The Pineapple Thief

The Pineapple Thief — rock artist from GB.

The Pineapple Thief revel in opposing forces. Muscle and fragility. Chaos and precision. Gnarly introspection and warm, dreamlike expanse. Conceived in 1999 by…

Influence: 55.16% Fanbase: 32.95% Trending: 66.26% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Akg • 51.40% • Very Strong

As of 2025-09-09

70,451

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:34:47 UTC

Genres

rockart rockrockmodern progressive rockneo-progressiveprogressive rocksymphonic rockmetalprogressive metal

Biography

The Pineapple Thief revel in opposing forces. Muscle and fragility. Chaos and precision. Gnarly introspection and warm, dreamlike expanse. Conceived in 1999 by Bruce Soord, the progressive quartet underwent a rebirth in 2017 with the arrival of Gavin Harrison (King Crimson, Porcupine Tree) on drums. Completed by bassist Jon Sykes and keyboardist Steve Kitch, they’ve honed a lean yet lush, quietly timeless sound that soars on their new album It Leads To This.

“I’m so proud of it,” says Soord. “I just can't wait to get out there and sing it. I'm going to be able to sing every word, play every note, and feel really good about all of it.”

It all feeds into It Leads To This. Comprising eight fat-free epics – all about five minutes long, mixing rock urgency with delicate atmospherics, pensive keys and captivating melodies – it finds Soord looking back and fearing for the world his children will inherit. His lyrics also drew from literature: accounts of Ancient Rome, John Williams’ classic Stoner and epistolary Augustus. All conveyed through Soord’s fragile yet penetrative tenor, nodding to storytellers like Nick Drake, Thom Yorke and Katatonia’s Jonas Renkse.

The first single "The Frost" is out now!

Top Brand Affinities

Report Date: 2025-09-09

The Pineapple Thief maintains consistent pull among 25-34 & 18-24 audiences across UNITED STATES, ITALY, UNITED KINGDOM. The audience leans heavily male (88%), so brand cues around style and status perform well. The clearest reach is on Youtube with 1,508 avg views per post; Instagram functions as the community touchpoint. Affinity with Akg, Ampeg, MOOG makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Pineapple Thief score 2.16% — Strong bucket.

Brand: AkgBrand: AmpegBrand: MOOG

Followers:70,451

Engagements:1,521

Rate:2.2%

Posts:866

Avg Likes:1,502

Avg Comments:57

Avg Views:2,793

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 70,451 · Engagements 1,521 · Rate 2.2% Posts 866 · Views 2,793 · Avg Likes 1,502 · Avg Comments 57 · Avg Views 2,793	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 39% 18-24: 24% 35-44: 19% 45-64: 16%	Largest: 25-34 (39%); next: 18-24 (24%)
Gender Split	Female: 12% Male: 88% Non-binary/Other: 0%	Skews male (88%)
Top Countries	UNITED STATES (13%) ITALY (7%) UNITED KINGDOM (6%) BRAZIL (6%) INDIA (6%)	Top regions: UNITED STATES (13%), ITALY (7%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 1,347 avg likes/post · Tiktok: 1,285 avg views/post · Youtube: 1,508 avg views/post	Best reach: Youtube 1,508 avg views; best engagement: Instagram 1,347 avg likes

Top Brand Affinities

Akg

Score: 51.40

Ampeg

Score: 48.72

MOOG

Score: 44.24

Sennheiser

Score: 31.46

Pro Tools

Score: 23.88

Ableton

Score: 13.46

Amazon Music

Score: 12.80

Akai

Score: 12.61

A.P.C.

Score: 10.66

Movistar

Score: 8.80

Atmos

Score: 7.24

Spotify Music

Score: 6.97

Brand	Category	Score
Akg		51.40
Ampeg		48.72
MOOG		44.24
Sennheiser		31.46
Pro Tools		23.88
Ableton		13.46
Amazon Music		12.80
Akai		12.61
A.P.C.		10.66
Movistar		8.80
Atmos		7.24
Spotify Music		6.97
TOMS		6.47
Final Fantasy		4.43
Yamaha		4.12
Sega		4.05
SoundCloud		3.76
Warner Bros		3.75
Leica		3.47
Fallout		3.31
The Witcher		3.28
Beats Electronics		3.27
Bacardi		3.25
Columbia Pictures		3.13
Lollapalooza		3.11
Star Wars		3.03
NBC		2.90
HBO		2.76
MTV		2.65
Lego		2.61
musical.ly		2.59
Fujifilm		2.58
Sony		2.49
Guinness		2.45
Kodak		2.44
Matrix		2.28
Cafecito		2.26
Jack Daniels		2.23
Nintendo		2.14
AMC		2.13
Paramount Pictures		2.04
Ubisoft		1.96
GoPro		1.95
BBC		1.93
PlayStation		1.87
National Geographic		1.85
Adobe		1.85
A Game of Tones		1.83
Showtime		1.82
Nikon		1.79