The Veer Union

The Veer Union

Country: CA

Influence: 53.89% Fanbase: 31.58% Trending: 65.04% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 47.87% • Very Strong

As of 2025-09-10

1,641

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:02:55 UTC

Genres

rockpost-grungerockrap rockchristian rockalternative rockhard rockalternativehard alternativeelectronicgymcoremetalalternative metalnu metalpunkpost-screamo

Biography

The Veer Union is a Vancouver based Alt Metal/Metalcore band that gained notoriety after winning a spot on the CFOX 99.3 Vancouver Seeds radio competition in 2006. In 2008 The Veer Union landed a record deal with Universal Records USA where they achieved a Top 10 Active Rock Radio Single with their critically acclaimed song “Seasons” in the USA and CANADA, since then The Veer Union has collectively sold over 150,000 Albums and also reached over 200 Million Streams Worldwide and had 11 TOP 40 Singles on the Billboard Rock Radio Charts. THE VEER UNION is set to release their darkest album to date called 'WELCOME TO DYSTOPIA" December 27, 2024 and plans to tour early spring of 2025.

The Veer Union Marketing Affinity & Brand Fit Data

Report Date: 2025-09-10

The Veer Union speaks to 25-34 & 35-44 audiences with measurable traction in UNITED STATES, CANADA, UNITED KINGDOM. Composition is heavily female (64%), which tightens creative strategy without sacrificing scale. Instagram is the reach engine (49 avg likes per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Live Nation, Mapfre, Ampeg, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Veer Union score 2.99%Strong bucket.
Brand: Live NationBrand: MapfreBrand: Ampeg
Followers:1,641
Engagements:49
Rate:3.0%
Posts:700
Views:0
Avg Likes:49
Avg Comments:2
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,641 · Engagements 49 · Rate 3.0%
Posts 700 · Views 0 · Avg Likes 49 · Avg Comments 2 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 44%
35-44: 26%
18-24: 18%
45-64: 10%
Largest: 25-34 (44%); next: 35-44 (26%)
Gender Split Female: 64%
Male: 36%
Non-binary/Other: 0%
Skews female (64%)
Top Countries UNITED STATES (74%)
CANADA (19%)
UNITED KINGDOM (2%)
AUSTRALIA (1%)
MEXICO (1%)
Top regions: UNITED STATES (74%), CANADA (19%), UNITED KINGDOM (2%)
Platform Engagement Instagram: 49 avg likes/post best engagement: Instagram 49 avg likes

Top Brand Affinities

Live Nation
Score: 47.87
Mapfre
Score: 41.63
Ampeg
Score: 31.59
Miller Lite
Score: 24.96
IndieGoGo
Score: 19.44
Crown Royal
Score: 16.06
Akg
Score: 15.12
Dollar Tree
Score: 14.47
Hot Topic
Score: 14.02
NHL
Score: 12.84
Dr Pepper
Score: 12.77
Ableton
Score: 12.44
Brand Category Score
Live Nation 47.87
Mapfre 41.63
Ampeg 31.59
Miller Lite 24.96
IndieGoGo 19.44
Crown Royal 16.06
Akg 15.12
Dollar Tree 14.47
Hot Topic 14.02
NHL 12.84
Dr Pepper 12.77
Ableton 12.44
Bud Light 12.30
Olive Garden 12.23
Influenster 11.51
Sennheiser 10.82
Amazon Music 10.59
REVOLVE 10.43
Hoonigan 10.13
Tim Hortons 10.12
Jagermeister 9.94
WW 8.75
Pro Tools 7.83
Coors 7.60
Monster Beverage 7.28
Walgreens 7.25
Walmart 7.20
Pacific Northwest Wonderland 7.17
DeLorean Motor Company 6.73
WWE 6.71
Kroger 6.67
Steve Madden 6.50
Pontiac 6.48
iHeartRadio Music Awards 6.40
Gerber 6.28
Power Rangers 6.21
Columbia Pictures 6.17
Mortal Kombat 6.15
NFL 5.79
BarkBox 5.75
Jack Daniels 5.70
Baileys 5.70
Pioneer 5.64
The Home Depot 5.53
Busch 5.49
Fallout 5.48
Budweiser 5.44
ULTA Beauty 5.36
PetSmart 5.31
Martini 5.25

Official Profiles

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Artist: The Veer Union

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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