Tony Succar
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
4,185,999
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 20:33:30 UTC
Genres
Biography
En 2018, Tony fue nominado para los prestigiosos Premios Latin Grammy a la Mejor Canción Tropical, "Me Enamoro Mas De Ti". Recibió cuatro nominaciones en 2019 por Álbum del Año, Mejor Canción Tropical, Mejor Álbum de Salsa y Productor del Año para su álbum más reciente, Mas de Mi. Tony se llevó a casa dos Latin Grammy como Productor del año y Mejor álbum de salsa, haciendo historia como el ganador más joven en haber ganado ambas categorías.
Mas de Mi fue lanzado por Succar a través de su sello independiente, Unity Entertainment. Tony describe su galardonado álbum como "un nuevo enfoque de la música salsera". Su inspiración para el álbum fue escribir y producir canciones no tradicionales que atraerán a las generaciones más jóvenes.
El álbum debut de Tony, UNITY: El Tributo Latino a Michael Jackson, tuvo un enorme éxito, alcanzado el #1 en la lista Billboard de Música de Albumes Tropicales, #1 en la lista iTunes de Canciones Latinas del Mundo y #1 en la lista de Amazon de Música Pop Latina, entre otros.
Tony Succar has momentum with 25-34 & 18-24 audiences—particularly in PERU, UNITED STATES, MEXICO. A heavily male (69%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 107,700 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Univision, Akg, Ampeg signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,185,999 · Engagements 21,373 · Rate 0.5% Posts 5,899 · Views 142,317 · Avg Likes 20,397 · Avg Comments 492 · Avg Views 142,317 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 39% 18-24: 34% 35-44: 16% 45-64: 9% |
Largest: 25-34 (39%); next: 18-24 (34%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
PERU (28%) UNITED STATES (13%) MEXICO (9%) COLOMBIA (8%) ARGENTINA (5%) |
Top regions: PERU (28%), UNITED STATES (13%), MEXICO (9%) |
| Platform Engagement | Instagram: 10,078 avg likes/post · Tiktok: 107,700 avg views/post · Youtube: 34,617 avg views/post | Best reach: Tiktok 107,700 avg views; best engagement: Instagram 10,078 avg likes |
Top Brand Affinities
Univision
Akg
Ampeg
Pro Tools
Bodytech
Amazon Music
Movistar
LATAM
Sennheiser
Pioneer
Cafecito
Ableton
| Brand | Category | Score |
|---|---|---|
| Univision | 41.46 | |
| Akg | 24.98 | |
| Ampeg | 22.49 | |
| Pro Tools | 21.13 | |
| Bodytech | 17.44 | |
| Amazon Music | 12.31 | |
| Movistar | 11.78 | |
| LATAM | 11.45 | |
| Sennheiser | 11.12 | |
| Pioneer | 7.28 | |
| Cafecito | 6.97 | |
| Ableton | 6.54 | |
| Suavecito | 5.51 | |
| American Airlines | 5.41 | |
| iHeartRadio Music Awards | 5.38 | |
| musical.ly | 5.07 | |
| Spotify Music | 4.07 | |
| Yamaha | 3.62 | |
| NBC | 3.08 | |
| VidaSana | 3.01 | |
| Beats Electronics | 2.17 | |
| Paramount Pictures | 1.81 | |
| Aperol | 1.61 | |
| Sony | 1.56 | |
| Pixar | 1.53 | |
| Herbalife | 1.51 | |
| Guess | 1.47 | |
| Pepsi | 1.45 | |
| GoPro | 1.36 | |
| Heineken | 1.33 | |
| SoundCloud | 1.30 | |
| Huawei | 1.29 | |
| FIFA | 1.17 | |
| Microsoft | 1.17 | |
| Red Bull | 1.16 | |
| OREO | 1.15 | |
| Universal | 1.11 | |
| Pandora | 1.08 | |
| shein | 1.04 | |
| Costco | 1.03 | |
| Marvel | 1.01 | |
| Airbnb | 0.97 | |
| Vogue | 0.95 | |
| Star Wars | 0.94 | |
| Travelgram | 0.94 | |
| Calvin Klein | 0.91 | |
| Coca-Cola | 0.87 | |
| Converse | 0.85 | |
| Canon | 0.83 | |
| Netflix | 0.83 |
Official Profiles
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LoginArtist: Tony Succar
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-14 04:00 UTC | Tony Succar, Mimy Succar, Kenyi | Estadio Nacional | Lima, Peru |
