Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
108,804
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 14:44:57 UTC
Genres
Biography
The group formed at the end of 2000 and began performing live in July 2001. Their first release was a split single with American post-rock band Pele, issued on CD by the Japanese label Dis(ign) Muzyq in 2002 (Polyvinyl released a 7" of the recording in America two years later). An EP called Songs, Ideas We Forgot was released by Japanese label Catune in 2003; the same label also issued a remix EP titled Re:Designed that same year. The band made their full-length debut in 2005 with The Book About My Idle Plot on a Vague Anxiety, also released by Catune. Following this album, the group's members established a label called Machu Picchu Industries, and released toe's first DVD (RGBDVD) in 2006. This was followed later in the year by an EP titled New Sentimentality.
After several years of touring and writing new material, toe returned in 2009 with their second full-length, For Long Tomorrow, as well as a split EP with Collections of Colonies of Bees. Following a successful Japanese tour in support of the album, the group released their second live DVD, Cut_DVD, in 2010. An EP titled The Future Is Now appeared in 2012. By this point, toe had gained a significant following in America, and U.S.-based label Topshelf Records released the EP stateside. The label subsequently reissued much of the band's catalog, and released an extremely limited vinyl box set of the recordings in 2013. The group also issued another DVD, 8 Days EU Tour 2012. They released their third full-length album, Hear You, in 2015. The record featured an increased vocal presence compared to previous toe recordings, as well as more of a hip-hop influence.
After a few years without any releases, toe issued That's Another Story, a compilation of non-album tracks and remixes, followed by an EP titled Our Latest Number, both in 2018. Doku-En-Kai, a recording of a 2019 performance at New York City venue Le Poisson Rouge, was released in 2021, in both audio and video editions. "Mother," a hip-hop track featuring Ill-Bosstino and 5lack, was released as a stand-alone single in 2023. In 2024, toe issued Now I See the Light, a more emo-influenced record featuring appearances by cellist Seigen Tokuzawa and vocalist Kodama Nao. ~ Paul Simpson, Rovi
toe resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, JAPAN, PHILIPPINES. The demographic is heavily male (79%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 4,197 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Ampeg, Sonic, Akg maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 108,804 · Engagements 889 · Rate 0.8% Posts 2,421 · Views 4,197 · Avg Likes 875 · Avg Comments 14 · Avg Views 4,197 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 48% 25-34: 37% 35-44: 7% 13-17: 6% |
Largest: 18-24 (48%); next: 25-34 (37%) |
| Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
| Top Countries |
UNITED STATES (18%) JAPAN (12%) PHILIPPINES (6%) CHINA (6%) BRAZIL (6%) |
Top regions: UNITED STATES (18%), JAPAN (12%), PHILIPPINES (6%) |
| Platform Engagement | Instagram: 502 avg likes/post · Youtube: 4,197 avg views/post | Best reach: Youtube 4,197 avg views; best engagement: Instagram 502 avg likes |
Top Brand Affinities
Ampeg
Sonic
Akg
MOOG
Isetan
Sennheiser
Pro Tools
Arc'teryx
Ableton
A.P.C.
Fujifilm
Leica
| Brand | Category | Score |
|---|---|---|
| Ampeg | 45.94 | |
| Sonic | 27.12 | |
| Akg | 25.54 | |
| MOOG | 21.03 | |
| Isetan | 20.44 | |
| Sennheiser | 16.57 | |
| Pro Tools | 13.99 | |
| Arc'teryx | 13.43 | |
| Ableton | 12.98 | |
| A.P.C. | 9.87 | |
| Fujifilm | 7.91 | |
| Leica | 7.06 | |
| Gundam | 7.00 | |
| Atmos | 6.70 | |
| Maison Margiela | 6.68 | |
| Bandai Namco | 6.39 | |
| Bose | 5.90 | |
| Kodak | 5.78 | |
| Olympus | 5.60 | |
| UNIQLO | 5.24 | |
| The North Face | 5.12 | |
| Final Fantasy | 4.92 | |
| Movistar | 4.80 | |
| New Balance | 4.64 | |
| Spotify Music | 4.60 | |
| Dr. Martens | 4.21 | |
| Snoopy And The Peanuts Gang | 4.16 | |
| Stüssy | 3.62 | |
| Lollapalooza | 3.53 | |
| Summit Entertainment | 3.35 | |
| ASICS | 3.34 | |
| SoundCloud | 2.97 | |
| Panasonic | 2.77 | |
| Vans | 2.63 | |
| Yamaha | 2.54 | |
| Star Wars | 2.51 | |
| Carhartt | 2.48 | |
| Pokemon | 2.42 | |
| Converse | 2.41 | |
| Hermès | 2.37 | |
| Nintendo | 2.31 | |
| Supreme | 2.31 | |
| Sony | 2.31 | |
| Reebok | 2.14 | |
| Jaguar | 2.12 | |
| Suzuki | 2.07 | |
| Beats Electronics | 2.02 | |
| Amazon | 1.95 | |
| IKEA | 1.93 | |
| Nikon | 1.93 |
Official Profiles
Login to view Contact
LoginArtist: toe
The map shows every radio station that aired toe today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















