Thomas Azier
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
37,765
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 11:39:42 UTC
Genres
Biography
Thomas Azier reliably reaches 18-24 & 25-34 audiences in FRANCE, NETHERLANDS, UNITED STATES. The base is heavily male (56%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (2,339 avg views per post); Instagram layers on depth and replies. The audience sits near Het Concertgebouw, Accor Hotels, Fnac, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 37,765 · Engagements 351 · Rate 0.9% Posts 577 · Views 2,339 · Avg Likes 339 · Avg Comments 14 · Avg Views 2,339 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 43% 25-34: 36% 35-44: 11% 45-64: 6% |
Largest: 18-24 (43%); next: 25-34 (36%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
FRANCE (22%) NETHERLANDS (12%) UNITED STATES (7%) GERMANY (4%) RUSSIA (4%) |
Top regions: FRANCE (22%), NETHERLANDS (12%), UNITED STATES (7%) |
| Platform Engagement | Instagram: 261 avg likes/post · Youtube: 2,339 avg views/post | Best reach: Youtube 2,339 avg views; best engagement: Instagram 261 avg likes |
Top Brand Affinities
Het Concertgebouw
Accor Hotels
Fnac
Albert Heijn
MOOG
Efteling
MOCO Museum
Hema
Jean Paul Gaultier
Amstel
Galeries Lafayette
Ableton
| Brand | Category | Score |
|---|---|---|
| Het Concertgebouw | 165.67 | |
| Accor Hotels | 34.54 | |
| Fnac | 33.33 | |
| Albert Heijn | 32.89 | |
| MOOG | 32.71 | |
| Efteling | 27.47 | |
| MOCO Museum | 23.40 | |
| Hema | 22.60 | |
| Jean Paul Gaultier | 22.13 | |
| Amstel | 18.24 | |
| Galeries Lafayette | 17.82 | |
| Ableton | 15.64 | |
| JACQUEMUS | 12.64 | |
| KLM | 12.14 | |
| Akai | 11.54 | |
| Tate Modern | 10.97 | |
| Sandro | 10.94 | |
| Air France | 10.65 | |
| Pro Tools | 10.48 | |
| Acne Studios | 10.47 | |
| KARL LAGERFELD | 10.35 | |
| Garnier | 9.70 | |
| Ricard | 9.55 | |
| Sennheiser | 8.50 | |
| Maison Margiela | 8.13 | |
| Longchamp | 6.85 | |
| Dr. Martens | 6.80 | |
| Alexander McQueen | 6.28 | |
| Loewe | 6.04 | |
| Kodak | 5.28 | |
| Polaroid | 5.19 | |
| Vivienne Westwood | 5.14 | |
| Yves Saint Laurent | 5.06 | |
| Spotify Music | 5.00 | |
| Montblanc | 4.98 | |
| Leica | 4.66 | |
| Summit Entertainment | 4.64 | |
| Fujifilm | 4.29 | |
| BALMAIN | 4.14 | |
| Lollapalooza | 4.10 | |
| Philips | 3.94 | |
| Citroen | 3.91 | |
| Vogue | 3.88 | |
| TOM FORD | 3.76 | |
| Cartier | 3.61 | |
| Olympus | 3.60 | |
| Hermès | 3.56 | |
| SoundCloud | 3.54 | |
| Miu Miu | 3.52 | |
| NBC | 3.51 |
Official Profiles
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LoginArtist: Thomas Azier
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Top 10 Songs Played Today
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Total Streams (2025-09-25)
Total: 186,493
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
132,550 | 71.08% |
| [+] |
Yandex |
51,599 | 27.67% |
| [+] |
Pandora |
2,344 | 1.26% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-14 04:00 UTC | Thomas Azier, Camille Thurman | Het Concertgebouw | Amsterdam, Netherlands | |
| 2025-12-15 03:30 UTC | Thomas Azier | Chassé Theater | Breda, Netherlands | |
| 2025-12-15 04:30 UTC | Thomas Azier | Chassé Theater & Cinema Breda | Breda, Netherlands | |
| 2025-12-20 04:30 UTC | Thomas Azier | De Doelen | Rotterdam, Netherlands | |
| 2026-03-21 03:00 UTC | Birds of Paradise festival 2026 | TivoliVredenburg | Utrecht, Netherlands | — |
