Tony Ann
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
6,384,097
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-28 23:02:14 UTC
Genres
Biography
With over 1 billion views, 300 million streams, and more than 6 million followers on social media, Tony has captivated a global audience and inspired a new generation through his viral “#playthatword” series and his acclaimed debut album EMOTIONS (Deluxe) released with Decca Records France (Universal Music Group).
Tony’s world tour continues to sell out venues across the globe, from Helsinki to Kuala Lumpur, Chicago to Melbourne, São Paulo to Bilbao. In 2024, he received multiple standing ovations at sold-out concerts in prestigious venues such as the Olympia in Paris and the Barbican in London.
Tony’s critically acclaimed album 360° showcases the emotional and stylistic range that defines his artistry. Following this, he will release a collaborative orchestral project with genre-defying duo ARKAI, reimagining Tony’s most beloved compositions through additional instrumentation.
His single ICARUS was recently certified diamond, with over 50 million streams (excluding France), affirming his global impact.
Praised by the press, Tony was named “the new piano star” by Les Échos. His recognition continues to grow across the music industry, with increasing support from media and fellow artists alike.
Tony Ann connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, INDONESIA, BRAZIL. With a heavily male (68%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 47,800 avg views per post; Instagram adds dependable engagement depth. Overlap with Ableton, iHeartRadio Music Awards, Pioneer highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Tony Ann moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,384,097 · Engagements 9,531 · Rate 0.1% Posts 1,898 · Views 82,348 · Avg Likes 9,170 · Avg Comments 277 · Avg Views 82,348 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 38% 18-24: 38% 35-44: 14% 45-64: 6% |
Largest: 25-34 (38%); next: 18-24 (38%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
UNITED STATES (24%) INDONESIA (5%) BRAZIL (5%) CANADA (4%) INDIA (4%) |
Top regions: UNITED STATES (24%), INDONESIA (5%), BRAZIL (5%) |
| Platform Engagement | Instagram: 5,778 avg likes/post · Tiktok: 47,800 avg views/post · Youtube: 34,548 avg views/post | Best reach: Tiktok 47,800 avg views; best engagement: Instagram 5,778 avg likes |
Top Brand Affinities
Ableton
iHeartRadio Music Awards
Pioneer
Tomorrowland
Summit Entertainment
Montblanc
Coachella
SoundCloud
Stradivarius
TOM FORD
Beats Electronics
LEGOLAND
| Brand | Category | Score |
|---|---|---|
| Ableton | 8.11 | |
| iHeartRadio Music Awards | 7.40 | |
| Pioneer | 5.98 | |
| Tomorrowland | 4.43 | |
| Summit Entertainment | 3.27 | |
| Montblanc | 3.18 | |
| Coachella | 3.07 | |
| SoundCloud | 2.98 | |
| Stradivarius | 2.72 | |
| TOM FORD | 2.55 | |
| Beats Electronics | 2.35 | |
| LEGOLAND | 2.12 | |
| Bellagio | 2.08 | |
| Spotify Music | 2.01 | |
| Polaroid | 1.97 | |
| Petronas | 1.86 | |
| UNIQLO | 1.79 | |
| Hermès | 1.77 | |
| Aperol | 1.77 | |
| Tarte Cosmetics | 1.74 | |
| Transformers | 1.72 | |
| Bershka | 1.66 | |
| Costco | 1.64 | |
| Forever 21 | 1.57 | |
| Adobe | 1.55 | |
| Fujifilm | 1.54 | |
| Ferrero | 1.51 | |
| Warner Bros | 1.46 | |
| shein | 1.45 | |
| KitKat | 1.44 | |
| Starbucks | 1.44 | |
| Vogue | 1.41 | |
| musical.ly | 1.36 | |
| KFC | 1.35 | |
| Lush | 1.34 | |
| BBC | 1.34 | |
| H&M | 1.31 | |
| Snapseed | 1.31 | |
| Walt Disney | 1.28 | |
| Cartier | 1.26 | |
| Airbnb | 1.23 | |
| Guess | 1.20 | |
| Polo Ralph Lauren | 1.17 | |
| CBS | 1.16 | |
| CBS Television Studios | 1.16 | |
| Gucci | 1.15 | |
| Universal | 1.13 | |
| Pokemon | 1.13 | |
| SWAROVSKI | 1.12 | |
| Coca-Cola | 1.12 |
Official Profiles
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LoginArtist: Tony Ann
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-04-05 03:00 UTC | Tony Ann | L'Écrin | Talant, France | |
| 2026-04-06 01:00 UTC | Tony Ann | SEVEN CASINO | Amnéville, France | |
| 2026-04-08 02:30 UTC | Tony Ann | Folies Bergère | Paris, France | |
| 2026-04-09 02:30 UTC | Tony Ann | Folies Bergère | Paris, France | |
| 2026-04-10 03:00 UTC | Tony Ann, Van | Admiralspalast | Berlin, Germany | |
| 2026-04-15 03:00 UTC | Tony Ann | Divadlo Hybernia | Capital City of Prague, Czechia | |
| 2026-04-15 03:00 UTC | Tony Ann | Hybernia Theater / Divadlo Hybernia | Capital City of Prague, Czechia | |
| 2026-04-18 03:00 UTC | Tony Ann | Koningin Elisabethzaal | Antwerp, Belgium | |
| 2026-04-18 03:00 UTC | Tony Ann | Queen Elisabeth Hall / Koningin Elisabethzaal | Antwerp, Belgium | |
| 2026-04-20 01:30 UTC | Tony Ann | Theatre Royal Drury Lane | London, United Kingdom |















