Therion
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
241,034
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:48:24 UTC
Genres
Biography
When THERION came into being in 1988 by changing name from the already existing band BLITZKRIEG, which was founded a year earlier, Christofer had rather taken inspiration from SLAYER's "Reign In Blood"among other classic metal albums. At the beginning, the Swedes were firmly rooted in death metal, a genre which they helped to define, as witnessed by their debut album "Of Darkness...."(1991). Yet even back then, there were hints of "something else" lurking beneath the rough surface.
The use of female vocals is another core ingredient of THERION today, which developed gradually. CELTIC FROST had basically introduced the female element to extreme metal on "To Mega Therion"in 1985. THERION began with both a female and male vocalist emulating a church like choir already in their sophomore full-length 'Beyond Sanctorum' (1992).
Therion keeps 25-34 & 18-24 audiences engaged throughout MEXICO, BRAZIL, COLOMBIA. The composition is heavily male (74%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 123,388 avg views per post, while Youtube maintains continuity between bigger moments. Overlap with Metal Gear Solid, Sennheiser, Movistar supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 241,034 · Engagements 3,023 · Rate 1.3% Posts 1,180 · Views 123,388 · Avg Likes 2,896 · Avg Comments 139 · Avg Views 123,388 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 44% 18-24: 33% 35-44: 16% 45-64: 5% |
Largest: 25-34 (44%); next: 18-24 (33%) |
| Gender Split |
Female: 26% Male: 74% Non-binary/Other: 0% |
Skews male (74%) |
| Top Countries |
MEXICO (14%) BRAZIL (11%) COLOMBIA (8%) UNITED STATES (6%) ARGENTINA (4%) |
Top regions: MEXICO (14%), BRAZIL (11%), COLOMBIA (8%) |
| Platform Engagement | Instagram: 717 avg likes/post · Youtube: 123,388 avg views/post | Best reach: Youtube 123,388 avg views; best engagement: Youtube 2,179 avg likes |
Top Brand Affinities
Metal Gear Solid
Sennheiser
Movistar
Capcom
God of War
Square Enix
The Witcher
Pro Tools
Mortal Kombat
Diablo
Resident Evil
World of Warcraft
| Brand | Category | Score |
|---|---|---|
| Metal Gear Solid | 14.27 | |
| Sennheiser | 10.86 | |
| Movistar | 9.86 | |
| Capcom | 9.46 | |
| God of War | 9.38 | |
| Square Enix | 9.18 | |
| The Witcher | 9.04 | |
| Pro Tools | 8.79 | |
| Mortal Kombat | 8.46 | |
| Diablo | 7.90 | |
| Resident Evil | 6.89 | |
| World of Warcraft | 6.35 | |
| Final Fantasy | 5.57 | |
| Sega | 5.27 | |
| Jack Daniels | 5.09 | |
| Fallout | 4.81 | |
| Bandai Namco | 4.75 | |
| Omega | 3.75 | |
| Bethesda Softworks | 3.61 | |
| Spotify Music | 3.53 | |
| Cafecito | 3.45 | |
| HBO | 3.45 | |
| Star Wars | 3.40 | |
| Matrix | 3.24 | |
| Columbia Pictures | 3.06 | |
| Nintendo | 3.02 | |
| Warner Bros | 2.88 | |
| Prismacolor | 2.81 | |
| Faber-Castell | 2.80 | |
| Heineken | 2.70 | |
| NBC | 2.69 | |
| Monster Beverage | 2.63 | |
| PlayStation | 2.60 | |
| Lollapalooza | 2.59 | |
| Chrysler | 2.52 | |
| Hot Wheels | 2.50 | |
| Besiktas | 2.40 | |
| AMC | 2.33 | |
| Ubisoft | 2.32 | |
| Sony | 2.30 | |
| DC Entertainment | 2.21 | |
| MTV | 2.18 | |
| Marvel Entertainment | 2.17 | |
| Pepsi | 2.17 | |
| Harley-Davidson | 2.15 | |
| Snoopy And The Peanuts Gang | 2.14 | |
| Pokemon Go | 1.99 | |
| Boeing | 1.98 | |
| Guinness | 1.93 | |
| League of Legends | 1.89 |
Official Profiles
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LoginArtist: Therion
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















