The Irrepressibles

The Irrepressibles — pop artist from GB.

At the vanguard of the ‘Out In Music’ Queer music movement Jamie Irrepressible’s hits ‘In This Shirt’, ‘Two Men in Love’ and more recently ‘The Most Beautiful…

Influence: 56.86% Fanbase: 35.39% Trending: 67.60% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Grindr • 29.26% • Very Strong

As of 2025-09-09

300,229

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:32:43 UTC

Genres

popbaroque popelectronicelectronic

Biography

At the vanguard of the ‘Out In Music’ Queer music movement Jamie Irrepressible’s hits ‘In This Shirt’, ‘Two Men in Love’ and more recently ‘The Most Beautiful Boy’ have now captured the hearts of audiences across the globe. A composer-songwriter-vocalist and producer Jamie Irrepressible has released 3 critically acclaimed albums Mirror Mirror 2010, Nude 2012, Superheroes 2020 and three EPs From the Circus to the Sea 2009, and Nudes 2014, and Self Love & Acceptance 2023. Jamie also collaborates with artists in Electronica including to date Royksopp, ionnalee, and Tinlicker - see artist Jamie Irrepressible on Spotify.

Born in North Yorkshire, UK, to working-class beginnings, Jamie began writing music for the school orchestra from what he could hear in his head whilst moving through various grunge rock bands either on guitar or vocals. On discovering his sexuality he focused on creating music that would express the uniqueness of homosexual love in a way that would inspire connection.

Debut 'Mirror Mirror' (2010) - a fusion of baroque, grunge, exotica, and honest songwriting - was at the vanguard of the recent chamber-pop movement. NUDE (2012) was a bold, honest LGBT record with imagery & videos to boot. It challenged pop music norms, and though it's boldness lost him his record deal, the zeitgeist followed. 3rd album Superheroes came in 2021 after collaborations took Jamie from the project.

2024 sees Jamie return to his roots in Indie Rock with 'Will You?' & more TBA

Top Brand Affinities

Report Date: 2025-09-09

The Irrepressibles resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, BRAZIL, GUATEMALA. The demographic is heavily male (65%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 14,350 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Grindr, Tate Modern, Jean Paul Gaultier maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist The Irrepressibles score 0.19% — Low bucket.

Brand: GrindrBrand: Tate ModernBrand: Jean Paul Gaultier

Followers:300,229

Engagements:579

Rate:0.2%

Posts:465

Avg Likes:512

Avg Comments:22

Avg Views:17,249

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 300,229 · Engagements 579 · Rate 0.2% Posts 465 · Views 17,249 · Avg Likes 512 · Avg Comments 22 · Avg Views 17,249	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 46% 25-34: 35% 35-44: 10% 13-17: 5%	Largest: 18-24 (46%); next: 25-34 (35%)
Gender Split	Female: 35% Male: 65% Non-binary/Other: 0%	Skews male (65%)
Top Countries	UNITED STATES (14%) BRAZIL (14%) GUATEMALA (6%) MEXICO (5%) UNITED KINGDOM (5%)	Top regions: UNITED STATES (14%), BRAZIL (14%), GUATEMALA (6%)
Platform Engagement	Instagram: 193 avg likes/post · Tiktok: 14,350 avg views/post · Youtube: 2,899 avg views/post	Best reach: Tiktok 14,350 avg views; best engagement: Instagram 193 avg likes

Top Brand Affinities

Grindr

Score: 29.26

Tate Modern

Score: 14.05

Jean Paul Gaultier

Score: 11.72

Vivienne Westwood

Score: 9.52

Vauxhall

Score: 9.20

Alexander McQueen

Score: 7.71

Maison Margiela

Score: 6.71

Ableton

Score: 5.71

KARL LAGERFELD

Score: 4.99

Vogue

Score: 4.93

Patek Philippe

Score: 4.61

Movistar

Score: 3.95

Brand	Category	Score
Grindr		29.26
Tate Modern		14.05
Jean Paul Gaultier		11.72
Vivienne Westwood		9.52
Vauxhall		9.20
Alexander McQueen		7.71
Maison Margiela		6.71
Ableton		5.71
KARL LAGERFELD		4.99
Vogue		4.93
Patek Philippe		4.61
Movistar		3.95
Polaroid		3.79
Spotify Music		3.68
Lollapalooza		3.42
Summit Entertainment		3.34
Kodak		3.24
Dr. Martens		3.20
Showtime		3.15
Versace		3.13
BBC		3.04
Pantone Inc		2.98
SoundCloud		2.94
HBO		2.81
TOM FORD		2.72
Balenciaga		2.67
Garnier		2.65
Moschino		2.65
MTV		2.64
Urban Outfitters		2.64
Warner Bros		2.43
ASOS		2.39
Valentino		2.29
Armani		2.15
Fendi		2.14
Fujifilm		2.13
Dolce & Gabbana		2.13
Aperol		2.13
Paramount Pictures		2.11
Yves Saint Laurent		2.11
Adobe		2.06
Lush		2.03
Coachella		2.02
Boeing		2.00
KENZO		1.95
Bellagio		1.95
Netflix		1.87
Calvin Klein		1.85
Tomorrowland		1.85
Lego		1.84