The Weather Station

The Weather Station

Country: CA | Gender: not specified

Influence: 53.97% Fanbase: 29.12% Trending: 66.39% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Value Village • 69.38% • Very Strong

As of 2025-09-09

34,433

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:33:18 UTC

Genres

popindie popart popchamber popchamber psychpopalternativeindie rockalternativefolk & traditionalmodern folk rockindie folkfreak folk

Biography

Ignorance, the critically acclaimed album by the The Weather Station, begins enigmatically; a hissing hi hat, a stuttering drum beat. A full minute passes before the entry of Tamara Lindeman’s voice, gentle, conversational, intoning; “I never believed in the robber”. A jagged music builds, with stabbing strings, saxophone, and several layers of percussion, and the song undulates through five minutes of growing tension. Once again, Toronto songwriter Tamara Lindeman has remade what The Weather Station sounds like.

Lindeman’s debut for Fat Possum Records, is sensuous, ravishing, as hi fi a record as Lindeman has ever made, breaking into pure pop at moments, at others a dense wilderness of notes; a deeply rhythmic, deeply painful record that feels more urgent, more clear than her work ever has.

Emerging out of Toronto's vibrant folk scene, Lindeman debuted a moody, introspective sound with her independently released East EP (2008), followed by The Line (2009) and the critically acclaimed All of It Was Mine (2011). This was followed by North American tours with Bahamas, Basia Bulat, and Timber Timbre, a tour of Japan and a SOCAN Songwriting Prize nomination. After the release of 2014's What Am I Going to Do with Everything I Know EP, Tamara signed with North Carolina label Paradise of Bachelors and traveled to Paris to record her third LP, Loyalty (2015). In 2017 came the eponymously titled LP that saw the expansion of the Weather Station's sound into rock-oriented territory.

The Weather Station Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

The Weather Station converts attention from 25-34 & 18-24 audiences across UNITED STATES, CANADA, UNITED KINGDOM. Audience shape is heavily male (74%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 2,438 avg views per post, with supportive conversation on Instagram. Shared audience with Value Village, MOOG, Ampeg underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Weather Station score 1.24%Moderate bucket.
Brand: Value VillageBrand: MOOGBrand: Ampeg
Followers:34,433
Engagements:428
Rate:1.2%
Posts:985
Views:2,813
Avg Likes:422
Avg Comments:14
Avg Views:2,813

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 34,433 · Engagements 428 · Rate 1.2%
Posts 985 · Views 2,813 · Avg Likes 422 · Avg Comments 14 · Avg Views 2,813
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 34%
18-24: 24%
35-44: 21%
45-64: 17%
Largest: 25-34 (34%); next: 18-24 (24%)
Gender Split Female: 26%
Male: 74%
Non-binary/Other: 0%
Skews male (74%)
Top Countries UNITED STATES (26%)
CANADA (16%)
UNITED KINGDOM (10%)
ITALY (5%)
FRANCE (4%)
Top regions: UNITED STATES (26%), CANADA (16%), UNITED KINGDOM (10%)
Platform Engagement Instagram: 358 avg likes/post · Tiktok: 375 avg views/post · Youtube: 2,438 avg views/post Best reach: Youtube 2,438 avg views; best engagement: Instagram 358 avg likes

Top Brand Affinities

Value Village
Score: 69.38
MOOG
Score: 37.25
Ampeg
Score: 25.68
Live Nation
Score: 22.06
Mixcloud
Score: 19.48
Scotiabank
Score: 16.34
Air Canada
Score: 16.08
Amazon Music
Score: 14.50
Akg
Score: 14.26
Sennheiser
Score: 11.37
Pro Tools
Score: 10.94
Tim Hortons
Score: 10.67
Brand Category Score
Value Village 69.38
MOOG 37.25
Ampeg 25.68
Live Nation 22.06
Mixcloud 19.48
Scotiabank 16.34
Air Canada 16.08
Amazon Music 14.50
Akg 14.26
Sennheiser 11.37
Pro Tools 10.94
Tim Hortons 10.67
Kickstarter 10.43
Spotify Music 10.36
Ableton 9.74
Tate Modern 6.79
Hurley 6.10
Pacific Northwest Wonderland 5.61
Pilsner Urquell 5.27
Kodak 5.24
Lululemon Athletica 4.92
Coors 4.88
Paramount Pictures 4.88
Emporium 4.71
Budweiser 4.71
Polaroid 4.48
SoundCloud 4.45
Airbnb 4.41
Nixon 4.34
Showtime 4.32
Pfizer 4.24
Leica 4.18
Holden 3.76
Lollapalooza 3.47
Coachella 3.27
Mulberry 3.17
Pixar 3.13
Fujifilm 2.97
CBS 2.91
BBC 2.86
NHL 2.86
Guinness 2.85
Columbia Pictures 2.76
Tinder 2.75
CBS Television Studios 2.74
Sunnies Studios 2.61
Cadillac 2.60
Carhartt 2.55
Urban Outfitters 2.55
Warner Bros 2.42

Official Profiles

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Artist: The Weather Station

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2026-02-07 03:30 UTC The Weather Station Arden Theatre The Nation, Canada

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