The Supermen Lovers

The Supermen Lovers — electronic artist from FR.

Listening to The Supermen Lovers' records is discovering an ace melange of passionate, highlytrained musicianship and modern production; an unique, organic…

Influence: 52.17% Fanbase: 26.77% Trending: 64.86% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Jean-Charles de Castelbajac • 124.15% • Very Strong

As of 2025-09-08

12,805

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:09:40 UTC

Genres

electronicelectronicfilter housedancedisco househousetech house

Biography

Listening to The Supermen Lovers' records is discovering an ace melange of passionate, highlytrained musicianship and modern production; an unique, organic sound made of synths, sequences and real, played instruments, every single one of them recognizable since the first bars.

Guillaume Atlan - The Supermen Lovers – gets his Jedi training at a conservatory in Paris. Right after his graduation he creates his label Lafessé Records (1999), he releases his first EPs by himself under the moniker of Stan de Mareuil, then leaves to England to sign his School project on Cyclo records. It's right after his first EP Underground Disco that The Supermen Lovers rollercoaster ride starts getting tight.

His aim, bringing the luxury of a killer bassline to every country he goes to.

Top Brand Affinities

Report Date: 2025-09-08

The Supermen Lovers is already in the conversation with 25-34 & 18-24 audiences in FRANCE, UNITED STATES, UNITED KINGDOM. The audience is heavily male (78%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (1,855 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Jean-Charles de Castelbajac, Mixcloud, Pioneer points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Supermen Lovers score 2.19% — Strong bucket.

Brand: Jean-Charles de CastelbajacBrand: MixcloudBrand: Pioneer

Followers:12,805

Engagements:280

Rate:2.2%

Posts:100

Avg Likes:258

Avg Comments:17

Avg Views:1,936

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 12,805 · Engagements 280 · Rate 2.2% Posts 100 · Views 1,936 · Avg Likes 258 · Avg Comments 17 · Avg Views 1,936	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 36% 18-24: 29% 35-44: 24% 45-64: 8%	Largest: 25-34 (36%); next: 18-24 (29%)
Gender Split	Female: 22% Male: 78% Non-binary/Other: 0%	Skews male (78%)
Top Countries	FRANCE (24%) UNITED STATES (17%) UNITED KINGDOM (8%) ITALY (6%) CANADA (5%)	Top regions: FRANCE (24%), UNITED STATES (17%), UNITED KINGDOM (8%)
Platform Engagement	Instagram: 146 avg likes/post · Tiktok: 1,855 avg views/post · Youtube: 81 avg views/post	Best reach: Tiktok 1,855 avg views; best engagement: Instagram 146 avg likes

Top Brand Affinities

Jean-Charles de Castelbajac

Score: 124.15

Mixcloud

Score: 96.46

Pioneer

Score: 74.04

MOOG

Score: 63.48

Warner Music

Score: 49.92

Ableton

Score: 47.56

Accor Hotels

Score: 47.50

Fnac

Score: 33.98

Akai

Score: 32.89

Sennheiser

Score: 30.94

Ricard

Score: 29.68

Pro Tools

Score: 26.13

Brand	Category	Score
Jean-Charles de Castelbajac		124.15
Mixcloud		96.46
Pioneer		74.04
MOOG		63.48
Warner Music		49.92
Ableton		47.56
Accor Hotels		47.50
Fnac		33.98
Akai		32.89
Sennheiser		30.94
Ricard		29.68
Pro Tools		26.13
Air France		24.73
Jean Paul Gaultier		22.43
Akg		22.34
Amazon Music		21.46
Live Nation		21.04
Perrier		20.83
SoundCloud		15.16
Garnier		15.10
Tomorrowland		13.14
Longchamp		12.95
Eurostar		12.85
Hasselblad		11.96
Grey Goose		11.50
Galeries Lafayette		11.40
Atmos		10.50
New Era		9.16
Montblanc		9.16
Bim		9.01
Spotify Music		8.42
JACQUEMUS		8.39
Absolut		7.26
Elle Magazine		6.84
KARL LAGERFELD		6.76
DeLorean Motor Company		6.41
Beats Electronics		5.93
Moët & Chandon		5.72
Leica		5.70
Jagermeister		5.69
Sega		5.48
MTV		4.48
Yves Saint Laurent		4.41
Kickstarter		4.37
Matrix		4.31
Summit Entertainment		4.31
Coachella		4.17
Hermès		4.00
Warner Bros		3.89
Fiat		3.88