
The Pussycat Dolls
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
4,514,190
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Following their initial success, the Pussycat Dolls released their second album, Doll Domination, in 2008, before ultimately disbanding in 2010. Nicole Scherzinger pursued a solo career during the group's hiatus, releasing several albums. The group's reunion in 2019 led to live performances and collaborations, including featuring on Meghan Trainor's song "Genetics."
The Pussycat Dolls stands out with 18-24 & 25-34 audiences across BRAZIL, UNITED STATES, PHILIPPINES. The profile is heavily female (65%), and content lands hardest on Youtube, where posts average 941,409 avg views per post. Tiktok sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Victoria Beckham, Lojas Renner, Grindr, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes The Pussycat Dolls a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 4,514,190 · Engagements 78,326 · Rate 1.7% Posts 257 · Views 1,493,059 · Avg Likes 76,685 · Avg Comments 1,400 · Avg Views 1,493,059 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 51% 25-34: 34% 35-44: 7% 13-17: 5% |
Largest: 18-24 (51%); next: 25-34 (34%) |
Gender Split |
Female: 65% Male: 35% Non-binary/Other: 0% |
Skews female (65%) |
Top Countries |
BRAZIL (21%) UNITED STATES (17%) PHILIPPINES (7%) INDIA (3%) CANADA (3%) |
Top regions: BRAZIL (21%), UNITED STATES (17%), PHILIPPINES (7%) |
Platform Engagement | Instagram: 26,407 avg likes/post · Tiktok: 551,650 avg views/post · Youtube: 941,409 avg views/post | Best reach: Youtube 941,409 avg views; best engagement: Tiktok 37,100 avg likes |
Top Brand Affinities
Victoria Beckham
Lojas Renner
Grindr
Barbie
boohoo
Lollapalooza
Steve Madden
ASOS
MATTEL
Fenty beauty
Power Rangers
iHeartRadio Music Awards
Brand | Category | Score |
---|---|---|
Victoria Beckham | 16.99 | |
Lojas Renner | 15.14 | |
Grindr | 14.05 | |
Barbie | 9.61 | |
boohoo | 7.38 | |
Lollapalooza | 7.10 | |
Steve Madden | 6.72 | |
ASOS | 5.83 | |
MATTEL | 5.42 | |
Fenty beauty | 5.21 | |
Power Rangers | 4.57 | |
iHeartRadio Music Awards | 4.19 | |
Coach | 4.07 | |
NBC | 4.00 | |
Primark | 3.75 | |
Moschino | 3.68 | |
Kylie Cosmetics | 3.59 | |
TOM FORD | 3.54 | |
MTV | 3.39 | |
Moda Praia | 3.35 | |
Estee Lauder | 3.34 | |
shein | 3.30 | |
Coachella | 3.21 | |
Pull&Bear | 3.19 | |
Benefit Cosmetics | 3.12 | |
Nickelodeon | 3.08 | |
Versace | 3.07 | |
Urban Outfitters | 3.01 | |
Vogue | 2.94 | |
Calvin Klein | 2.89 | |
Victoria's Secret | 2.89 | |
Harrods | 2.88 | |
BALMAIN | 2.86 | |
SheInside | 2.80 | |
NYX Cosmetics | 2.61 | |
Tomorrowland | 2.61 | |
H&M | 2.61 | |
Bershka | 2.59 | |
Topshop | 2.58 | |
Urban Decay Cosmetics | 2.57 | |
Stradivarius | 2.48 | |
Zara | 2.45 | |
Huda Beauty | 2.42 | |
Dr. Martens | 2.40 | |
MAC Cosmetics | 2.38 | |
Sephora | 2.37 | |
Guess | 2.36 | |
Garnier | 2.36 | |
Lacoste | 2.34 | |
Lush | 2.30 |
Official Profiles
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LoginArtist: The Pussycat Dolls
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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