The Hip Abduction
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
74,057
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 12:13:27 UTC
Genres
Biography
The Hip Abduction resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, PHILIPPINES, UNITED KINGDOM. With a heavily male (67%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (9,674 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Live Nation, Publix, Burton Snowboards makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 74,057 · Engagements 1,873 · Rate 2.5% Posts 2,198 · Views 14,873 · Avg Likes 1,816 · Avg Comments 75 · Avg Views 14,873 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 18-24: 27% 35-44: 22% 45-64: 10% |
Largest: 25-34 (40%); next: 18-24 (27%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED STATES (67%) PHILIPPINES (3%) UNITED KINGDOM (2%) BRAZIL (2%) INDIA (2%) |
Top regions: UNITED STATES (67%), PHILIPPINES (3%), UNITED KINGDOM (2%) |
| Platform Engagement | Instagram: 1,266 avg likes/post · Tiktok: 5,199 avg views/post · Youtube: 9,674 avg views/post | Best reach: Youtube 9,674 avg views; best engagement: Instagram 1,266 avg likes |
Top Brand Affinities
Live Nation
Publix
Burton Snowboards
MOOG
Barstool Sports
Jetblue Airways
Bonneville
Margaritaville
Busch
Pro Tools
Coors
Gillette
| Brand | Category | Score |
|---|---|---|
| Live Nation | 25.72 | |
| Publix | 19.12 | |
| Burton Snowboards | 18.94 | |
| MOOG | 15.90 | |
| Barstool Sports | 11.93 | |
| Jetblue Airways | 9.93 | |
| Bonneville | 9.58 | |
| Margaritaville | 9.21 | |
| Busch | 8.16 | |
| Pro Tools | 8.10 | |
| Coors | 7.74 | |
| Gillette | 7.67 | |
| Verizon | 7.26 | |
| Free People | 6.98 | |
| Acroyoga | 6.83 | |
| Pacific Northwest Wonderland | 6.55 | |
| Bud Light | 6.11 | |
| Ableton | 6.05 | |
| MamaBear | 5.66 | |
| Volcom | 5.54 | |
| American Airlines | 5.41 | |
| Jameson | 5.26 | |
| Hurley | 5.15 | |
| The Home Depot | 4.91 | |
| Anthropologie | 4.76 | |
| Amway | 4.70 | |
| Nixon | 4.38 | |
| Airbnb | 4.26 | |
| Spotify Music | 4.11 | |
| NHL | 4.07 | |
| Kickstarter | 4.07 | |
| ESPN | 3.96 | |
| Billabong | 3.90 | |
| NFL | 3.66 | |
| Holden | 3.65 | |
| Budweiser | 3.52 | |
| Gatorade | 3.38 | |
| Paramount Pictures | 3.38 | |
| Lululemon Athletica | 3.30 | |
| PetSmart | 3.14 | |
| Columbia Pictures | 3.13 | |
| Cadillac | 3.12 | |
| Jeep | 3.10 | |
| Geocaching | 3.06 | |
| Showtime | 3.03 | |
| Comedy Central | 3.00 | |
| Lollapalooza | 2.86 | |
| Sunnies Studios | 2.75 | |
| Carhartt | 2.74 | |
| Target | 2.69 |
Official Profiles
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LoginArtist: The Hip Abduction
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-03-12 20:00 UTC | Reggae Rise Up Florida 2026 | Vinoy Park | Saint Petersburg, United States | — |
