Tina Arena
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
450,843
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 08:04:28 UTC
Genres
Biography
Tina Arena was set to make her comeback by 1989, at the age of 21. She released her debut album, Strong as Steel, and watched as "I Need Your Body" became one of the biggest singles in the country that year. In 1991, Arena spent much time in Los Angeles working on her songwriting skills, and also toured Australia with a production of Joseph and the Amazing Technicolor Dreamcoat (playing the narrator).
Arena's second major album, Don't Ask, made her a worldwide star. After the single "Chains" hit number one in Australia, it crossed the globe to reach the British Top Ten and American Top 40. The album was certified eight times platinum in Australia, and sold over two million copies worldwide. For her third album, In Deep, she worked with producer Mick Jones (of Foreigner), and even covered Foreigner's "I Want to Know What Love Is." Following the success of In Deep, Arena turned to theater and played Esmeralda in a U.K. production of Notre Dame de Paris, and in 2000 she performed "The Flame" during the opening ceremony of the Sydney Olympics in her homeland. Her fourth studio album, Just Me, arrived in 2001 and failed to reach the global success of her previous releases, yet still managed to certify gold in Australia and France. Arena marked a tentative step into dance music when she lent her vocals to the Roc Project's 2003 U.S. number one "Never (Past Tense)," and the following year she released Greatest Hits 1994-2004.
Toward the end of 2005 Arena released Un Autre Univers, her first album entirely in French, which made it to number nine in the French charts and achieved platinum status following 78 weeks in the Top 200. Two years later she self-funded the production of Songs of Love & Loss after her record deal had expired, and subsequently negotiated a new deal with EMI Australia to release the album. As suggested in its title, the album primarily comprises love songs, including covers of artists such as Dusty Springfield and Diana Ross. In 2008 she toured with Italian crossover artist Andrea Bocelli in Australia and released Songs of Love & Loss, Vol. 2, which was recorded live in London with an orchestra conducted by Simon Hale. A live CD/DVD set, The Onstage Collection (which was recorded at the Melbourne Arts Centre during her 2009 Love & Loss tour), appeared in 2010 and featured duets with Kane Alexander.
In 2012 she returned as a judge on Young Talent Time, the Australian TV show where it all began, and by the end of that year she had completed an Australian tour which saw her backed by many different symphony orchestras. The resulting live album, Symphony of Life, was recorded in Melbourne and issued in November. Reset, her first studio album in a five-year period and her first album of all-original English-language material in over a decade, was finally released in October 2013. The record became another platinum-seller and Arena's profile remained high in Australia during this time due to her appearances on TV's Dancing with the Stars. Her autobiography, Now I Can Dance -- named after a late-'90s hit single -- was also issued to coincide with the album. Eleven, recorded not just in Australia but in France, Sweden, and England, arrived in October 2015. The following month, she entered the ARIA Hall of Fame, welcomed by Kylie Minogue. In 2017 she released the career overview Greatest Hits & Interpretations. ~ John Bush
Tina Arena engages 25-34 & 18-24 audiences with repeatable results in FRANCE, AUSTRALIA, UNITED STATES. The fan base skews male-leaning (55%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (2,440 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Myer, Virgin Australia, Qantas, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 450,843 · Engagements 735 · Rate 0.2% Posts 1,587 · Views 2,440 · Avg Likes 723 · Avg Comments 27 · Avg Views 2,440 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 36% 18-24: 24% 35-44: 19% 45-64: 18% |
Largest: 25-34 (36%); next: 18-24 (24%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
FRANCE (16%) AUSTRALIA (9%) UNITED STATES (9%) PHILIPPINES (8%) INDONESIA (5%) |
Top regions: FRANCE (16%), AUSTRALIA (9%), UNITED STATES (9%) |
| Platform Engagement | Instagram: 604 avg likes/post · Youtube: 2,440 avg views/post | Best reach: Youtube 2,440 avg views; best engagement: Instagram 604 avg likes |
Top Brand Affinities
Myer
Virgin Australia
Qantas
Coles
Telstra
Priceline Pharmacy
Vegemite
Kmart
Woolworths
Victoria Beckham
Chantelle
Zimmermann
| Brand | Category | Score |
|---|---|---|
| Myer | 91.25 | |
| Virgin Australia | 80.08 | |
| Qantas | 74.22 | |
| Coles | 56.29 | |
| Telstra | 53.49 | |
| Priceline Pharmacy | 49.17 | |
| Vegemite | 45.51 | |
| Kmart | 28.48 | |
| Woolworths | 25.95 | |
| Victoria Beckham | 19.73 | |
| Chantelle | 18.19 | |
| Zimmermann | 16.59 | |
| Afterpay | 15.00 | |
| Holden | 13.84 | |
| Singapore Airlines | 11.32 | |
| Jean Paul Gaultier | 11.08 | |
| Peroni | 10.91 | |
| BALMAIN | 9.95 | |
| Thermomix | 9.52 | |
| Sunnies Studios | 8.76 | |
| NBC | 7.36 | |
| Moët & Chandon | 6.74 | |
| KARL LAGERFELD | 6.51 | |
| Cadbury | 6.43 | |
| Campari | 6.33 | |
| Emporium | 6.29 | |
| Alexander McQueen | 5.51 | |
| Aperol | 5.43 | |
| ABC | 5.41 | |
| Lindt | 5.20 | |
| Jimmy Choo | 4.67 | |
| Summit Entertainment | 3.98 | |
| Billabong | 3.92 | |
| Nespresso | 3.79 | |
| Martini | 3.75 | |
| UberEATS | 3.63 | |
| Paramount Pictures | 3.49 | |
| TOM FORD | 3.34 | |
| Harrods | 3.18 | |
| McLaren | 3.08 | |
| Garnier | 3.00 | |
| Dolce & Gabbana | 2.92 | |
| Marc Jacobs | 2.92 | |
| Baileys | 2.91 | |
| Columbia Pictures | 2.91 | |
| Valentino | 2.90 | |
| NARS Cosmetics | 2.84 | |
| Revlon | 2.82 | |
| Airbnb | 2.77 | |
| Versace | 2.72 |
Official Profiles
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LoginArtist: Tina Arena
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















