Tita Lau

Tita Lau — electronic artist from GB.

Tita Lau represents the tip of the spear for young, exciting emerging female producer/ dj talent in electronic music. Her energetic and technical displays,…

Influence: 51.48% Fanbase: 24.01% Trending: 65.22% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

iHeartRaves • 47.06% • Very Strong

As of 2025-09-09

1,157,084

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 19:51:50 UTC

Genres

electronicdanceelectronictech house

Biography

Tita Lau represents the tip of the spear for young, exciting emerging female producer/ dj talent in electronic music. Her energetic and technical displays, whilst djing, translate seamlessly in her productions, which embody her captivating persona with bouncing beats and body altering basslines, with mesmerising leads and sounds.

In her short solo career Tita Lau has already seen Beatport chart success securing consistent top 10 positions on the main chart including a number 1 record ‘Disconnected’ with James Hype on Solotoko. Tita also enjoys major dsp support such as placing number 1 on Spotify’s ‘Housewerk’ playlist and strong positions on Massive Dance Hits, Friday Cratediggers and Dance Rising, which has helped propel Tita to being one of the most talked about breakthrough artists, through releasing on James Hype's Stereohype label, Sonny Fodera's Solotoko, Spinnin Records and Armada Records, all setting the scene for this powerhouse lady.

With LIVE DJ streams on her own channels, the popular STEREOHYPE platform and more music on the way, 2024 will be an exciting year for Tita Lau!

Top Brand Affinities

Report Date: 2025-09-09

Tita Lau stands out with 25-34 & 18-24 audiences across UNITED STATES, UNITED KINGDOM, SPAIN. The profile is heavily male (84%), and content lands hardest on Tiktok, where posts average 55,450 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with iHeartRaves, Trancefamily, ITV, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Tita Lau a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tita Lau score 0.76% — Low bucket.

Brand: iHeartRavesBrand: TrancefamilyBrand: ITV

Followers:1,157,084

Engagements:8,758

Rate:0.8%

Posts:977

Avg Likes:8,233

Avg Comments:243

Avg Views:61,000

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,157,084 · Engagements 8,758 · Rate 0.8% Posts 977 · Views 61,000 · Avg Likes 8,233 · Avg Comments 243 · Avg Views 61,000	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 36% 35-44: 14% 45-64: 5%	Largest: 25-34 (42%); next: 18-24 (36%)
Gender Split	Female: 16% Male: 84% Non-binary/Other: 0%	Skews male (84%)
Top Countries	UNITED STATES (11%) UNITED KINGDOM (9%) SPAIN (6%) GERMANY (5%) SOUTH AFRICA (5%)	Top regions: UNITED STATES (11%), UNITED KINGDOM (9%), SPAIN (6%)
Platform Engagement	Instagram: 4,868 avg likes/post · Tiktok: 55,450 avg views/post · Youtube: 5,550 avg views/post	Best reach: Tiktok 55,450 avg views; best engagement: Instagram 4,868 avg likes

Top Brand Affinities

iHeartRaves

Score: 47.06

Trancefamily

Score: 38.60

ITV

Score: 15.46

Mixcloud

Score: 14.61

Pioneer

Score: 12.98

Amazon Music

Score: 12.83

Grey Goose

Score: 8.54

Sennheiser

Score: 8.42

River Island

Score: 7.10

Absolut

Score: 6.93

Selfridges

Score: 6.66

Jagermeister

Score: 6.59

Brand	Category	Score
iHeartRaves		47.06
Trancefamily		38.60
ITV		15.46
Mixcloud		14.61
Pioneer		12.98
Amazon Music		12.83
Grey Goose		8.54
Sennheiser		8.42
River Island		7.10
Absolut		6.93
Selfridges		6.66
Jagermeister		6.59
Ableton		6.56
Carlsberg		5.33
Lollapalooza		4.79
boohoo		4.79
Tomorrowland		4.39
Beats Electronics		4.16
Aperol		4.01
SoundCloud		3.78
Pull&Bear		3.46
Monster Beverage		3.39
Dr. Martens		3.35
Bacardi		3.33
BALMAIN		3.32
ASOS		3.07
BBC		2.93
Harrods		2.83
Cadbury		2.79
Christian Louboutin		2.74
Spotify Music		2.70
Polo Ralph Lauren		2.68
MTV		2.59
The North Face		2.46
Guess		2.45
Primark		2.32
Lululemon Athletica		2.27
Guinness		2.25
Topshop		2.23
NBA		2.20
musical.ly		2.19
UFC		2.13
Rolls-Royce		2.11
Lush		2.07
Ubisoft		2.04
Versace		2.00
Gymshark		1.91
HBO		1.89
Balenciaga		1.88
Bellagio		1.87