The Undercover Dream Lovers

The Undercover Dream Lovers — r&b, funk & soul artist from US.

Hey, I’m Matt, and technically, I am The Undercover Dream Lovers. I handle all the songwriting and production myself from my house in Los Angeles—though…

Influence: 50.42% Fanbase: 26.09% Trending: 62.58% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 32.12% • Very Strong

As of 2025-09-09

17,511

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:51:41 UTC

Genres

r&b, funk & soulvapor soulrockneo-psychedelicpsychedelic rockalternativealternative

Biography

Hey, I’m Matt, and technically, I am The Undercover Dream Lovers. I handle all the songwriting and production myself from my house in Los Angeles—though sometimes I bring in friends to help out on a few tracks. It’s a completely independent project, so it’s just me doing the marketing and sharing everything with you. When it’s time to tour, my friends join in, and together we figure out how to bring my songs to life on stage. Making music over the years has been such a blast, and I hope you enjoy both my new songs and the older ones!

Top Brand Affinities

Report Date: 2025-09-09

The Undercover Dream Lovers stands out with 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, MEXICO. The profile is heavily male (66%), and content lands hardest on Youtube, where posts average 953 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Live Nation, MOOG, Warby Parker, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes The Undercover Dream Lovers a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Undercover Dream Lovers score 0.77% — Low bucket.

Brand: Live NationBrand: MOOGBrand: Warby Parker

Followers:17,511

Engagements:134

Rate:0.8%

Posts:198

Avg Likes:119

Avg Comments:18

Avg Views:1,275

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 17,511 · Engagements 134 · Rate 0.8% Posts 198 · Views 1,275 · Avg Likes 119 · Avg Comments 18 · Avg Views 1,275	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 34% 35-44: 7% 13-17: 5%	Largest: 18-24 (51%); next: 25-34 (34%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	UNITED STATES (40%) BRAZIL (8%) MEXICO (5%) UNITED KINGDOM (5%) CANADA (4%)	Top regions: UNITED STATES (40%), BRAZIL (8%), MEXICO (5%)
Platform Engagement	Instagram: 66 avg likes/post · Tiktok: 322 avg views/post · Youtube: 953 avg views/post	Best reach: Youtube 953 avg views; best engagement: Instagram 66 avg likes

Top Brand Affinities

Live Nation

Score: 32.12

MOOG

Score: 28.66

Warby Parker

Score: 21.01

Ableton

Score: 16.86

Pro Tools

Score: 15.09

Glossier

Score: 13.99

Akai

Score: 12.15

Coachella

Score: 11.28

Amazon Music

Score: 10.86

Free People

Score: 10.25

Spotify Music

Score: 9.39

Madewell

Score: 9.18

Brand	Category	Score
Live Nation		32.12
MOOG		28.66
Warby Parker		21.01
Ableton		16.86
Pro Tools		15.09
Glossier		13.99
Akai		12.15
Coachella		11.28
Amazon Music		10.86
Free People		10.25
Spotify Music		9.39
Madewell		9.18
Lollapalooza		7.97
Urban Outfitters		7.16
SoundCloud		7.12
Kodak		6.87
Coors		5.91
Paramount Pictures		5.48
Polaroid		5.44
Kickstarter		5.13
Pacific Northwest Wonderland		4.91
Dr. Martens		4.90
Heinz		4.73
Summit Entertainment		4.42
MTV		4.38
Fujifilm		4.24
Steve Madden		4.18
Taco Bell		4.03
iHeartRadio Music Awards		3.98
Leica		3.91
Beats Electronics		3.65
Oculus		3.53
Nickelodeon		3.45
Tinder		3.36
Carhartt		3.16
Airbnb		3.04
Showtime		3.01
Sunnies Studios		2.93
Abercrombie & Fitch		2.67
Levi's		2.50
A Game of Tones		2.48
Target		2.42
NBC		2.38
Busch		2.32
Aperol		2.28
Chipotle Mexican Grill		2.28
Vans		2.26
Sprite		2.23
ASOS		2.19
Forever 21		2.16

Official Profiles

Artist: The Undercover Dream Lovers

Date Range: 2025-12-07 → 2025-12-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired The Undercover Dream Lovers today. Use the controls to highlight stations with the most or least airtime.