Through Fire

Through Fire — electronic artist from US.

By disregarding rules, we defy expectations. Rather than stick to the script or follow a template, Through Fire consistently evolve, reshaping hard rock with…

Influence: 54.22% Fanbase: 30.88% Trending: 65.89% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 60.82% • Very Strong

As of 2025-09-13

20,879

Social Media Followers

As of 2025-09-13

00:00:00

Hours Airplay

2025-12-07 09:48:17 UTC

Genres

electronicgymcorepunkpost-screamo

Biography

By disregarding rules, we defy expectations. Rather than stick to the script or follow a template, Through Fire consistently evolve, reshaping hard rock with electronic flourishes and airtight songcraft. As a result, the Omaha, NE quartet—Justin McCain [lead guitar, songwriter], Grant Joshua Kendrick [lead vocals], Tyler Halverson [bass], and Zach Halverson [drums]—haven’t just broken the mold; they’ve also broken through as a force to be reckoned with. They’ve notably racked up nearly 100 million cumulative streams and views in addition to landing massive syncs during the NHL Stanley Cup Finals and from the NBA, NFL, UFC, and ESPN with standout “Stronger” even serving as the theme for WWE’s Backlash. Along the way, they’ve notably toured with All That Remains, Fozzy, Seether, and more.

Now, they continue to forge ahead on their third full-length offering, Devil’s Got You Dreaming [Sumerian Records].

“We definitely tried to push some boundaries and venture into new territory where we haven’t gone as a band in the past,” notes Justin. “There was a different approach, and we tried sounds we hadn’t tapped into or utilized. We went into this with no rules, and we had fun.”

Top Brand Affinities

Report Date: 2025-09-13

Through Fire cuts through with 25-34 & 18-24 audiences and consistency across UNITED STATES, CANADA, UNITED KINGDOM. A female-leaning (52%) profile rewards creative that treats fans like insiders. Performance peaks on Instagram with 133 avg likes per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Live Nation, Mapfre, Ampeg, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Through Fire score 0.64% — Low bucket.

Brand: Live NationBrand: MapfreBrand: Ampeg

Followers:20,879

Engagements:133

Rate:0.6%

Posts:1,109

Avg Likes:133

Avg Comments:5

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 20,879 · Engagements 133 · Rate 0.6% Posts 1,109 · Views 0 · Avg Likes 133 · Avg Comments 5 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 39% 18-24: 25% 35-44: 23% 45-64: 10%	Largest: 25-34 (39%); next: 18-24 (25%)
Gender Split	Female: 52% Male: 48% Non-binary/Other: 0%	Skews female (52%)
Top Countries	UNITED STATES (77%) CANADA (3%) UNITED KINGDOM (2%) BRAZIL (2%) GERMANY (1%)	Top regions: UNITED STATES (77%), CANADA (3%), UNITED KINGDOM (2%)
Platform Engagement	Instagram: 133 avg likes/post	best engagement: Instagram 133 avg likes

Top Brand Affinities

Live Nation

Score: 60.82

Mapfre

Score: 36.32

Ampeg

Score: 24.97

Arctic Fox hair Color

Score: 18.03

Miller Lite

Score: 16.71

Amazon Music

Score: 16.25

Sennheiser

Score: 15.18

Hot Topic

Score: 14.18

Best Buy

Score: 12.72

Pro Tools

Score: 11.07

Bud Light

Score: 10.98

Pulp Riot

Score: 9.42

Brand	Category	Score
Live Nation		60.82
Mapfre		36.32
Ampeg		24.97
Arctic Fox hair Color		18.03
Miller Lite		16.71
Amazon Music		16.25
Sennheiser		15.18
Hot Topic		14.18
Best Buy		12.72
Pro Tools		11.07
Bud Light		10.98
Pulp Riot		9.42
GameStop		7.99
Monster Beverage		7.94
Mountain Dew		7.77
Taco Bell		7.23
WWE		7.14
Mortal Kombat		7.13
WW		6.59
iHeartRadio Music Awards		6.51
Kroger		6.33
Capcom		6.19
NHL		6.11
AMC		6.02
Jameson		5.84
Resident Evil		5.74
Power Rangers		5.55
ULTA Beauty		5.35
Spotify Music		5.31
Verizon		4.81
NFL		4.69
Coors		4.67
Jack Daniels		4.65
Fallout		4.62
Walmart		4.47
MTV		4.19
Busch		4.16
Paramount Pictures		4.15
Comedy Central		4.12
Chevrolet		4.00
Dunkin' Donuts		3.90
GMC		3.73
Jeep		3.71
ESPN		3.67
Harley-Davidson		3.61
Final Fantasy		3.54
Columbia Pictures		3.50
The Witcher		3.45
Bethesda Softworks		3.44
NBC		3.42