The Wytches
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
30,601
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 19:51:50 UTC
Genres
Biography
The Wytches speaks to 18-24 & 25-34 audiences with measurable traction in UNITED KINGDOM, UNITED STATES, BRAZIL. Composition is heavily male (64%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (7,196 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Fred Perry, Ampeg, MOOG, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 30,601 · Engagements 1,134 · Rate 3.7% Posts 160 · Views 7,196 · Avg Likes 1,090 · Avg Comments 63 · Avg Views 7,196 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 50% 25-34: 32% 35-44: 9% 13-17: 6% |
Largest: 18-24 (50%); next: 25-34 (32%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED KINGDOM (22%) UNITED STATES (21%) BRAZIL (8%) RUSSIA (6%) MEXICO (4%) |
Top regions: UNITED KINGDOM (22%), UNITED STATES (21%), BRAZIL (8%) |
| Platform Engagement | Instagram: 624 avg likes/post · Tiktok: 0 avg views/post · Youtube: 7,196 avg views/post | Best reach: Youtube 7,196 avg views; best engagement: Instagram 624 avg likes |
Top Brand Affinities
Fred Perry
Ampeg
MOOG
Mixcloud
Dr. Martens
Depop
Tate Modern
Pro Tools
Vauxhall
Spotify Music
SoundCloud
Tesco
| Brand | Category | Score |
|---|---|---|
| Fred Perry | 31.20 | |
| Ampeg | 30.33 | |
| MOOG | 20.59 | |
| Mixcloud | 17.70 | |
| Dr. Martens | 13.83 | |
| Depop | 13.07 | |
| Tate Modern | 12.96 | |
| Pro Tools | 9.09 | |
| Vauxhall | 7.57 | |
| Spotify Music | 7.43 | |
| SoundCloud | 7.42 | |
| Tesco | 6.90 | |
| Ableton | 6.68 | |
| Carlsberg | 6.12 | |
| Vivienne Westwood | 5.70 | |
| Kodak | 5.47 | |
| Guinness | 5.39 | |
| BBC | 5.28 | |
| Polaroid | 5.10 | |
| Showtime | 4.75 | |
| Emporium | 4.53 | |
| Topshop | 4.25 | |
| ASOS | 4.14 | |
| Urban Outfitters | 3.35 | |
| Jaguar | 3.22 | |
| Tinder | 3.22 | |
| Fujifilm | 3.20 | |
| Olympus | 3.15 | |
| Lollapalooza | 3.09 | |
| Carhartt | 3.04 | |
| MTV | 3.01 | |
| Lush | 2.99 | |
| Columbia Pictures | 2.75 | |
| Baileys | 2.69 | |
| Sunnies Studios | 2.30 | |
| Budweiser | 2.27 | |
| Jack Daniels | 2.19 | |
| Warner Bros | 2.19 | |
| Primark | 2.15 | |
| Nickelodeon | 2.12 | |
| Vans | 2.10 | |
| Aperol | 2.03 | |
| Paramount Pictures | 1.93 | |
| Coachella | 1.92 | |
| Beats Electronics | 1.87 | |
| Vogue | 1.62 | |
| Converse | 1.58 | |
| WWE | 1.55 | |
| Star Wars | 1.55 | |
| Airbnb | 1.51 |
Official Profiles
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LoginArtist: The Wytches
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Top 10 Songs Played Today
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Total Streams (2025-09-17)
Total: 187,690
| PLATFORM | TOTAL | % | |
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135,882 | 72.40% |
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51,808 | 27.60% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















