The Glitch Mob
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-11
395,635
Social Media Followers
As of 2025-09-11
00:00:00
Hours Airplay
2025-12-07 16:53:01 UTC
Genres
Biography
Their first three albums - Drink the Sea, Love Death Immortality, and See Without Eyes - took them on a decade long adventure of headline shows and massive festival stages across the globe, leading the charge with high-end production.
Always determined to evolve, innovate, and experiment, The Glitch Mob have returned to the underground with their album Ctrl Alt Reality, which is a love letter to rave culture. From the music to their live shows, this new era centers around community, authenticity, immersion, and most of all - connection to the culture that brought them together.
The Glitch Mob connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, UNITED KINGDOM, GERMANY. With a heavily male (82%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 1,321 avg views per post; Instagram adds dependable engagement depth. Overlap with iHeartRaves, Ableton, Akai highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: The Glitch Mob moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 395,635 · Engagements 655 · Rate 0.2% Posts 394 · Views 2,522 · Avg Likes 641 · Avg Comments 34 · Avg Views 2,522 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 39% 35-44: 8% 13-17: 4% |
Largest: 18-24 (46%); next: 25-34 (39%) |
| Gender Split |
Female: 18% Male: 82% Non-binary/Other: 0% |
Skews male (82%) |
| Top Countries |
UNITED STATES (32%) UNITED KINGDOM (6%) GERMANY (6%) FRANCE (5%) RUSSIA (4%) |
Top regions: UNITED STATES (32%), UNITED KINGDOM (6%), GERMANY (6%) |
| Platform Engagement | Instagram: 548 avg likes/post · Tiktok: 1,321 avg views/post · Youtube: 1,201 avg views/post | Best reach: Tiktok 1,321 avg views; best engagement: Instagram 548 avg likes |
Top Brand Affinities
iHeartRaves
Ableton
Akai
MOOG
Trancefamily
Live Nation
Pioneer
Mixcloud
Pro Tools
SoundCloud
Coachella
Atmos
| Brand | Category | Score |
|---|---|---|
| iHeartRaves | 114.51 | |
| Ableton | 41.24 | |
| Akai | 29.17 | |
| MOOG | 27.84 | |
| Trancefamily | 25.89 | |
| Live Nation | 21.35 | |
| Pioneer | 18.64 | |
| Mixcloud | 17.57 | |
| Pro Tools | 10.40 | |
| SoundCloud | 9.79 | |
| Coachella | 9.44 | |
| Atmos | 9.22 | |
| Sennheiser | 8.96 | |
| Amazon Music | 7.93 | |
| Coors | 7.92 | |
| Beats Electronics | 7.38 | |
| Lollapalooza | 7.07 | |
| Pacific Northwest Wonderland | 6.56 | |
| Tomorrowland | 6.36 | |
| Fallout | 5.19 | |
| RAZER | 4.78 | |
| Acura | 4.18 | |
| Oculus | 4.01 | |
| Spotify Music | 3.98 | |
| Nvidia | 3.93 | |
| Hennessy | 3.65 | |
| Taco Bell | 3.57 | |
| NHL | 3.57 | |
| Verizon | 3.56 | |
| Final Fantasy | 3.56 | |
| Kickstarter | 3.56 | |
| Mortal Kombat | 3.34 | |
| Monster Beverage | 3.26 | |
| Comedy Central | 3.25 | |
| Stüssy | 3.21 | |
| Paramount Pictures | 3.21 | |
| Matrix | 3.20 | |
| Showtime | 3.07 | |
| Uber | 3.06 | |
| Emporium | 2.99 | |
| League of Legends | 2.92 | |
| Activision Blizzard | 2.88 | |
| Star Wars | 2.84 | |
| A Game of Tones | 2.84 | |
| Columbia Pictures | 2.84 | |
| Adobe | 2.82 | |
| GoPro | 2.79 | |
| Pokemon Go | 2.78 | |
| Subaru | 2.77 | |
| Panasonic | 2.74 |
Official Profiles
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LoginArtist: The Glitch Mob
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-20 05:00 UTC | The Glitch Mob | Mississippi Underground Hall | St. Louis, United States | |
| 2025-12-20 05:00 UTC | The Glitch Mob, Ivy Lab | Mississippi Underground | st. louis, Brunei | |
| 2025-12-21 05:00 UTC | The Glitch Mob, Ivy Lab | The Concourse Project | Austin, United States |
