Tom Waits

Tom Waits — pop artist from US.

Tom Waits, born in the 1940s, gained recognition in the 1970s for his gritty, character-driven songwriting and distinctive gravelly voice. His early albums,…

Influence: 66.86% Fanbase: 61.97% Trending: 69.31% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-10

225,000

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-28 16:36:16 UTC

Genres

poppopr&b, funk & soulindie r&brockroots rockrockblues rockalternativealternativefolk & traditionalfolkfolk rocksinger-songwriter

Biography

Tom Waits, born in the 1940s, gained recognition in the 1970s for his gritty, character-driven songwriting and distinctive gravelly voice. His early albums, such as Closing Time (1973) and The Heart of Saturday Night (1974), garnered critical acclaim and a devoted following. Transitioning into acting and composing in the 1980s, Waits collaborated with director Francis Coppola and released albums like Swordfishtrombones (1983) and Rain Dogs (1985).

Throughout the 1990s and 2000s, Waits continued to release acclaimed albums, including Bone Machine (1992) and Mule Variations (1999), earning Grammy Awards and critical praise. He also ventured into theater, collaborating on productions like The Black Rider. In recent years, Waits has overseen the remastering and reissuing of his catalog and made occasional acting appearances, including in the film The Old Man and the Gun (2018).

Top Brand Affinities

Report Date: 2025-09-10

Tom Waits maintains consistent pull among 25-34 & 35-44 audiences across UNITED STATES, UNITED KINGDOM, CANADA. The audience leans heavily male (74%), so brand cues around style and status perform well. The clearest reach is on Youtube with 6,154 avg views per post; Youtube functions as the community touchpoint. Affinity with leading lifestyle names makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tom Waits score 0.09% — Low bucket.

Followers:225,000

Engagements:196

Rate:0.1%

Posts:589

Avg Likes:184

Avg Comments:13

Avg Views:6,154

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 225,000 · Engagements 196 · Rate 0.1% Posts 589 · Views 6,154 · Avg Likes 184 · Avg Comments 13 · Avg Views 6,154	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 35% 35-44: 22% 18-24: 21% 45-64: 20%	Largest: 25-34 (35%); next: 35-44 (22%)
Gender Split	Female: 26% Male: 74% Non-binary/Other: 0%	Skews male (74%)
Top Countries	UNITED STATES (34%) UNITED KINGDOM (9%) CANADA (6%) ITALY (4%) BRAZIL (4%)	Top regions: UNITED STATES (34%), UNITED KINGDOM (9%), CANADA (6%)
Platform Engagement	Youtube: 6,154 avg views/post	Best reach: Youtube 6,154 avg views; best engagement: Youtube 184 avg likes