The Wonder Years
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
178,249
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 14:45:07 UTC
Genres
Biography
There’s a lot of thinking on the bands latest record, The Hum Goes On Forever. But the main one is that very first line of the first song: I don’t want to die. It’s something he repeats on final track “You’re The Reason I Don’t Want The World To End”, which addresses the change in Campbell’s purpose since becoming a dad. That’s obvious enough from the title alone, but the final line – inspired by gardening with his son during the pandemic – the message becomes truly clear: ‘Put the work in, plant a garden, try to stay afloat.’ It’s a reminder to himself, but it’s also for anyone who listens, anyone who needs it, everyone who’s grown up with the band and has sought refuge in their songs. Because, yes, The Wonder Years is a band. But it’s also much, much more than that.
The Wonder Years reaches 18-24 & 25-34 audiences concentrated in UNITED STATES, UNITED KINGDOM, CANADA. The demographic tilt is heavily male (72%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 38,559 avg views per post, and Instagram maintains ongoing rapport. Affinity proximity to Impericon, Live Nation, Arctic Fox hair Color suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 178,249 · Engagements 10,960 · Rate 6.1% Posts 343 · Views 49,436 · Avg Likes 10,750 · Avg Comments 216 · Avg Views 49,436 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 37% 35-44: 7% 13-17: 5% |
Largest: 18-24 (49%); next: 25-34 (37%) |
| Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
| Top Countries |
UNITED STATES (59%) UNITED KINGDOM (8%) CANADA (5%) AUSTRALIA (4%) BRAZIL (3%) |
Top regions: UNITED STATES (59%), UNITED KINGDOM (8%), CANADA (5%) |
| Platform Engagement | Instagram: 8,186 avg likes/post · Tiktok: 10,877 avg views/post · Youtube: 38,559 avg views/post | Best reach: Youtube 38,559 avg views; best engagement: Instagram 8,186 avg likes |
Top Brand Affinities
Impericon
Live Nation
Arctic Fox hair Color
Zumiez
Hot Topic
Pro Tools
Coors
Fallout
Taco Bell
Jameson
Vans
Margaritaville
| Brand | Category | Score |
|---|---|---|
| Impericon | 54.38 | |
| Live Nation | 21.88 | |
| Arctic Fox hair Color | 21.30 | |
| Zumiez | 18.74 | |
| Hot Topic | 14.79 | |
| Pro Tools | 10.21 | |
| Coors | 7.72 | |
| Fallout | 7.54 | |
| Taco Bell | 7.51 | |
| Jameson | 6.77 | |
| Vans | 5.89 | |
| Margaritaville | 5.65 | |
| NHL | 5.29 | |
| Showtime | 5.17 | |
| Spotify Music | 5.16 | |
| Bud Light | 5.14 | |
| Verizon | 4.96 | |
| Busch | 4.73 | |
| Bethesda Softworks | 4.71 | |
| Power Rangers | 4.62 | |
| Heinz | 4.51 | |
| Carhartt | 4.33 | |
| Pokemon Go | 4.26 | |
| Gillette | 4.13 | |
| Chrysler | 4.11 | |
| Dr. Martens | 4.07 | |
| PetSmart | 3.85 | |
| Nintendo | 3.79 | |
| Star Wars | 3.72 | |
| Monster Beverage | 3.66 | |
| Nickelodeon | 3.64 | |
| Columbia Pictures | 3.63 | |
| American Eagle | 3.59 | |
| AMC | 3.59 | |
| WWE | 3.59 | |
| Final Fantasy | 3.58 | |
| Chipotle Mexican Grill | 3.48 | |
| Budweiser | 3.47 | |
| Comedy Central | 3.43 | |
| Mortal Kombat | 3.36 | |
| Urban Outfitters | 3.33 | |
| Cartoon Network | 3.32 | |
| Lollapalooza | 3.22 | |
| SoundCloud | 3.21 | |
| Paramount Pictures | 3.17 | |
| Tinder | 3.16 | |
| Polaroid | 3.15 | |
| Lush | 3.13 | |
| Gatorade | 3.11 | |
| Pokemon | 3.07 |
Official Profiles
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LoginArtist: The Wonder Years
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-15 03:00 UTC | The Wonder Years, Free Throw, Gully Boys | The Prospect Building | Bristol, United Kingdom | |
| 2026-01-16 03:00 UTC | The Wonder Years | Galvanizers Yard, SWG3 | Glasgow, United Kingdom | |
| 2026-01-16 03:00 UTC | The Wonder Years | SWG3 | Glasgow, United Kingdom | |
| 2026-01-17 03:00 UTC | The Wonder Years, Free Throw, Gully Boys | Albert Hall | Manchester, United Kingdom | |
| 2026-01-18 03:00 UTC | The Wonder Years, Free Throw, Gully Boys | O2 Forum Kentish Town | London, United Kingdom |















