Thomas Jack
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-12
105,244
Social Media Followers
As of 2025-09-12
00:00:00
Hours Airplay
2025-12-07 10:04:20 UTC
Genres
Biography
After a transformative five-year hiatus, the Australian producer is back with the best music of his career. Tight, sleek and sophisticated, these new productions evolve well beyond the tropical house sound Jack pioneered in the mid-2010s and mark a new era of the Thomas Jack story.
Thomas was discovered via Soundcloud while in his early 20s. His massive 2015 hit “Rivers” positioned him as key architect of the then exploding tropical house genre, a warm sunbeam of a sound that Jack forged alongside peers like Kygo, Sam Feldt and Matoma. Seven years later, “Rivers” remains a classic of the genre, with that song, subsequent smashes like “Rise Up” and the rest of Jack’s catalog altogether aggregating hundreds of millions of streams globally.
During his time off Jack travelled through Costa Rica, hung out at his house in Los Angeles and visited his family back in Australia. Mostly though, he wrote new music, a task that was often challenging while on tour. But with time to really focus, Jack honed in on a new goal: learning to sing. His rich tenor has revolutionized the sound of his output. His voice is the sonic and spiritual core of his new project.
Thomas Jack cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, INDIA, POLAND. A heavily male (63%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 4,675 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with iHeartRaves, Trancefamily, Pioneer, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 105,244 · Engagements 90 · Rate 0.1% Posts 21 · Views 4,675 · Avg Likes 83 · Avg Comments 6 · Avg Views 4,675 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 34% 13-17: 6% 35-44: 5% |
Largest: 18-24 (54%); next: 25-34 (34%) |
| Gender Split |
Female: 37% Male: 63% Non-binary/Other: 0% |
Skews male (63%) |
| Top Countries |
UNITED STATES (13%) INDIA (10%) POLAND (8%) BRAZIL (3%) MEXICO (3%) |
Top regions: UNITED STATES (13%), INDIA (10%), POLAND (8%) |
| Platform Engagement | Instagram: 0 avg likes/post · Youtube: 4,675 avg views/post | Best reach: Youtube 4,675 avg views; best engagement: Youtube 83 avg likes |
Top Brand Affinities
iHeartRaves
Trancefamily
Pioneer
Mixcloud
Live Nation
Coachella
Ableton
Tomorrowland
Burton Snowboards
Nasty Gal
Akai
REVOLVE
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 59.96 | |
| Trancefamily | 31.21 | |
| Pioneer | 27.50 | |
| Mixcloud | 26.50 | |
| Live Nation | 25.40 | |
| Coachella | 18.85 | |
| Ableton | 17.70 | |
| Tomorrowland | 17.00 | |
| Burton Snowboards | 14.67 | |
| Nasty Gal | 14.61 | |
| Akai | 11.15 | |
| REVOLVE | 11.13 | |
| Lollapalooza | 11.06 | |
| Barstool Sports | 10.84 | |
| All Saints | 10.20 | |
| Free People | 9.83 | |
| SoundCloud | 8.22 | |
| Coors | 8.20 | |
| Barbie | 7.90 | |
| Steve Madden | 7.72 | |
| Billabong | 6.98 | |
| Bud Light | 6.06 | |
| American Airlines | 5.69 | |
| Moët & Chandon | 5.64 | |
| Jameson | 5.61 | |
| OOTD Magazine | 5.44 | |
| Anthropologie | 5.31 | |
| Four Seasons | 5.30 | |
| NORDSTROM | 5.28 | |
| Beats Electronics | 4.47 | |
| TOM FORD | 4.28 | |
| Gillette | 4.26 | |
| Abercrombie & Fitch | 4.15 | |
| Sunnies Studios | 4.13 | |
| Lululemon Athletica | 4.06 | |
| Taco Bell | 4.05 | |
| Margaritaville | 4.04 | |
| UGG | 3.99 | |
| Verizon | 3.93 | |
| Jimmy Choo | 3.91 | |
| Summit Entertainment | 3.71 | |
| BALMAIN | 3.64 | |
| Dr. Martens | 3.56 | |
| Bellagio | 3.54 | |
| Urban Outfitters | 3.52 | |
| GoPro | 3.44 | |
| NHL | 3.37 | |
| Showtime | 3.32 | |
| Airbnb | 3.23 | |
| Spotify Music | 3.22 |
Official Profiles
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LoginArtist: Thomas Jack
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















