The Casualties

The Casualties

Country: US

Influence: 52.88% Fanbase: 31.70% Trending: 63.47% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ben Sherman • 84.09% • Very Strong

As of 2025-10-10

238,437

Social Media Followers

As of 2025-10-10

00:00:00

Hours Airplay

2025-12-27 16:45:11 UTC

Genres

alternativealternativepunkhardcore punkpunkoiskate punk

Biography

Together we survive. Divided we will die.
Punx Unite!

The Casualties Marketing Affinity & Brand Fit Data

Report Date: 2025-10-10

The Casualties stands out with 25-34 & 18-24 audiences across UNITED STATES, INDONESIA, MEXICO. The profile is heavily male (73%), and content lands hardest on Instagram, where posts average 1,683 avg likes per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Ben Sherman, Ampeg, Marshall, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes The Casualties a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist The Casualties score 1.09%Moderate bucket.
Brand: Ben ShermanBrand: AmpegBrand: Marshall
Followers:238,437
Engagements:1,918
Rate:0.8%
Posts:1,273
Views:2,817
Avg Likes:1,907
Avg Comments:29
Avg Views:2,817

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 238,437 · Engagements 1,918 · Rate 0.8%
Posts 1,273 · Views 2,817 · Avg Likes 1,907 · Avg Comments 29 · Avg Views 2,817
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 48%
18-24: 23%
35-44: 21%
45-64: 5%
Largest: 25-34 (48%); next: 18-24 (23%)
Gender Split Female: 27%
Male: 73%
Non-binary/Other: 0%
Skews male (73%)
Top Countries UNITED STATES (32%)
INDONESIA (21%)
MEXICO (5%)
BRAZIL (4%)
COLOMBIA (4%)
Top regions: UNITED STATES (32%), INDONESIA (21%), MEXICO (5%)
Platform Engagement Instagram: 1,683 avg likes/post best engagement: Instagram 1,683 avg likes

Top Brand Affinities

Ben Sherman
Score: 84.09
Ampeg
Score: 38.96
Marshall
Score: 21.80
Fred Perry
Score: 21.70
Dr. Martens
Score: 11.80
DC Shoes
Score: 8.69
Jameson
Score: 7.97
Amazon Music
Score: 7.94
Hot Topic
Score: 7.39
Volcom
Score: 7.21
Diablo
Score: 6.88
Power Rangers
Score: 5.30
Brand Category Score
Ben Sherman 84.09
Ampeg 38.96
Marshall 21.80
Fred Perry 21.70
Dr. Martens 11.80
DC Shoes 8.69
Jameson 7.97
Amazon Music 7.94
Hot Topic 7.39
Volcom 7.21
Diablo 6.88
Power Rangers 5.30
Suavecito 4.99
Mortal Kombat 4.94
Columbia Pictures 4.91
Vans 4.69
Resident Evil 4.68
Jack Daniels 4.64
Sega 4.47
Harley-Davidson 4.34
Movistar 4.33
Comedy Central 4.31
Spotify Music 4.29
Fallout 4.17
Bandai Namco 4.10
Monster Beverage 4.08
Coors 3.74
Budweiser 3.56
Carhartt 3.49
Gundam 3.31
AMC 3.29
Star Wars 2.91
Prismacolor 2.85
WWE 2.84
Hot Wheels 2.64
NHL 2.62
Nintendo 2.38
Guinness 2.36
Nickelodeon 2.36
Paramount Pictures 2.33
Cadillac 2.33
Snoopy And The Peanuts Gang 2.24
MTV 2.22
Kodak 2.22
Warner Bros 2.22
Lollapalooza 2.20
Converse 2.09
The North Face 2.02
Pepsi 2.00
DC Entertainment 1.99

Official Profiles

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Artist: The Casualties

Date Range: 2025-12-27 → 2025-12-27
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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