Tim Minchin
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-13
930,694
Social Media Followers
As of 2025-09-13
00:00:00
Hours Airplay
2025-12-07 14:39:47 UTC
Genres
Biography
Minchin is best known for his live shows, performing extensively around the world and releasing 3 live albums & 5 live DVDs. He has sold out many of the world’s most prestigious venues: the Royal Albert Hall, London’s O2 Arena, & the Sydney Opera House.
Tim composed the music & lyrics for a stage adaptation of Roald Dahl’s classic children’s book "Matilda". Matilda the Musical has become one of the most critically acclaimed & popular musicals of all time, winning more than 85 international awards, including 16 for Best Musical, 5 Tony Awards & a record 7 Olivier Awards.
Minchin also composed the music & lyrics to the musical "Groundhog Day" based on the 1993 film starring Bill Murray. This won Minchin his second Olivier Award for Best New Musical.
In 2019 Tim developed, wrote, composed, directed & starred in the TV drama series "Upright". A second TV series is in the works.
In 2013 the University of Western Australia awarded Minchin an Honorary Degree of Doctor of Letters, recognizing his achievements, worldwide acclaim, & contribution to the arts. Tim delivered an iconic & widely circulated address when receiving the award.
In 2020 Tim released his first album of pop music: "Apart Together".
"Apart Together is full of gravity-defying balladry & beautifully observed moments" - American Songwriter
More (lots more!) about Tim here: https://www.timminchin.com/about/
Tim Minchin speaks to 25-34 & 18-24 audiences with measurable traction in UNITED STATES, UNITED KINGDOM, AUSTRALIA. Composition is heavily male (66%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (9,509 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Virgin Australia, Qantas, Vegemite, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 930,694 · Engagements 2,816 · Rate 0.3% Posts 1,710 · Views 15,167 · Avg Likes 2,775 · Avg Comments 86 · Avg Views 15,167 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 36% 18-24: 36% 35-44: 15% 45-64: 9% |
Largest: 25-34 (36%); next: 18-24 (36%) |
| Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
| Top Countries |
UNITED STATES (25%) UNITED KINGDOM (22%) AUSTRALIA (12%) CANADA (5%) BRAZIL (3%) |
Top regions: UNITED STATES (25%), UNITED KINGDOM (22%), AUSTRALIA (12%) |
| Platform Engagement | Instagram: 1,974 avg likes/post · Tiktok: 5,658 avg views/post · Youtube: 9,509 avg views/post | Best reach: Youtube 9,509 avg views; best engagement: Instagram 1,974 avg likes |
Top Brand Affinities
Virgin Australia
Qantas
Vegemite
ITV
Morrisons
Woolworths
Sainsbury's
Kmart
Tate Modern
Costa Coffee
Lush
Cadbury
| Brand | Category | Score |
|---|---|---|
| Virgin Australia | 34.64 | |
| Qantas | 19.89 | |
| Vegemite | 19.18 | |
| ITV | 16.47 | |
| Morrisons | 12.19 | |
| Woolworths | 10.90 | |
| Sainsbury's | 10.06 | |
| Kmart | 10.01 | |
| Tate Modern | 9.34 | |
| Costa Coffee | 8.17 | |
| Lush | 6.83 | |
| Cadbury | 6.49 | |
| BBC | 6.22 | |
| Showtime | 5.80 | |
| Sunnies Studios | 5.74 | |
| Selfridges | 5.70 | |
| Carlsberg | 5.66 | |
| ALDI | 5.40 | |
| New Line Cinema | 5.29 | |
| Columbia Pictures | 5.18 | |
| Baileys | 5.07 | |
| Dr. Martens | 5.06 | |
| Martini | 4.86 | |
| Lindt | 4.69 | |
| Holden | 4.47 | |
| Guinness | 4.40 | |
| Kickstarter | 4.23 | |
| Fallout | 4.20 | |
| Emporium | 4.18 | |
| Tesco | 4.17 | |
| Summit Entertainment | 4.15 | |
| Lego | 4.09 | |
| Tinder | 3.58 | |
| Aperol | 3.43 | |
| HBO | 3.42 | |
| Warner Bros | 3.26 | |
| The Witcher | 3.21 | |
| ABC | 3.17 | |
| BALMAIN | 3.10 | |
| Star Wars | 3.09 | |
| Geocaching | 3.04 | |
| Harrods | 2.86 | |
| AMC | 2.85 | |
| Airbnb | 2.77 | |
| Jack Daniels | 2.73 | |
| ASOS | 2.62 | |
| Primark | 2.61 | |
| Mulberry | 2.53 | |
| Snoopy And The Peanuts Gang | 2.40 | |
| IKEA | 2.39 |
Official Profiles
Login to view Contact
LoginArtist: Tim Minchin
The map shows every radio station that aired Tim Minchin today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-07 08:00 UTC | Tim Minchin | EMPIRE THEATRE | Toowoomba, Australia |
