The Swellers

The Swellers — alternative artist from US.

Started by Nick and Jonathan Diener in a basement in Fenton, MI back in 2002, The Swellers went from local punks to a globetrotting pop punk powerhouse. The…

Influence: 50.77% Fanbase: 27.11% Trending: 62.59% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 68.99% • Very Strong

As of 2025-10-03

8,993

Social Media Followers

As of 2025-10-03

00:00:00

Hours Airplay

2025-12-07 08:04:27 UTC

Genres

alternativealternativepunkpop punkalternative emoskate punkanthem emomelodic hardcoreeasycore

Biography

Started by Nick and Jonathan Diener in a basement in Fenton, MI back in 2002, The Swellers went from local punks to a globetrotting pop punk powerhouse. The lineup was cemented by Ryan Collins and Anto Boros as the band signed to Fueled By Ramen and went on to tour with Paramore, Motion City Soundtrack, Less Than Jake and many other bands. After leaving the label, the band self-released an EP and eventually ended their run on No Sleep Records, releasing their final album, The Light Under Closed Doors. If everyone else heard this, it wouldn't be so bad, it was the best I ever had. 2002-2015.

Top Brand Affinities

Report Date: 2025-10-03

The Swellers indexes high with fans in the 18-24 range in UNITED STATES, MEXICO, UNITED KINGDOM. The skew is heavily male (66%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 8,459 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Impericon, Ampeg, Live Nation, making streetwear, music platforms, and lifestyle products a natural test bed. Choose The Swellers when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Swellers score 6.28% — Very Strong bucket.

Brand: ImpericonBrand: AmpegBrand: Live Nation

Followers:8,993

Engagements:565

Rate:6.3%

Posts:78

Avg Likes:544

Avg Comments:40

Avg Views:8,459

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 8,993 · Engagements 565 · Rate 6.3% Posts 78 · Views 8,459 · Avg Likes 544 · Avg Comments 40 · Avg Views 8,459	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 37% 35-44: 5% 13-17: 4%	Largest: 18-24 (53%); next: 25-34 (37%)
Gender Split	Female: 35% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	UNITED STATES (41%) MEXICO (8%) UNITED KINGDOM (8%) BRAZIL (6%) AUSTRALIA (4%)	Top regions: UNITED STATES (41%), MEXICO (8%), UNITED KINGDOM (8%)
Platform Engagement	Instagram: 376 avg likes/post · Youtube: 8,459 avg views/post	Best reach: Youtube 8,459 avg views; best engagement: Instagram 376 avg likes

Top Brand Affinities

Impericon

Score: 68.99

Ampeg

Score: 45.04

Live Nation

Score: 25.09

Marshall

Score: 22.40

Sennheiser

Score: 11.54

Pro Tools

Score: 10.23

Hot Topic

Score: 10.03

Taco Bell

Score: 9.88

NHL

Score: 9.57

Lime Crime

Score: 8.76

Coors

Score: 8.66

Jameson

Score: 8.46

Brand	Category	Score
Impericon		68.99
Ampeg		45.04
Live Nation		25.09
Marshall		22.40
Sennheiser		11.54
Pro Tools		10.23
Hot Topic		10.03
Taco Bell		9.88
NHL		9.57
Lime Crime		8.76
Coors		8.66
Jameson		8.46
Mountain Dew		8.31
Influenster		8.29
WW		7.47
The Last of Us		7.42
DeLorean Motor Company		7.42
Columbia Pictures		7.22
Spotify Music		6.75
Vans		6.32
WWE		6.19
Comedy Central		5.99
Nickelodeon		5.88
Power Rangers		5.61
Kickstarter		5.55
Showtime		5.51
Busch		5.45
Emporium		5.43
Volcom		5.34
Paramount Pictures		5.31
Bud Light		4.87
Monster Beverage		4.84
AMC		4.77
iHeartRadio Music Awards		4.68
Guinness		4.59
Pilsner Urquell		4.59
Carhartt		4.59
Fallout		4.55
Sega		4.53
Star Wars		4.51
Budweiser		4.40
Heinz		4.34
Dr. Martens		4.33
Gillette		4.33
Nintendo		4.32
Nixon		4.28
Verizon		4.23
Lollapalooza		3.82
Chipotle Mexican Grill		3.80
Dunkin' Donuts		3.75