Tommy Boysen
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-13
436,702
Social Media Followers
As of 2025-09-13
00:00:00
Hours Airplay
2025-12-07 11:33:13 UTC
Genres
Biography
A la temprana edad de 13 años comenzó a escribir sus primeras canciones y producir su propia música. Inspirado por varios artistas y géneros musicales que van desde la Salsa, el Merengue y el Rock Latino, hasta el Skate Punk, R&B y Rap en inglés, con todo esto logró encontrar un sonido dentro del Género Urbano chileno fusionando sus principales influencias musicales, donde combina sus referencias latinas basándose en el Reggaetón, junto a sus influencias de la música anglo basándose en el Pop.
Dentro de su repertorio se encuentra su primer sencillo “Hookah & Sheridan's”, canción con la cual se dio a conocer internacionalmente en 2018 logrando viralizarse entrando en listas de tendencias de TOP 100 y TOP 50 de las principales plataformas digitales como Spotify, iTunes y Shazam, por varias semanas consecutivas dentro de las primeras posiciones en más de 15 países. Logrando una gran aprobación principalmente del público latino, norteamericano y europeo.
Con esto, Tommy ha logrado posicionarse como uno de los artistas independientes más escuchados de su país a nivel internacional. Logrando así ser uno de los principales referentes de la música urbana en Chile.
Tommy Boysen.
Tommy Boysen resonates with 18-24 & 25-34 audiences and sustains presence in CHILE, VENEZUELA, UNITED STATES. The demographic is male-leaning (54%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 39,101 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Movistar, Falabella, Suavecito maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 436,702 · Engagements 4,439 · Rate 1.0% Posts 56 · Views 39,101 · Avg Likes 4,369 · Avg Comments 173 · Avg Views 39,101 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 64% 25-34: 24% 13-17: 9% 35-44: 3% |
Largest: 18-24 (64%); next: 25-34 (24%) |
| Gender Split |
Female: 46% Male: 54% Non-binary/Other: 0% |
Skews male (54%) |
| Top Countries |
CHILE (53%) VENEZUELA (10%) UNITED STATES (7%) MEXICO (6%) PERU (3%) |
Top regions: CHILE (53%), VENEZUELA (10%), UNITED STATES (7%) |
| Platform Engagement | Instagram: 3,571 avg likes/post · Youtube: 39,101 avg views/post | Best reach: Youtube 39,101 avg views; best engagement: Instagram 3,571 avg likes |
Top Brand Affinities
Movistar
Falabella
Suavecito
Lollapalooza
LATAM
New Era
VidaSana
Cafecito
Monster Beverage
Spotify Music
Fila
Tommy Hilfiger
| Brand | Category | Score |
|---|---|---|
| Movistar | 53.18 | |
| Falabella | 20.01 | |
| Suavecito | 13.58 | |
| Lollapalooza | 13.17 | |
| LATAM | 8.16 | |
| New Era | 7.64 | |
| VidaSana | 5.62 | |
| Cafecito | 5.16 | |
| Monster Beverage | 2.60 | |
| Spotify Music | 2.57 | |
| Fila | 2.21 | |
| Tommy Hilfiger | 1.90 | |
| Versace | 1.84 | |
| Under Armour | 1.67 | |
| New Balance | 1.58 | |
| Guess | 1.56 | |
| Puma | 1.44 | |
| Beats Electronics | 1.43 | |
| Los Angeles Lakers | 1.32 | |
| Red Bull | 1.31 | |
| Forever 21 | 1.30 | |
| musical.ly | 1.30 | |
| Adidas | 1.22 | |
| SheInside | 1.19 | |
| Heineken | 1.18 | |
| Subaru | 1.18 | |
| FIFA | 1.16 | |
| Pepsi | 1.15 | |
| Pandora | 1.15 | |
| Hyundai | 1.15 | |
| SoundCloud | 1.13 | |
| Balenciaga | 1.13 | |
| L'Oréal Paris | 1.13 | |
| Universal | 1.10 | |
| GoPro | 1.08 | |
| shein | 1.07 | |
| Pixar | 1.07 | |
| Nike | 1.03 | |
| Supreme | 1.01 | |
| FashionNova | 0.97 | |
| Mitsubishi | 0.97 | |
| Mazda | 0.96 | |
| H&M | 0.96 | |
| NYX Cosmetics | 0.95 | |
| Calvin Klein | 0.91 | |
| Lamborghini | 0.91 | |
| Vans | 0.91 | |
| Maybelline | 0.90 | |
| Ray-Ban | 0.88 | |
| Converse | 0.82 |
Official Profiles
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LoginArtist: Tommy Boysen
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















