Travis Greene
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-11
2,804,538
Social Media Followers
As of 2025-09-11
00:00:00
Hours Airplay
2025-12-07 16:55:38 UTC
Genres
Biography
Born in 1984 in Delaware, Travis Montorius Greene was first driven to express himself through music as a youngster following the death of his father. He had a brush with his own mortality as a child when he was pronounced dead after a fall from the fourth floor of a building in Germany. In addition to developing as a musician, Greene worked as a youth pastor and worship director. His first album, The More, appeared in 2007 on his own Greenelight label. Greater strides were made with the Pendulum-issued Stretching Out in 2010; two of its singles, "Prove My Love" and "Still Here," landed on Billboard's Hot Gospel Songs chart.
He reached number one with both "Intentional" and "Made a Way" from his third album and first for RCA Inspiration, 2015's The Hill. The Hill went to the top of the gospel albums chart and garnered Greene seven wins at the 2017 Stellar Gospel Music Awards. On the heels of those accolades, he returned with 2017's Crossover: Live from Music City, another gospel number one. It peaked at number 61 on the Billboard 200, his best placement to that point. It also earned a Grammy nomination for Best Gospel Performance/Song for "See the Light." Another live recording, Setlist, Vol. 1, arrived in mid-2019 and reached the gospel Top 20.
Still with RCA Inspiration, Greene followed that with his fourth studio album, Broken Record, before the end of 2019. Included on the album was the track "Won't Let Go," which earned him another Gospel Performance Grammy nomination. In August 2021, he released the full-length Oil + Water, which featured guest appearances by Anthony Hamilton, Tasha Cobbs Leonard, Kierra Sheard, and others. In 2022, he teamed up with Columbia, South Carolina's Forward City Church, and issued the joyous, high-energy collaboration Tent Revival. The partnership continued the following year with the release of Strike the Ground, which featured guest spots from Tony Fresh, Jayci Lyn, D'Nar, and Titus Tucker. ~ Andy Kellman, Rovi
Travis Greene reliably reaches 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, NIGERIA. The base is heavily female (59%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (1,838 avg views per post); Instagram layers on depth and replies. The audience sits near Amazon Music, Rapha, Coach, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,804,538 · Engagements 2,169 · Rate 0.1% Posts 7,904 · Views 1,838 · Avg Likes 2,136 · Avg Comments 57 · Avg Views 1,838 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 44% 18-24: 36% 35-44: 12% 13-17: 4% |
Largest: 25-34 (44%); next: 18-24 (36%) |
| Gender Split |
Female: 59% Male: 41% Non-binary/Other: 0% |
Skews female (59%) |
| Top Countries |
UNITED STATES (34%) BRAZIL (10%) NIGERIA (7%) SOUTH AFRICA (7%) KENYA (7%) |
Top regions: UNITED STATES (34%), BRAZIL (10%), NIGERIA (7%) |
| Platform Engagement | Instagram: 2,006 avg likes/post · Youtube: 1,838 avg views/post | Best reach: Youtube 1,838 avg views; best engagement: Instagram 2,006 avg likes |
Top Brand Affinities
Amazon Music
Rapha
Coach
American Airlines
T.J. Maxx
CNN
boohoo
Publix
Chick-fil-A
Steve Madden
ESPN
NBC
| Brand | Category | Score |
|---|---|---|
| Amazon Music | 8.44 | |
| Rapha | 7.40 | |
| Coach | 7.29 | |
| American Airlines | 6.68 | |
| T.J. Maxx | 6.42 | |
| CNN | 6.03 | |
| boohoo | 5.71 | |
| Publix | 5.65 | |
| Chick-fil-A | 4.39 | |
| Steve Madden | 4.27 | |
| ESPN | 4.23 | |
| NBC | 4.21 | |
| OLD NAVY | 3.71 | |
| NORDSTROM | 3.69 | |
| FashionNova | 3.67 | |
| shein | 2.94 | |
| Nickelodeon | 2.75 | |
| Philips | 2.64 | |
| SheInside | 2.44 | |
| Sneakerhead | 2.37 | |
| FOREX | 2.34 | |
| Sephora | 2.33 | |
| Paramount Pictures | 2.17 | |
| Dr. Martens | 2.14 | |
| Amazon | 2.13 | |
| Fenty beauty | 2.11 | |
| Spotify Music | 1.92 | |
| ASOS | 1.87 | |
| Michael Kors | 1.83 | |
| Target | 1.82 | |
| Walmart | 1.81 | |
| New Balance | 1.80 | |
| Beats Electronics | 1.63 | |
| SoundCloud | 1.62 | |
| musical.ly | 1.55 | |
| Microsoft | 1.51 | |
| NFL | 1.50 | |
| NYX Cosmetics | 1.42 | |
| Versace | 1.40 | |
| NBA | 1.37 | |
| Tiffany & Co | 1.36 | |
| Chipotle Mexican Grill | 1.36 | |
| H&M | 1.33 | |
| Paypal | 1.32 | |
| Pixar | 1.31 | |
| BBC | 1.30 | |
| Forever 21 | 1.29 | |
| Vogue | 1.25 | |
| Los Angeles Lakers | 1.20 | |
| Puma | 1.20 |
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















