TLC
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
1,792,064
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Following the tragic death of Lopes in 2002, Watkins and Thomas continued as TLC, releasing the album 3D later that year. They have since performed together, released new music, and celebrated milestones like the 30th anniversary of CrazySexyCool in 2024. TLC's enduring legacy in R&B and pop music remains a testament to their influence and success in the industry.
TLC commands interest from 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily female (69%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (38,804 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Live Nation, Victoria Beckham, Amazon Music points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,792,064 · Engagements 4,933 · Rate 0.3% Posts 447 · Views 38,804 · Avg Likes 4,904 · Avg Comments 106 · Avg Views 38,804 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 36% 35-44: 12% 13-17: 6% |
Largest: 18-24 (42%); next: 25-34 (36%) |
| Gender Split |
Female: 69% Male: 31% Non-binary/Other: 0% |
Skews female (69%) |
| Top Countries |
UNITED STATES (58%) BRAZIL (4%) UNITED KINGDOM (4%) CANADA (4%) PHILIPPINES (3%) |
Top regions: UNITED STATES (58%), BRAZIL (4%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 4,055 avg likes/post · Youtube: 38,804 avg views/post | Best reach: Youtube 38,804 avg views; best engagement: Instagram 4,055 avg likes |
Top Brand Affinities
Live Nation
Victoria Beckham
Amazon Music
WNBA
FOX
NBC
iHeartRadio Music Awards
New Era
MTV
Bath & Body Works
ULTA Beauty
Barbie
| Brand | Category | Score |
|---|---|---|
| Live Nation | 31.52 | |
| Victoria Beckham | 16.81 | |
| Amazon Music | 16.77 | |
| WNBA | 14.11 | |
| FOX | 8.87 | |
| NBC | 8.83 | |
| iHeartRadio Music Awards | 8.06 | |
| New Era | 7.99 | |
| MTV | 7.66 | |
| Bath & Body Works | 6.62 | |
| ULTA Beauty | 6.49 | |
| Barbie | 6.42 | |
| Power Rangers | 5.59 | |
| FashionNova | 5.54 | |
| Kroger | 5.36 | |
| Coach | 5.29 | |
| ABC | 5.27 | |
| NORDSTROM | 5.25 | |
| Macy's | 5.19 | |
| Publix | 5.14 | |
| Fenty beauty | 5.10 | |
| Verizon | 5.05 | |
| Hennessy | 4.62 | |
| The Home Depot | 4.60 | |
| Steve Madden | 4.57 | |
| CNN | 4.50 | |
| BH Cosmetics | 4.25 | |
| Nickelodeon | 4.08 | |
| Chick-fil-A | 3.99 | |
| Marc Jacobs | 3.93 | |
| Columbia Pictures | 3.92 | |
| Target | 3.91 | |
| Walmart | 3.87 | |
| ESPN | 3.81 | |
| Taco Bell | 3.70 | |
| Los Angeles Lakers | 3.66 | |
| Cartoon Network | 3.53 | |
| Forever 21 | 3.41 | |
| Kylie Cosmetics | 3.33 | |
| Timberland | 3.33 | |
| NFL | 3.26 | |
| Coachella | 3.23 | |
| shein | 3.22 | |
| AMC | 3.18 | |
| Summit Entertainment | 3.09 | |
| Philips | 3.08 | |
| Urban Outfitters | 2.87 | |
| Tiffany & Co | 2.85 | |
| Dr. Martens | 2.83 | |
| GAP | 2.79 |
Official Profiles
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LoginArtist: TLC
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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Streaming Audience Growth
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Radio Airplay Change (min)
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Streams & Royalties
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| Royalties | $0.00 | $0.00 | +0.00 |
