Trey Lewis

Trey Lewis

Country: US | Gender: male

Influence: 55.00% Fanbase: 32.43% Trending: 66.29% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 57.43% • Very Strong

As of 2025-09-08

180,316

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:09:46 UTC

Genres

popcountry popcountrycountrycontemporary countryhip-hop & raphip-hop/rap

Biography

With a pair of homegrown hits behind him and plenty more in the tank, Sony Music Publishing singer-songwriter Trey Lewis has emerged as the straight-talking, salt-of-the-earth hero country fans crave. A Birmingham, Alabama native known for breaking country’s unspoken rules, he’s spent 12 years on the road perfecting a gritty mix of contemporary country and Southern rock – and turning his call-it-like-I-see it attitude into song. After the breakout smash, “Dicked Down In Dallas,” went viral in 2020, Lewis’ cheating anthem with a modern punch has turned into an organic Number One on iTunes, garnering more than 300 million streams and making Lewis a nationwide force in the process. He followed up with another self-styled iTunes Number One in 2022 – the back-in-the-saddle anthem, “Single Again” – and has continued building a reputation fusing country horsepower with refreshing honesty and a troubadour’s wit ever since. But that reputation now broadens, as a bigger picture comes into view. The perennial underdog and relentless road warrior showcases his true character and full artistry on Troublemaker, adding a hard-earned sense of compassion to his full-length Nashville debut. The fittingly-titled set features 15 new songs and Lewis’ patented mix of intensity and sincerity, proving the world could use a few more troublemakers like him. Meanwhile, the rising star continues to maintain a near-constant tour schedule, with more information available at TreyLewisMusic.com.

Trey Lewis Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Trey Lewis cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, CANADA, AUSTRALIA. A heavily male (64%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 1,222 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Ariat, Live Nation, Miller Lite, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Trey Lewis score 0.21%Low bucket.
Brand: AriatBrand: Live NationBrand: Miller Lite
Followers:180,316
Engagements:374
Rate:0.2%
Posts:2,246
Views:1,222
Avg Likes:370
Avg Comments:28
Avg Views:1,222

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 180,316 · Engagements 374 · Rate 0.2%
Posts 2,246 · Views 1,222 · Avg Likes 370 · Avg Comments 28 · Avg Views 1,222
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 39%
25-34: 35%
35-44: 14%
45-64: 7%
Largest: 18-24 (39%); next: 25-34 (35%)
Gender Split Female: 36%
Male: 64%
Non-binary/Other: 0%
Skews male (64%)
Top Countries UNITED STATES (87%)
CANADA (4%)
AUSTRALIA (2%)
UNITED KINGDOM (2%)
SOUTH AFRICA (1%)
Top regions: UNITED STATES (87%), CANADA (4%), AUSTRALIA (2%)
Platform Engagement Instagram: 337 avg likes/post · Youtube: 1,222 avg views/post Best reach: Youtube 1,222 avg views; best engagement: Instagram 337 avg likes

Top Brand Affinities

Ariat
Score: 57.43
Live Nation
Score: 30.36
Miller Lite
Score: 30.35
Sherri Hill
Score: 24.64
Barstool Sports
Score: 22.66
RAM Trucks
Score: 22.53
Bud Light
Score: 20.98
Coors
Score: 15.88
Busch
Score: 14.97
Margaritaville
Score: 14.91
Houston Livestock Show and Rodeo
Score: 14.75
Carhartt
Score: 14.00
Brand Category Score
Ariat 57.43
Live Nation 30.36
Miller Lite 30.35
Sherri Hill 24.64
Barstool Sports 22.66
RAM Trucks 22.53
Bud Light 20.98
Coors 15.88
Busch 14.97
Margaritaville 14.91
Houston Livestock Show and Rodeo 14.75
Carhartt 14.00
Crown Royal 13.09
GMC 12.04
Amazon Music 11.17
REVOLVE 10.65
T.J. Maxx 10.22
Verizon 9.75
Jim Beam 9.34
Pro Tools 8.07
Publix 7.45
Influenster 6.85
Kroger 6.83
Free People 6.61
Budweiser 6.60
Taco Bell 6.46
NBC 6.29
iHeartRadio Music Awards 6.18
Chick-fil-A 5.79
Jeep 5.69
Jack Daniels 5.66
American Eagle 5.57
Dodge 5.38
Gillette 5.30
ESPN 5.19
Chevrolet 4.89
NHL 4.88
Ford 4.78
OLD NAVY 4.76
Walmart 4.46
Steve Madden 4.45
Innisfree 4.42
Target 4.11
NFL 4.11
Cadillac 4.10
Monster Beverage 4.04
FedEx 3.96
Bentley 3.96
Heinz 3.86
Philips 3.79

Official Profiles

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Artist: Trey Lewis

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-03-19 02:30 UTC Trey Lewis Duling Hall Jackson, United States

Trending Artist