The Cure
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-27
3,443,361
Social Media Followers
As of 2025-09-27
00:00:00
Hours Airplay
2025-11-07 00:40:54 UTC
Genres
Biography
As of 2020, The Cure consists of five members: Robert Smith on vocals and guitars, Simon Gallup on bass, Jason Cooper on drums, Roger O'Donnell on keyboards, and Reeves Gabrels on guitars. The band was inducted into the Rock and Roll Hall of Fame in 2019 and has had a total of 13 members throughout its 42-year history. More information can be found on their official website.
The Cure performs best with fans in the 18-24 range, concentrated in BRAZIL, UNITED STATES, MEXICO. Audience composition is heavily male (60%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 1,135,950 avg views per post, with Tiktok providing steady community replies and saves. Brand adjacency trends toward MOOG, Fred Perry, Vauxhall, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, The Cure is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,443,361 · Engagements 134,112 · Rate 3.9% Posts 567 · Views 1,143,408 · Avg Likes 120,576 · Avg Comments 827 · Avg Views 1,143,408 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 34% 25-34: 34% 35-44: 18% 45-64: 10% |
Largest: 18-24 (34%); next: 25-34 (34%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
BRAZIL (15%) UNITED STATES (15%) MEXICO (6%) ITALY (6%) UNITED KINGDOM (5%) |
Top regions: BRAZIL (15%), UNITED STATES (15%), MEXICO (6%) |
| Platform Engagement | Instagram: 15,346 avg likes/post · Tiktok: 1,135,950 avg views/post · Youtube: 7,458 avg views/post | Best reach: Tiktok 1,135,950 avg views; best engagement: Tiktok 105,000 avg likes |
Top Brand Affinities
MOOG
Fred Perry
Vauxhall
Hot Topic
Dr. Martens
Columbia Pictures
Lollapalooza
Ableton
Pioneer
Vivienne Westwood
MTV
Warner Bros
| Brand | Category | Score |
|---|---|---|
| MOOG | 16.73 | |
| Fred Perry | 9.78 | |
| Vauxhall | 9.69 | |
| Hot Topic | 6.64 | |
| Dr. Martens | 6.26 | |
| Columbia Pictures | 6.07 | |
| Lollapalooza | 5.65 | |
| Ableton | 5.54 | |
| Pioneer | 5.38 | |
| Vivienne Westwood | 5.20 | |
| MTV | 4.78 | |
| Warner Bros | 4.30 | |
| Comedy Central | 4.25 | |
| Sega | 4.04 | |
| Guinness | 3.75 | |
| Tesco | 3.69 | |
| Final Fantasy | 3.51 | |
| Spotify Music | 3.45 | |
| Star Wars | 3.32 | |
| Urban Outfitters | 3.02 | |
| Paramount Pictures | 2.81 | |
| AMC | 2.75 | |
| BBC | 2.72 | |
| Kodak | 2.62 | |
| SoundCloud | 2.61 | |
| Pepsi | 2.45 | |
| Polaroid | 2.34 | |
| Nickelodeon | 2.31 | |
| Faber-Castell | 2.31 | |
| ASOS | 2.21 | |
| Primark | 2.17 | |
| Pixar | 2.15 | |
| Vans | 2.11 | |
| Cafecito | 2.08 | |
| Showtime | 2.00 | |
| Fujifilm | 1.98 | |
| Snoopy And The Peanuts Gang | 1.98 | |
| Jack Daniels | 1.94 | |
| Nintendo | 1.90 | |
| Aperol | 1.82 | |
| HBO | 1.81 | |
| Coachella | 1.81 | |
| Budweiser | 1.80 | |
| shein | 1.73 | |
| Lego | 1.70 | |
| Chrysler | 1.66 | |
| McLaren | 1.65 | |
| Universal | 1.64 | |
| Jaguar | 1.63 | |
| DC Entertainment | 1.63 |
Official Profiles
Login to view Contact
LoginArtist: The Cure
The map shows every radio station that aired The Cure today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-26)
Total: 19,779,281
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
17,788,547 | 89.94% |
| [+] |
|
1,605,045 | 8.11% |
| [+] |
|
385,689 | 1.95% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-25 03:00 UTC | World Rock Music 2026 | — | — | — |















