The Supervillains

The Supervillains

Country: US | Gender: male

Influence: 49.77% Fanbase: 25.54% Trending: 61.89% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 29.11% • Very Strong

As of 2025-09-09

12,049

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:04:45 UTC

Genres

reggaereggaeeast coast reggaeskareggae rockdubpunkska punk

Biography

Since 1997 The Supervillains have been bringing their unique brand of Ska,Reggae,and Punk,mixed in with their goofy on stage antics to cities and towns across America. They come to you this summer supporting 2 brand new albums chock full of their patented horn and guitar driven tunes, leaving smiles and serious hangovers in their wake.

The Supervillains Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

The Supervillains maintains consistent pull among 25-34 & 18-24 audiences across UNITED STATES, CANADA, BRAZIL. The audience leans heavily male (81%), so brand cues around style and status perform well. The clearest reach is on Youtube with 7,472 avg views per post; Youtube functions as the community touchpoint. Affinity with Live Nation, Publix, Weedmaps makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Supervillains score 1.75%Moderate bucket.
Brand: Live NationBrand: PublixBrand: Weedmaps
Followers:12,049
Engagements:211
Rate:1.8%
Posts:2,317
Views:7,472
Avg Likes:194
Avg Comments:12
Avg Views:7,472

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 12,049 · Engagements 211 · Rate 1.8%
Posts 2,317 · Views 7,472 · Avg Likes 194 · Avg Comments 12 · Avg Views 7,472
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 40%
18-24: 27%
35-44: 24%
45-64: 7%
Largest: 25-34 (40%); next: 18-24 (27%)
Gender Split Female: 20%
Male: 81%
Non-binary/Other: 0%
Skews male (81%)
Top Countries UNITED STATES (96%)
CANADA (1%)
BRAZIL (1%)
UNITED KINGDOM (0%)
MEXICO (0%)
Top regions: UNITED STATES (96%), CANADA (1%), BRAZIL (1%)
Platform Engagement Instagram: 71 avg likes/post · Youtube: 7,472 avg views/post Best reach: Youtube 7,472 avg views; best engagement: Youtube 123 avg likes

Top Brand Affinities

Live Nation
Score: 29.11
Publix
Score: 27.07
Weedmaps
Score: 26.25
Ampeg
Score: 22.77
Amway
Score: 19.90
Miller Lite
Score: 19.73
Crown Royal
Score: 18.63
Volcom
Score: 15.44
Jameson
Score: 13.98
Barstool Sports
Score: 13.54
Bud Light
Score: 13.30
Coors
Score: 12.05
Brand Category Score
Live Nation 29.11
Publix 27.07
Weedmaps 26.25
Ampeg 22.77
Amway 19.90
Miller Lite 19.73
Crown Royal 18.63
Volcom 15.44
Jameson 13.98
Barstool Sports 13.54
Bud Light 13.30
Coors 12.05
Amazon Music 11.03
Sennheiser 10.56
Margaritaville 10.14
Jetblue Airways 9.90
Busch 9.14
Pro Tools 8.64
Jagermeister 6.80
Hurley 6.61
iHeartRadio Music Awards 6.54
Nixon 6.20
Comedy Central 6.08
MamaBear 6.04
NHL 5.76
Taco Bell 5.70
Budweiser 5.56
Kickstarter 5.46
Spotify Music 5.32
Pacific Northwest Wonderland 5.27
American Airlines 5.08
Billabong 5.08
Columbia Pictures 5.07
The Home Depot 4.71
Ableton 4.64
NFL 4.63
Pilsner Urquell 4.44
Vans 4.27
Mortal Kombat 3.94
Monster Beverage 3.94
Nickelodeon 3.88
MTV 3.76
Jeep 3.69
Dunkin' Donuts 3.60
Jack Daniels 3.59
GMC 3.57
Cartoon Network 3.56
Harley-Davidson 3.56
Pandora 3.47
SoundCloud 3.42

Official Profiles

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Artist: The Supervillains

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
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