The Killers Brand Affinity ranks highest Lollapalooza at 11.72% . Very Strong. Score DMDB 77.31% | Fanbase 80.63%

The Killers — rock artist from US.

The Killers swiftly rose to prominence in the early 2000s with their debut album, Hot Fuss, released in 2004. The band, consisting of Brandon Flowers, David…

The Killers

Superstar

Country: US | Gender: male | Artist ID: 11e81bc4-36fc-920c-ac96-a0369fe50396

Find Artist

Genres

rockmodern rockpermanent waverockdance rockalternative rockalternativealternative

Influential: 77.31% Fanbase: 80.63% Trending: 75.66%

As of: 2025-09-10

Top Brand Affinity

Highest overlapping lifestyle brand

Lollapalooza • 11.72% • Very Strong

As of 2025-09-10

4,279,940

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

Scores

Score: DMDB 77.31% | Fanbase 80.63% | Trending 75.66% | CAREER STAGE: SUPERSTAR

Biography

The Killers swiftly rose to prominence in the early 2000s with their debut album, Hot Fuss, released in 2004. The band, consisting of Brandon Flowers, David Keuning, Mark Stoermer, and Ronnie Vannucci, garnered international attention with their '80s synth pop sound. Following the success of Hot Fuss, the Killers released subsequent albums, including Sam's Town in 2006 and Day & Age in 2008, which continued to showcase their evolving musical style.

In 2012, the Killers released Battle Born, followed by their first greatest hits collection, Direct Hits, in 2013. The band's fifth studio album, Wonderful Wonderful, arrived in 2017, debuting at number one on the Billboard charts. Throughout their career, the Killers have maintained a strong presence in the music industry, with various band members pursuing solo projects alongside their collective work.

Report Date: 2025-09-10

The Killers has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, BRAZIL, MEXICO. A male-leaning (54%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 266,250 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Lollapalooza, Scotiabank, Movistar signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Killers score 1.01% — Moderate bucket.

Brand: LollapaloozaBrand: ScotiabankBrand: Movistar

Followers:4,279,940

Engagements:43,398

Rate:1.0%

Posts:1,597

Avg Likes:40,898

Avg Comments:659

Avg Views:367,693

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 4,279,940 · Engagements 43,398 · Rate 1.0% Posts 1,597 · Views 367,693 · Avg Likes 40,898 · Avg Comments 659 · Avg Views 367,693	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 34% 35-44: 9% 13-17: 4%	Largest: 18-24 (51%); next: 25-34 (34%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	UNITED STATES (23%) BRAZIL (12%) MEXICO (11%) UNITED KINGDOM (6%) ITALY (4%)	Top regions: UNITED STATES (23%), BRAZIL (12%), MEXICO (11%)
Platform Engagement	Instagram: 21,851 avg likes/post · Tiktok: 266,250 avg views/post · Youtube: 101,443 avg views/post	Best reach: Tiktok 266,250 avg views; best engagement: Instagram 21,851 avg likes

Top Brand Affinities

Lollapalooza

Score: 11.72

Scotiabank

Score: 10.42

Movistar

Score: 4.61

Summit Entertainment

Score: 3.86

Guinness

Score: 3.43

MTV

Score: 3.19

Snoopy And The Peanuts Gang

Score: 3.14

Leica

Score: 3.06

Star Wars

Score: 3.02

Columbia Pictures

Score: 3.00

Bellagio

Score: 2.81

Dr. Martens

Score: 2.67

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Top Brand Affinities

Brand	Category	Score
Lollapalooza		11.72
Scotiabank		10.42
Movistar		4.61
Summit Entertainment		3.86
Guinness		3.43
MTV		3.19
Snoopy And The Peanuts Gang		3.14
Leica		3.06
Star Wars		3.02
Columbia Pictures		3.00
Bellagio		2.81
Dr. Martens		2.67
Spotify Music		2.63
Tinder		2.62
HBO		2.58
Urban Outfitters		2.58
NHL		2.57
Budweiser		2.46
Paramount Pictures		2.45
Warner Bros		2.40
Showtime		2.40
Pepsi		2.38
AMC		2.37
BBC		2.36
Cafecito		2.34
Coachella		2.30
Aperol		2.30
Lush		2.26
Lego		2.16
Polaroid		2.14
Tesco		2.07
DC Entertainment		2.03
Boeing		2.00
Universal		1.99
Pixar		1.90
Vans		1.89
Converse		1.88
Primark		1.85
ASOS		1.80
Heineken		1.77
SoundCloud		1.76
Mitsubishi		1.76
Sunnies Studios		1.74
Urban Decay Cosmetics		1.72
Marvel		1.70
Chrysler		1.68
The Olympic Games		1.64
Nintendo		1.64
Marvel Entertainment		1.63
McLaren		1.59