Tony Bennett

Tony Bennett

Country: US | Gender: male

Influence: 65.13% Fanbase: 54.16% Trending: 70.61% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Barbie • 8.35% • Very Strong

As of 2025-09-14

932,026

Social Media Followers

As of 2025-09-14

00:00:00

Hours Airplay

2025-12-07 22:43:48 UTC

Genres

popadult standardseasy listeningjazz & standardsjazzloungevocal jazz

Biography

Tony Bennett cut his teeth singing in front of the toughest of audiences as a teenage army-band performer entertaining hardened troops stationed in Europe during World War II. Ever since, he’s carried the determination and gusto he learned back then through an epic career as America’s consummate crooner. During his initial star-making streak in the ’50s and ’60s, the New York City–born Bennett displayed both a pop singer’s flair for spotlight-seizing spectacle (listen to that soaring, curtain-closing vocal flourish on “(I Left My Heart) In San Francisco”) and a muso’s ear for jazzy improvisation (which blossomed on his supremely swinging albums with Count Basie). Bennett is always in crowd-pleasing mode—you can practically see his smile as he sashays through the big-band orchestration of “The Best Is Yet to Come.” But the natural grit in his voice can also imbue a ballad like Hank Williams’ “Cold, Cold Heart” with palpable melancholy and regret (the singer’s more artistic impulses have been channeled into a parallel career as a painter of impressionistic portraits and landscapes). Always faithful to the standards, Bennett’s staunch refusal to conform to trends has made him an unlikely hero to alternative rockers and modern pop firebrands alike, with latter-day duet partners like Elvis Costello and Lady Gaga lining up to bask in the eternal charisma that Bennett has always exuded so effortlessly.

Tony Bennett Marketing Affinity & Brand Fit Data

Report Date: 2025-09-14

Tony Bennett reliably reaches 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, MEXICO. The base is heavily male (55%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (22,237 avg views per post); Instagram layers on depth and replies. The audience sits near Barbie, Amazon Music, KARL LAGERFELD, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Tony Bennett score 0.29%Low bucket.
Brand: BarbieBrand: Amazon MusicBrand: KARL LAGERFELD
Followers:932,026
Engagements:2,692
Rate:0.3%
Posts:1,705
Views:22,237
Avg Likes:2,685
Avg Comments:46
Avg Views:22,237

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 932,026 · Engagements 2,692 · Rate 0.3%
Posts 1,705 · Views 22,237 · Avg Likes 2,685 · Avg Comments 46 · Avg Views 22,237
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 32%
18-24: 31%
45-64: 17%
35-44: 16%
Largest: 25-34 (32%); next: 18-24 (31%)
Gender Split Female: 45%
Male: 55%
Non-binary/Other: 0%
Skews male (55%)
Top Countries UNITED STATES (22%)
BRAZIL (12%)
MEXICO (5%)
ARGENTINA (5%)
SPAIN (3%)
Top regions: UNITED STATES (22%), BRAZIL (12%), MEXICO (5%)
Platform Engagement Instagram: 2,380 avg likes/post · Youtube: 22,237 avg views/post Best reach: Youtube 22,237 avg views; best engagement: Instagram 2,380 avg likes

Top Brand Affinities

Barbie
Score: 8.35
Amazon Music
Score: 8.24
KARL LAGERFELD
Score: 6.48
iHeartRadio Music Awards
Score: 5.97
NBC
Score: 5.80
MATTEL
Score: 5.27
CNN
Score: 5.24
Four Seasons
Score: 5.20
Alexander McQueen
Score: 4.66
Vogue
Score: 4.15
Urban Outfitters
Score: 4.02
TOM FORD
Score: 3.94
Brand Category Score
Barbie 8.35
Amazon Music 8.24
KARL LAGERFELD 6.48
iHeartRadio Music Awards 5.97
NBC 5.80
MATTEL 5.27
CNN 5.24
Four Seasons 5.20
Alexander McQueen 4.66
Vogue 4.15
Urban Outfitters 4.02
TOM FORD 3.94
Versace 3.77
Campari 3.76
Martini 3.67
Coachella 3.66
Summit Entertainment 3.60
Comedy Central 3.51
Columbia Pictures 3.47
Paramount Pictures 3.41
Lollapalooza 3.39
Snoopy And The Peanuts Gang 3.36
MTV 3.07
Spotify Music 2.86
Warner Bros 2.79
Showtime 2.75
Pixar 2.67
Budweiser 2.54
Tiffany 2.53
Rolls-Royce 2.53
NFL 2.51
Target 2.42
Victoria's Secret 2.35
Armani 2.31
Bellagio 2.27
Garnier 2.26
Nickelodeon 2.20
ASOS 2.12
Lush 2.08
AMC 2.08
Dolce & Gabbana 2.05
Cadillac 2.02
Fendi 2.01
The Olympic Games 1.99
Pantone Inc 1.99
Primark 1.98
Aperol 1.96
HBO 1.95
Hermès 1.94
Michael Kors 1.91

Official Profiles

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Artist: Tony Bennett

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Tony Bennett today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-24)

Total: 3,014,056

PLATFORM TOTAL %
Spotify Spotify 2,589,867 85.93%
Pandora Pandora 311,879 10.35%
Yandex Yandex 112,310 3.73%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
No upcoming concerts found.

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