Tiara Andini Brand Affinity ranks highest Oppo at 37.51% . Very Strong. Score DMDB 57.34% | Fanbase 62.32%

Tiara Andini — pop artist from ID.

Tiara Anugrah Eka Setyoandini, born on September 23, 2001 in Jember, Indonesia, displayed a talent for singing from a young age. She honed her vocal skills…

Tiara Andini

Established

Country: ID | Gender: female | Artist ID: 73d175ae-5983-11ea-9d89-e4434b2a4898

Find Artist

Genres

poppopindonesian popasian pop

Influential: 57.34% Fanbase: 62.32% Trending: 54.85%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Oppo • 37.51% • Very Strong

As of 2025-09-10

18,031,106

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 57.34% | Fanbase 62.32% | Trending 54.85% | CAREER STAGE: MID_LEVEL

Biography

Tiara Anugrah Eka Setyoandini, born on September 23, 2001 in Jember, Indonesia, displayed a talent for singing from a young age. She honed her vocal skills through various courses and competitions, emerging as a champion in several singing contests. Tiara also showcased her talents at events such as the "Jember Fashion Carnival" and contributed to the 2018 Asian Games in Jakarta, receiving praise for her performances.

In 2020, Tiara Andini participated in Indonesian Idol, impressing audiences with her smooth vocals and making it to the grand final. Following her success on the show, she released her debut single "Gemintang Hatiku" with Universal Music Indonesia in February 2020, garnering acclaim for her musical abilities.

Report Date: 2025-09-10

Tiara Andini commands interest from 18-24 & 25-34 audiences in INDONESIA, MALAYSIA, UNITED STATES. With a heavily female (62%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (4,600,000 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Oppo, Garuda Indonesia, Jafra points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Tiara Andini score 1.55% — Moderate bucket.

Brand: OppoBrand: Garuda IndonesiaBrand: Jafra

Followers:18,031,106

Engagements:279,288

Rate:1.5%

Posts:1,741

Avg Likes:273,270

Avg Comments:2,054

Avg Views:4,630,818

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 18,031,106 · Engagements 279,288 · Rate 1.5% Posts 1,741 · Views 4,630,818 · Avg Likes 273,270 · Avg Comments 2,054 · Avg Views 4,630,818	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 26% 13-17: 12% 35-44: 4%	Largest: 18-24 (58%); next: 25-34 (26%)
Gender Split	Female: 62% Male: 38% Non-binary/Other: 0%	Skews female (62%)
Top Countries	INDONESIA (95%) MALAYSIA (2%) UNITED STATES (1%) PHILIPPINES (0%) TAIWAN (0%)	Top regions: INDONESIA (95%), MALAYSIA (2%), UNITED STATES (1%)
Platform Engagement	Instagram: 139,001 avg likes/post · Tiktok: 4,600,000 avg views/post · Youtube: 30,818 avg views/post	Best reach: Tiktok 4,600,000 avg views; best engagement: Instagram 139,001 avg likes

Top Brand Affinities

Oppo

Score: 37.51

Garuda Indonesia

Score: 13.26

Jafra

Score: 13.11

Daihatsu

Score: 9.29

OOTD Magazine

Score: 6.57

Yakult

Score: 6.40

Petronas

Score: 4.87

Oriflame

Score: 4.46

Nescafé

Score: 3.81

Xiaomi

Score: 3.16

Carrefour

Score: 2.94

UNIQLO

Score: 2.90

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Top Brand Affinities

Brand	Category	Score
Oppo		37.51
Garuda Indonesia		13.26
Jafra		13.11
Daihatsu		9.29
OOTD Magazine		6.57
Yakult		6.40
Petronas		4.87
Oriflame		4.46
Nescafé		3.81
Xiaomi		3.16
Carrefour		2.94
UNIQLO		2.90
Pizza Hut		2.85
Mulberry		2.84
Hot Wheels		2.52
Nokia		2.02
A Game of Tones		1.90
musical.ly		1.78
Universal		1.72
Mitsubishi Motors		1.66
Yamaha		1.64
Fujifilm		1.51
Snapseed		1.50
Honda		1.47
Mitsubishi		1.47
KFC		1.44
New Balance		1.41
Google		1.19
Samsung Group		1.19
Suzuki		1.04
H&M		1.03
Adobe		1.00
Vogue		0.91
Marvel		0.87
Maybelline		0.87
FIFA		0.75
Toyota		0.71
Polaroid		0.64
Travelgram		0.62
Sony		0.56
Canon		0.53
Converse		0.51
Zara		0.49
Nikon		0.48
GoPro		0.48
Adidas		0.47
Gucci		0.46
Vans		0.44
Marvel Entertainment		0.44
Apple		0.43