The Score Brand Affinity ranks highest Five Nights at Freddy's at 8.41% . Very Strong. Score DMDB 67.43% | Fanbase 57.39%

The Score — pop artist from US.

The Score, consisting of Eddie Anthony (vocals/guitar) and Edan Dover (keyboards/production), have gained a global following with their music centered on…

The Score

Recognizable

Country: US | Artist ID: 11e81bd2-bb9e-4a56-b37e-a0369fe50396

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Genres

poppoprockmodern rockalternativemodern alternative rockalternative

Influential: 67.43% Fanbase: 57.39% Trending: 72.45%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Five Nights at Freddy's • 8.41% • Very Strong

As of 2025-09-10

1,997,198

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 67.43% | Fanbase 57.39% | Trending 72.45% | CAREER STAGE: MAINSTREAM

Biography

The Score, consisting of Eddie Anthony (vocals/guitar) and Edan Dover (keyboards/production), have gained a global following with their music centered on resilience and empowerment. Over the course of seven years, the duo transitioned from a small apartment in NYC to achieving gold plaques, accumulating nearly five billion streams, and amassing over one million YouTube subscribers. Their music has been featured in numerous TV and film syncs, and they have successfully performed sold-out shows on various continents. The Score's sound can be likened to a fusion of "Yeezus"-era Kanye West producing for Foo Fighters, creating anthemic tracks designed to resonate in large stadium settings with thousands of fans singing along.

Report Date: 2025-09-10

The Score engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, BRAZIL, INDIA. The fan base skews heavily male (68%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (602,387 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around Five Nights at Freddy's, DreamWorks, SpeedPaint, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Score score 0.98% — Low bucket.

Brand: Five Nights at Freddy'sBrand: DreamWorksBrand: SpeedPaint

Followers:1,997,198

Engagements:19,642

Rate:1.0%

Posts:889

Avg Likes:19,003

Avg Comments:688

Avg Views:602,387

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,997,198 · Engagements 19,642 · Rate 1.0% Posts 889 · Views 602,387 · Avg Likes 19,003 · Avg Comments 688 · Avg Views 602,387	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 26% 13-17: 9% 35-44: 5%	Largest: 18-24 (58%); next: 25-34 (26%)
Gender Split	Female: 32% Male: 68% Non-binary/Other: 0%	Skews male (68%)
Top Countries	UNITED STATES (18%) BRAZIL (9%) INDIA (8%) RUSSIA (3%) MEXICO (3%)	Top regions: UNITED STATES (18%), BRAZIL (9%), INDIA (8%)
Platform Engagement	Instagram: 4,897 avg likes/post · Youtube: 602,387 avg views/post	Best reach: Youtube 602,387 avg views; best engagement: Youtube 14,106 avg likes

Top Brand Affinities

Five Nights at Freddy's

Score: 8.41

DreamWorks

Score: 6.96

SpeedPaint

Score: 6.47

iHeartRadio Music Awards

Score: 5.31

Comedy Central

Score: 3.53

The Witcher

Score: 3.49

Ubisoft

Score: 3.44

Lollapalooza

Score: 3.12

Monster Beverage

Score: 3.03

CBS Television Studios

Score: 2.98

NBC

Score: 2.96

CBS

Score: 2.70

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Top Brand Affinities

Brand	Category	Score
Five Nights at Freddy's		8.41
DreamWorks		6.96
SpeedPaint		6.47
iHeartRadio Music Awards		5.31
Comedy Central		3.53
The Witcher		3.49
Ubisoft		3.44
Lollapalooza		3.12
Monster Beverage		3.03
CBS Television Studios		2.98
NBC		2.96
CBS		2.70
Marvel Entertainment		2.61
Nickelodeon		2.40
MTV		2.39
Showtime		2.30
Transformers		2.21
Spotify Music		2.16
Busch		2.11
Marvel		2.10
Boeing		2.10
A Game of Tones		2.08
Snapseed		2.03
AMC		1.99
Coachella		1.96
Activision Blizzard		1.86
Polaroid		1.84
League of Legends		1.79
Pokemon Go		1.76
Beats Electronics		1.76
HBO		1.70
Pepsi		1.69
Sprite		1.68
Netflix		1.67
BBC		1.66
Adobe		1.65
Pixar		1.61
Converse		1.60
Target		1.59
Star Wars		1.56
DC Entertainment		1.53
NFL		1.51
National Geographic		1.49
WWE		1.49
Universal		1.48
Warner Bros		1.47
The Olympic Games		1.44
Chrysler		1.42
Microsoft		1.37
Vans		1.36