like Magic
Wheelchair, The For The Win Project, Melodic Caring, BroAm, and the Challenged
Athletes Foundation. With a rapidly growing fanbase and a passion for inspiring others,
TRUEBLOOD is quickly becoming one of SoCal’s most exciting young rock acts.
Trueblood keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, UNITED KINGDOM. The composition is heavily female (57%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 15,500,000 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with Lollapalooza, Acura, Gundam supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 8,222,741 · Engagements 2,610,475 · Rate 31.7% Posts 207 · Views 15,836,710 · Avg Likes 2,294,353 · Avg Comments 11,966 · Avg Views 15,836,710 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 24% 13-17: 14% 35-44: 8% |
Largest: 18-24 (52%); next: 25-34 (24%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
UNITED STATES (37%) BRAZIL (6%) UNITED KINGDOM (6%) INDIA (5%) AUSTRALIA (4%) |
Top regions: UNITED STATES (37%), BRAZIL (6%), UNITED KINGDOM (6%) |
| Platform Engagement | Instagram: 70,528 avg likes/post · Tiktok: 15,500,000 avg views/post · Youtube: 336,710 avg views/post | Best reach: Tiktok 15,500,000 avg views; best engagement: Tiktok 2,200,000 avg likes |
Top Brand Affinities
Lollapalooza
Acura
Gundam
Monster Beverage
Vans
SoundCloud
Chrysler
Tesla Motors
Busch
Kodak
Dr. Martens
Ubisoft
| Brand | Category | Score |
|---|---|---|
| Lollapalooza | 3.57 | |
| Acura | 3.13 | |
| Gundam | 2.77 | |
| Monster Beverage | 2.69 | |
| Vans | 2.14 | |
| SoundCloud | 2.12 | |
| Chrysler | 2.10 | |
| Tesla Motors | 2.09 | |
| Busch | 2.08 | |
| Kodak | 2.06 | |
| Dr. Martens | 2.02 | |
| Ubisoft | 1.99 | |
| Tomorrowland | 1.87 | |
| Red Bull | 1.85 | |
| GoPro | 1.84 | |
| Beats Electronics | 1.84 | |
| Spotify Music | 1.81 | |
| Walmart | 1.79 | |
| Xbox | 1.77 | |
| Gymshark | 1.68 | |
| Los Angeles Lakers | 1.68 | |
| Nintendo | 1.64 | |
| Ducati | 1.64 | |
| KitKat | 1.62 | |
| Bentley | 1.62 | |
| Calvin Klein | 1.59 | |
| Harley-Davidson | 1.58 | |
| PlayStation | 1.55 | |
| Pepsi | 1.46 | |
| Lego | 1.46 | |
| Pokemon | 1.46 | |
| NBA | 1.41 | |
| Lexus | 1.37 | |
| CBS Television Studios | 1.37 | |
| Sneakerhead | 1.36 | |
| Chevrolet | 1.36 | |
| Marvel | 1.33 | |
| Pokemon Go | 1.32 | |
| Dodge | 1.32 | |
| Adobe | 1.32 | |
| Polaroid | 1.31 | |
| Pixar | 1.30 | |
| Star Wars | 1.29 | |
| Lamborghini | 1.27 | |
| DC Entertainment | 1.27 | |
| NYX Cosmetics | 1.24 | |
| Pandora | 1.23 | |
| Ferrari | 1.23 | |
| Converse | 1.23 | |
| WWE | 1.23 |
Official Profiles
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LoginArtist: Trueblood
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















