Tom Cochrane
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
36,169
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:04:26 UTC
Genres
Biography
Cochrane was born in 1953 in Lynn Lake, a mining town in Manitoba, Canada. His family moved to Ontario before he was of school age. It was there that he wrote his first song when he was only 11, and was the proud owner of his first guitar before he hit his teens. Once Cochrane was old enough to enter bars, he started landing jobs entertaining in them. In 1974, he signed a contact with Daffodil Records to record a debut album, Hang on to Your Resistance. The album didn't make even a tiny wave in the music world, probably for lack of promotion instead of quality. Cochrane didn't give up. He found gigs where he could, and worked day jobs like dishwasher, taxicab driver, and delivery man so he could eat and keep a roof over his head.
By 1980 Cochrane had earned plenty of experience and a spot as lead singer for a group known as Red Rider. That same year, the band released their debut album, Don't Fight It. The full-length offering sold better than hoped for, and brought in rave reviews and a gold hit single, "White Hot." Over the next few years, Red Rider recorded over half-a-dozen albums and pulled off several big hits, many written by Cochrane. There was serious trouble in the group by 1984, and things quickly fell apart. When the pieces were put back together, the band had a longer name, Tom Cochrane & Red Rider. In 1987, the group claimed a Juno Award for Group of the Year. Cochrane had grown a large enough fan base on his own by this point that his failed solo debut was re-released by Capitol Records. He went on to complete two more albums with Red Rider: Victory Day in 1988 and The Symphony Session in 1989.
In 1991, Cochrane once again stepped out on his own with the superb album Mad Mad World. Its success carried over from his homeland into the United States. In 1993, he switched to the EMI label for his next album, Ashes to Diamonds: A Collection. Through the '90s he completed other full-length offerings, such as Ragged Ass Road, Songs of a Circling Spirit, and X-Ray Sierra. Two compilations, Anthology and Trapeze: The Collection, arrived in 2002, followed by No Stranger in 2006. ~ Charlotte Dillon, Rovi
Tom Cochrane resonates most with 25-34 & 18-24 audiences and shows durable presence in CANADA, UNITED STATES, UNITED KINGDOM. With a heavily male (70%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (673 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Scotiabank, Hudson's Bay, Live Nation makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 36,169 · Engagements 210 · Rate 0.6% Posts 672 · Views 673 · Avg Likes 209 · Avg Comments 9 · Avg Views 673 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 30% 18-24: 25% 35-44: 22% 45-64: 19% |
Largest: 25-34 (30%); next: 18-24 (25%) |
| Gender Split |
Female: 30% Male: 70% Non-binary/Other: 0% |
Skews male (70%) |
| Top Countries |
CANADA (33%) UNITED STATES (32%) UNITED KINGDOM (3%) AUSTRALIA (3%) BRAZIL (2%) |
Top regions: CANADA (33%), UNITED STATES (32%), UNITED KINGDOM (3%) |
| Platform Engagement | Instagram: 186 avg likes/post · Tiktok: 0 avg views/post · Youtube: 673 avg views/post | Best reach: Youtube 673 avg views; best engagement: Instagram 186 avg likes |
Top Brand Affinities
Scotiabank
Hudson's Bay
Live Nation
Tim Hortons
Air Canada
NHL
Carling
Ampeg
Amazon Music
Budweiser
Titleist
Sennheiser
| Brand | Category | Score |
|---|---|---|
| Scotiabank | 85.72 | |
| Hudson's Bay | 65.24 | |
| Live Nation | 64.54 | |
| Tim Hortons | 43.23 | |
| Air Canada | 34.78 | |
| NHL | 28.46 | |
| Carling | 28.08 | |
| Ampeg | 23.59 | |
| Amazon Music | 21.62 | |
| Budweiser | 18.67 | |
| Titleist | 17.70 | |
| Sennheiser | 13.54 | |
| Sanderson | 13.41 | |
| Pilsner Urquell | 7.98 | |
| iHeartRadio Music Awards | 7.94 | |
| Pro Tools | 7.80 | |
| Coors | 7.32 | |
| Pfizer | 6.94 | |
| Spotify Music | 6.22 | |
| Margaritaville | 5.62 | |
| Free People | 5.21 | |
| Jameson | 5.21 | |
| Bud Light | 5.20 | |
| Costco | 5.17 | |
| Nixon | 4.89 | |
| Guinness | 4.75 | |
| CNN | 4.73 | |
| Columbia Pictures | 4.73 | |
| NBC | 4.70 | |
| The Olympic Games | 4.62 | |
| Paramount Pictures | 4.54 | |
| Baileys | 4.38 | |
| Kickstarter | 4.17 | |
| GMC | 4.00 | |
| Lululemon Athletica | 3.85 | |
| FedEx | 3.81 | |
| NFL | 3.65 | |
| MTV | 3.43 | |
| Uber | 3.35 | |
| CBS | 3.24 | |
| Gatorade | 3.12 | |
| Cadillac | 3.07 | |
| Walmart | 3.01 | |
| McDonald's | 2.96 | |
| Showtime | 2.90 | |
| CBS Television Studios | 2.87 | |
| WWE | 2.84 | |
| Martini | 2.80 | |
| Chrysler | 2.64 | |
| Tesla Motors | 2.64 |
Official Profiles
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LoginArtist: Tom Cochrane
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-17 04:00 UTC | Tom Cochrane | OLG Stage at Fallsview Casino | Niagara Falls, Canada |















