Tiagz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
1,247,466
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:32:47 UTC
Genres
Biography
by strategically sharing his multi-genre
songs on various social media platforms.
After successfully establishing himself
through this digital grassroots approach, he
signed on with Epic Records for the
commercial release of his 2020 EP They Call
Me Tiago.
Tiagz was born Tiago Garcia-Arenas in
Ottawa in 1997. He lived in Belgium for a time
and spent much of his youth focusing on
dance. He began making music in 2017,
teaching himself how to make beats and
experimenting with writing songs in various
different styles. He mainly used social media
to share his creations, which ranged from
dark trap tunes like early single "Don't Text
Me" to songs that blended Latin and pop
styles. Tiagz released dozens of songs over
the next few years, eventually breaking
through with singles like "My Heart Went
Oops" and "They Call Me Tiago (Her Name Is
Margo)." With streaming numbers in the tens
of millions, Tiagz signed both a record contract with Epic and a publishing deal with
Sony. They Call Me Tiago, the first proper
collection of Tiagz's songs, was released in
May of 2020.
Dm Tiagz on instagram: @iamtiagz
Tiagz keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, UNITED KINGDOM, INDIA. The composition is male-leaning (51%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 13,767 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with True Religion, Univision, Banana Republic supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,247,466 · Engagements 19,769 · Rate 1.6% Posts 1,124 · Views 13,767 · Avg Likes 19,753 · Avg Comments 212 · Avg Views 13,767 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 57% 25-34: 23% 13-17: 12% 35-44: 6% |
Largest: 18-24 (57%); next: 25-34 (23%) |
| Gender Split |
Female: 49% Male: 51% Non-binary/Other: 0% |
Skews male (51%) |
| Top Countries |
UNITED STATES (19%) UNITED KINGDOM (6%) INDIA (6%) CANADA (5%) GERMANY (4%) |
Top regions: UNITED STATES (19%), UNITED KINGDOM (6%), INDIA (6%) |
| Platform Engagement | Instagram: 19,753 avg likes/post · Youtube: 13,767 avg views/post | Best reach: Youtube 13,767 avg views; best engagement: Instagram 19,753 avg likes |
Top Brand Affinities
True Religion
Univision
Banana Republic
Maybach
Amazon Music
iHeartRadio Music Awards
NARS Cosmetics
Rolls-Royce
BRABUS
Acura
Bobbi Brown Cosmetics
Pull&Bear
| Brand | Category | Score |
|---|---|---|
| True Religion | 16.98 | |
| Univision | 14.41 | |
| Banana Republic | 9.62 | |
| Maybach | 8.93 | |
| Amazon Music | 7.18 | |
| iHeartRadio Music Awards | 6.43 | |
| NARS Cosmetics | 6.18 | |
| Rolls-Royce | 5.14 | |
| BRABUS | 5.08 | |
| Acura | 4.96 | |
| Bobbi Brown Cosmetics | 4.89 | |
| Pull&Bear | 4.39 | |
| MTV | 4.24 | |
| Ableton | 4.23 | |
| Dolce & Gabbana | 4.16 | |
| Christian Louboutin | 4.01 | |
| Bandai Namco | 4.00 | |
| TOM FORD | 3.80 | |
| Genesis | 3.74 | |
| UGG | 3.73 | |
| BALMAIN | 3.73 | |
| Carhartt | 3.64 | |
| ESPN | 3.60 | |
| American Eagle | 3.39 | |
| Guess | 3.28 | |
| Paramount Pictures | 3.25 | |
| Urban Outfitters | 3.23 | |
| Hennessy | 3.21 | |
| Hilton | 3.11 | |
| Monster Beverage | 3.10 | |
| Great Wall | 3.03 | |
| Valentino | 2.94 | |
| GIVENCHY | 2.89 | |
| Fendi | 2.86 | |
| Barber Shop Connect | 2.71 | |
| Rolex | 2.69 | |
| Abercrombie & Fitch | 2.66 | |
| Fenty beauty | 2.59 | |
| Burger King | 2.59 | |
| Bugatti | 2.56 | |
| SoundCloud | 2.54 | |
| L'Oréal Paris | 2.48 | |
| Burberry | 2.47 | |
| Hollister Co | 2.46 | |
| Cartier | 2.41 | |
| Kodak | 2.38 | |
| Haima | 2.38 | |
| Sephora | 2.38 | |
| NBC | 2.37 | |
| VidaSana | 2.37 |
Official Profiles
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LoginArtist: Tiagz
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















