The Halo Effect
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
56,754
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 12:11:09 UTC
Genres
Biography
Knowing each other from an early age during the late 80’s and then playing together in different constellations during the 90’s, they came to dominate the Metal scene in Gothenburg - mainly being part of the two major bands and metal exports In Flames and Dark Tranquillity, also two of the pioneers and major forces behind the melodeath monicker: The Gothenburg Sound. A sound that would echo far and wide across the world and influence countless of metal bands during the 90’s and early 2000’s.
This was also the initial thought behind The Halo Effect - to go back to the roots and explore what the groundbreaking metal sounded like then. And add the experience and skills of what the members could bring to the table now. The result is an exceptional album and real tour de force to fans of melodeath where the echoes of the Gothenburg Sound is evident. The Halo Effect delivers the goods in a brutally efficient display of heart pounding beats, melodic mayhem and furious growling at its best. Raw, yet melodic, and in your melted face.
The Halo Effect commands interest from 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, GERMANY. With a heavily male (92%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (12,017 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Impericon, Ampeg, Tele2 points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 56,754 · Engagements 1,243 · Rate 2.2% Posts 839 · Views 12,017 · Avg Likes 1,239 · Avg Comments 15 · Avg Views 12,017 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 51% 18-24: 24% 35-44: 19% 45-64: 5% |
Largest: 25-34 (51%); next: 18-24 (24%) |
| Gender Split |
Female: 8% Male: 92% Non-binary/Other: 0% |
Skews male (92%) |
| Top Countries |
UNITED STATES (18%) BRAZIL (7%) GERMANY (6%) UKRAINE (6%) SPAIN (5%) |
Top regions: UNITED STATES (18%), BRAZIL (7%), GERMANY (6%) |
| Platform Engagement | Instagram: 1,058 avg likes/post · Youtube: 12,017 avg views/post | Best reach: Youtube 12,017 avg views; best engagement: Instagram 1,058 avg likes |
Top Brand Affinities
Impericon
Ampeg
Tele2
Ericsson
Akg
Live Nation
Sennheiser
Pilsner Urquell
Pro Tools
Metal Gear Solid
Amazon Music
Carlsberg
| Brand | Category | Score |
|---|---|---|
| Impericon | 137.27 | |
| Ampeg | 43.73 | |
| Tele2 | 41.41 | |
| Ericsson | 31.76 | |
| Akg | 25.31 | |
| Live Nation | 25.00 | |
| Sennheiser | 22.01 | |
| Pilsner Urquell | 14.45 | |
| Pro Tools | 13.57 | |
| Metal Gear Solid | 13.53 | |
| Amazon Music | 10.18 | |
| Carlsberg | 9.95 | |
| Jagermeister | 9.21 | |
| Paulaner | 8.50 | |
| The Witcher | 8.50 | |
| Square Enix | 7.90 | |
| NHL | 7.25 | |
| Mortal Kombat | 7.09 | |
| Fallout | 6.74 | |
| Diablo | 6.57 | |
| World of Warcraft | 6.55 | |
| Capcom | 6.42 | |
| God of War | 6.37 | |
| Spotify Music | 6.36 | |
| Final Fantasy | 6.31 | |
| Jack Daniels | 6.25 | |
| Sega | 5.94 | |
| Jameson | 5.92 | |
| Movistar | 5.55 | |
| Columbia Pictures | 5.48 | |
| Monster Beverage | 5.23 | |
| Resident Evil | 4.82 | |
| Star Wars | 4.58 | |
| RAZER | 4.48 | |
| Volvo | 4.16 | |
| Bandai Namco | 4.08 | |
| Nintendo | 4.01 | |
| Guinness | 3.94 | |
| ASUS | 3.69 | |
| Bethesda Softworks | 3.62 | |
| Nvidia | 3.61 | |
| PlayStation | 3.33 | |
| Heineken | 3.33 | |
| Comedy Central | 3.27 | |
| Lego | 3.26 | |
| Leica | 3.14 | |
| Omega | 3.09 | |
| Ubisoft | 3.08 | |
| AMC | 3.05 | |
| Activision Blizzard | 3.03 |
Official Profiles
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LoginArtist: The Halo Effect
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-28 03:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Inselpark Arena | Hamburg, Germany | |
| 2026-03-01 03:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Palladium | Cologne, Germany | |
| 2026-03-02 03:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Poppodium 013 | Tilburg, Netherlands | |
| 2026-03-04 03:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul, Halo Effect | Le Transbordeur | Villeurbanne, France | |
| 2026-03-05 01:30 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul, Halo Effect | Elysee Montmartre | Paris, France | |
| 2026-03-06 03:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Ancienne Belgique | Brussels, Belgium | |
| 2026-03-07 03:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Hanns-Martin-Schleyer-Halle | Stuttgart, Germany | |
| 2026-03-08 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul, Halo Effect | Schlachthof Wiesbaden | Wiesbaden, Germany | |
| 2026-03-09 00:30 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul, Halo Effect | Halle 622 | Zürich, Switzerland | |
| 2026-03-11 01:30 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Live Club | trezzo sull'adda mi, Italy | |
| 2026-03-12 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Rockhal | Esch-sur-Alzette, Luxembourg | |
| 2026-03-14 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Columbiahalle | Berlin, Germany | |
| 2026-03-15 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Sparkasse Jena-Saale-Holzland | Jena, Germany | |
| 2026-03-16 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Sono Centrum | Brno, Czechia | |
| 2026-03-18 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Barba Negra | Budapest, Hungary | |
| 2026-03-19 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Klub Studio | Krakow, Poland | |
| 2026-03-20 01:30 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Gasometer | Vienna, Austria | |
| 2026-03-21 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Messe Dresden | Dresden, Germany | |
| 2026-03-22 02:00 UTC | The Black Dahlia Murder, Heaven Shall Burn, The Halo Effect, Frozen Soul | Zenith | Munich, Germany |















